---
title: "500 Paper Plates — $53K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/500-paper-plates"
last_updated: "2026-08-05T21:58:14.380Z"
locale: en
meta:
description: "Niche score 47/100 · $53K/yr market · 34K searches/yr · $32.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $53K/yr market · 34K searches/yr · $32.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "500 Paper Plates — $53K/yr Amazon US Niche (2026) - Flapen"
---
# **500 paper plates**
**Skip it**
A small market ($53K/yr) — this niche doesn't clear our bar today.
Market size 13Growth 41Conversion 56Competition 46Returns 99Price range 86Avg price 95Brand share 38Review moat 19Quality gap 24
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$32.22**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.18–$97.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+12.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****15,418.07**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$53K**
$53K/yr · 34K searches
According to Flapen's Amazon United States niche tracking, 500 paper plates is a $53K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Nov. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **500 paper plates market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$81K–$97K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#313**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **89%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**129**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 92%
**Open market**
**13%**
- Amazon Basics55% - Perk11% - MEMBER´S MARK6% - Dixie5% - MUCHII5% - Bluetable5% - Open — no brand owns it (7 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +12.6% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/health-household/500-paper-plates/trend)
## **Top 500 paper plates search terms**
- **bulk plates disposable for party**6K/yr+99.2%1.3% conv. - **members mark paper plates**5K/yr-7.8%3.7% conv. - **1000 paper plates**4K/yr+6.7%5.4% conv. - **paper plates 10 inch bulk 1000 count**3K/yr-12.2%8.0% conv. - **paper plates 1000**2K/yr+8.0%8.2% conv. - **1000 paper plates bulk**3K/yr-31.5%3.1% conv. - **500 paper plates bulk**4K/yr+20.4%1.6% conv. - **9 paper plates bulk 1000 count**3K/yr-25.5%11.7% conv. - **bulk plates disposable heavy duty**4K/yr-54.7%1.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/500-paper-plates/search-terms)
## **Top 500 paper plates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$5K15%$8K20%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)**Amazon Basics**$30.77**4.5★1,285 rev](https://www.amazon.com/dp/B0FPNWKHN5) [2**Amazon Basics Everyday Paper Plates 8.62 Inch Disposable 300 Count Packaging May Vary**Amazon Basics**$14.52**4.7★57,729 rev](https://www.amazon.com/dp/B0C2D2P54Y) [3**Perk 9 Inch Paper Plates 1000 Count Bulk White Disposable Uncoated Plates for Dinner Parties & Everyday Use**Perk**$37.03**4.5★385 rev](https://www.amazon.com/dp/B0CCZZD5RY) [4**Amazon Basics Everyday Paper Plates 8.62 Inch Disposable 200 Count Packaging May Vary**Amazon Basics**$10.13**4.7★57,729 rev](https://www.amazon.com/dp/B0C2D1ZH9M) [5**Member Mark Ultra Dinner Paper Plates (10 204 ct.)**MEMBER´S MARK**$30.14**4.7★2,220 rev](https://www.amazon.com/dp/B08W4K3ZM8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)**Amazon Basics**$30.77**1,285 rev8mo ago](https://www.amazon.com/dp/B0FPNWKHN5) [![Compostable Paper Plates 9 Inch Bulk Plates [1000 Case Pack] - Biodegradable Made from 100% Sugarcane - Heavy Duty Disposable - Eco Friendly - Bagasse Dinner Natural Recycled Plate [1000 Case]](https://m.media-amazon.com/images/I/411kOvVuDCL.jpg)**Compostable Paper Plates 9 Inch Bulk Plates \[1000 Case Pack\] - Biodegradable Made from 100% Sugarcane - Heavy Duty Disposable - Eco Friendly - Bagasse Dinner Natural Recycled Plate \[1000 Case\]**Bluetable**$97.14**53 rev1y