---
title: "2 Year Sobriety Coin — $103K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/2-year-sobriety-coin"
last_updated: "2026-08-09T21:42:58.611Z"
locale: en
meta:
description: "Niche score 56/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "2 Year Sobriety Coin — $103K/yr Amazon US Niche (2026) - Flapen"
---
# **2 year sobriety coin**
**Worth a look**
Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 25Growth 22Conversion 76Competition 86Returns 97Price range 46Avg price 80Brand share 73Review moat 87Quality gap 12
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****263.16**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Avg price**
**Great****$16.85**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$6.34–$22.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$103K**
$103K/yr · 84K searches
**Growth**
**Bad****-5.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, 2 year sobriety coin is a $103K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2 year sobriety coin market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$101K–$135K**
- units × avg price
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#189**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **8.0%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**18 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**61%**
Top 20: 100%
**Top-5 click share**
**29%**
Top 20: 76%
**Open market**
**29%**
- IELCJJ14% - MilestoneMint13% - Vitalway13% - LParkin11% - Bliss and Beam10% - The Token Shop10%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.3% search growth over the last 90 days.
2K1KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/health-household/2-year-sobriety-coin/trend)
## **Top 2 year sobriety coin search terms**
- **2 year sobriety coin**32K/yr+6.9%5.4% conv. - **2 year aa coin**17K/yr-10.3%7.8% conv. - **2 year sober coin**9K/yr-14.6%5.4% conv. - **2 year sobriety coin for men**10K/yr-32.6%5.5% conv. - **2 year aa medallion**7K/yr-18.1%7.9% conv. - **aa 2 year sobriety coin**4K/yr+12.6%8.3% conv. - **2 year aa chip**5K/yr+20.8%7.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/2-year-sobriety-coin/search-terms)
## **Top 2 year sobriety coin products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$6K9%$9K12%$12K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MilestoneMint 2 Year Sobriety Coin Tree of Life AA Coins and Medallions**MilestoneMint**$21.88**4.9★1,316 rev](https://www.amazon.com/dp/B0D5DSHP2J) [2**LParkin 2 Year Sobriety Coin Tree of Life Recovery Coin AA Recovery Medallion Anniversary Token Sobriety Gifts Alcoholics Anonymous Medallion**LParkin**$10.18**4.9★799 rev](https://www.amazon.com/dp/B0CPPFGRFH) [3**Vitalway Victory Path 2 Year Sobriety Coin Two Year AA Recovery Chips**Vitalway**$10.12**4.8★247 rev](https://www.amazon.com/dp/B0DQXK8D6N) [4**2 Year Waves Sobriety Coin - Third Step Prayer AA Medallion Premium Recovery Token for Anniversaries Sponsor & Sponsee Gifts Two Years Sober Milestone Chip for Women and Men**Bliss and Beam**$22.11**4.8★46 rev](https://www.amazon.com/dp/B0FSC562W4) [5**Black AA Coin Holder Keychain for Sobriety Chip Medallions Recovery Tokens**The Token Shop**$6.94**4.6★2,192 rev](https://www.amazon.com/dp/B09GP385W9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yin Yang Balance 2 Year Sobriety Coin - To Thine Own Self Be True Two Year AA Coins - Wolf Recovery AA Chips and Medallions - Celebrate 1-65 Sober Living Clean Alcoholics Anonymous Gifts for Men Women**IELCJJ**$20.80**35 rev3mo ago](https://www.amazon.com/dp/B0GX5FB8V5) [**2 Year Warrior Sobriety Coin - Third Step Prayer AA Medallion Premium Recovery Token