ago](https://www.amazon.com/dp/B0F2DYLJ2K) [**MUCHII 1200 Count 6 Inch Paper Plates White Uncoated Disposable Dessert Plates for Snacks Cake Candy**MUCHII**$29.31**357 rev1y ago](https://www.amazon.com/dp/B0DZ6DZXNC) [**Amazon Basics Ultra Paper Plates 10 Inch Disposable 100 Count Packaging May Vary**Amazon Basics**$11.03**11,620 rev1y ago](https://www.amazon.com/dp/B0DN895DMC) [![Bluetable 9 Inch Paper Plates Bulk 1000 Count - Uncoated White 9 Dinner Plate Pizza Plate Decorative Craft Paper Plates Disposable Plates [1000 Pack/Case]](https://m.media-amazon.com/images/I/41ZhhcbLFFL.jpg)**Bluetable 9 Inch Paper Plates Bulk 1000 Count - Uncoated White 9 Dinner Plate Pizza Plate Decorative Craft Paper Plates Disposable Plates \[1000 Pack/Case\]**Bluetable**$49.52**58 rev1y ago](https://www.amazon.com/dp/B0DBMMB13G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**6-Inch Paper Plates Uncoated Everyday Disposable Dessert Plates 6 Paper Plate Bulk White 1000 Count Stock Your Home**Stock Your Home**$28.37**4.4★**▲ 102%**](https://www.amazon.com/dp/B0CWPV1PHD) [**CIAO! 9 Heavy Duty Plate 100% Compostable PFAS Free Unbleached Bagasse Natural White (Pack of 500)**CIAO!**$51.59**4.7★**▲ 89%**](https://www.amazon.com/dp/B0CP8M9424) [**PLASTICPRO 100 PCS Black Plastic Plates Light Weight 9 Inch Plastic Dinner Plates Black Plates Disposable for Party and Wedding**PLASTICPRO**$14.41**3.8★**▲ 77%**](https://www.amazon.com/dp/B0C5JW776Y) [**Amazon Basics 9 Uncoated White Paper Plates Microwave Safe Commercially Compostable 1200 Count (Pack of 12)**Amazon Basics**$30.77**4.5★**▲ 58%**](https://www.amazon.com/dp/B0FPNWKHN5) [**Dixie Large Paper Plates 10 Inch 150 Count 2X Stronger* Microwave-Safe Soak-Proof Cut Resistant Disposable Plates For Everyday Breakfast Lunch & Dinner Meals**Dixie**$13.54**4.8★**▲ 52%**](https://www.amazon.com/dp/B074PY4Y8Y)
**~~View all trending →~~**
## **What buyers say about 500 paper plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**24%
*“Very affordable”*
**Quality-Overall**19%
*“Awesome Quality”*
**Strength**18%
*“And Sturdy”*
**Durability**6%
*“Hold up well”*
**Size-Overall**5%
*“All sizes”*
**Advertised Vs Actual Product**4%
*“Product description was accurate”*
**Ease Of Use**3%
*“Ease of use”*
**Thickness**3%
*“These plates are nice and thick”*
**Leak-Proof**3%
*“Leak proof”*
**Design-Overall**1%
*“Cute design”*
### **What buyers complain about **
**Strength**19%
*“Cheap and Flimsy”*
**Thickness**12%
*“Not quite as thick as I expected”*
**Size-Overall**12%
*“Plates are smaller than expected”*
**Quality-Overall**8%
*“Bad quality”*
**Value For Money**5%
*“Too expensive”*
**Adhesion/Stickiness**2%
*“Sticking plates”*
**Leak-Proof**2%
*“Leaks, Flimsy”*
**Durability**2%
*“were not as durable as advertised”*
**Ease Of Use**2%
*“Not like they use to be”*
**Thin**2%
*“Too thin”*
### **Top return reasons **
**Size-Overall**57%
**Advertised Vs Actual Product**7%
**Value For Money**7%
**Thin**4%
**Strength**3%
**Color**3%
**Leak-Proof**3%
**Quality-Overall**3%
**Material Quality**3%
**Smell**2%
## **Common questions**
- **Is 500 paper plates profitable to sell on Amazon United States?**
- The niche generates $53K/yr across 28 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Skip it (47/100).
- **How competitive is the 500 paper plates niche?**
- 13 brands and 129 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in 500 paper plates?**
- Top complaints mined from reviews: Strength, Thickness, Size-Overall. The return rate is 0.1%.
- **When does demand for 500 paper plates peak?**
- Demand peaks in Nov; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the 500 paper plates niche?**
- Listings span $4.18–$97.14; the average listing price is $32.22 (sweet spot $15–$100). The average incumbent carries 15,418 reviews — the moat a new listing must climb.
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