for Two Years Sober Sponsor & Sponsee Gifts 2 Year Sober Milestone Chip for Women and Men**Bliss and Beam**$22.18**31 rev4mo ago](https://www.amazon.com/dp/B0GRC9142Y) [**Value Valor Vow Moving Sand 2 Year Sobriety Coin AA Milestone Coin**Value Valor Vow**$22.18**75 rev7mo ago](https://www.amazon.com/dp/B0G4RN1CRX) [**Golden Flow Sand 2 Year Sobriety Coin - Lunar Guardian Recovery AA Coins - Mountain Addiction Sober AA Chips and Medallions - Celebrate Living Clean Alcoholics Anonymous Token Gifts for Men Women**IELCJJ**$20.44**39 rev8mo ago](https://www.amazon.com/dp/B0G3WB6QK6) [**2 Year Waves Sobriety Coin - Third Step Prayer AA Medallion Premium Recovery Token for Anniversaries Sponsor & Sponsee Gifts Two Years Sober Milestone Chip for Women and Men**Bliss and Beam**$22.11**46 rev8mo ago](https://www.amazon.com/dp/B0FSC562W4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yin Yang Balance 2 Year Sobriety Coin - To Thine Own Self Be True Two Year AA Coins - Wolf Recovery AA Chips and Medallions - Celebrate 1-65 Sober Living Clean Alcoholics Anonymous Gifts for Men Women**IELCJJ**$20.80**4.9★**▲ 284%**](https://www.amazon.com/dp/B0GX5FB8V5) [**2 Year Warrior Sobriety Coin - Third Step Prayer AA Medallion Premium Recovery Token for Two Years Sober Sponsor & Sponsee Gifts 2 Year Sober Milestone Chip for Women and Men**Bliss and Beam**$22.18**4.9★**▲ 280%**](https://www.amazon.com/dp/B0GRC9142Y) [**Golden Flow Sand 2 Year Sobriety Coin - Lunar Guardian Recovery AA Coins - Mountain Addiction Sober AA Chips and Medallions - Celebrate Living Clean Alcoholics Anonymous Token Gifts for Men Women**IELCJJ**$20.44**4.7★**▲ 170%**](https://www.amazon.com/dp/B0G3WB6QK6) [**2 Year Lotus Sobriety Coin - Serenity Prayer AA Medallion Premium Recovery Token for Anniversaries Sponsor & Sponsee Gifts Two Years Sober Milestone Chip for Women and Men**Bliss and Beam**$22.14**4.9★**▲ 165%**](https://www.amazon.com/dp/B0FSCN2XJS) [**2 Year Waves Sobriety Coin - Third Step Prayer AA Medallion Premium Recovery Token for Anniversaries Sponsor & Sponsee Gifts Two Years Sober Milestone Chip for Women and Men**Bliss and Beam**$22.11**4.8★**▲ 164%**](https://www.amazon.com/dp/B0FSC562W4)
**~~View all trending →~~**
## **What buyers say about 2 year sobriety coin**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**36%
*“Very well made”*
**Color**11%
*“Very colorful”*
**Advertised Vs Actual Product**10%
*“It's as advertised”*
**Value For Money**6%
*“Worth it”*
**Gifting Purpose**5%
*“It makes a good gift option”*
**Design-Overall**5%
*“the designs inside are absolutely exquisite”*
**Strength**4%
*“It is sturdy”*
**Weight Heavy**4%
*“It has good weight to it”*
**Durability**3%
*“feels durable”*
**Weight Light**2%
*“Very nice weight”*
### **What buyers complain about **
**Size-Overall**17%
*“Small, doesnt fit coins”*
**Thickness**14%
*“Its about twice as thick as a typical medallion”*
**Quality-Overall**11%
*“Cheap quality”*
**Stretchability/Expandability/Elasticity**7%
*“Will stretch out”*
**Color**7%
*“a little darker than I had wanted”*
**Durability**4%
*“Cheap ripped after a couple of months use”*
**Value For Money**4%
*“not the cheapest around”*
**Strength**4%
*“It was not sturdy enough”*
**Design-Overall**4%
*“Plastic was poorly constructed”*
**Weight Heavy**3%
*“a little heavier than expected”*
### **Top return reasons **
**Size-Overall**60%
**Advertised Vs Actual Product**13%
**Material Quality**4%
**Functionality-Overall**4%
**Defective Material/Parts**4%
**Color**3%
**Quality-Overall**3%
**Shape/Style**3%
**Value For Money**2%
**Weight Heavy**2%
## **Common questions**
- **Is 2 year sobriety coin profitable to sell on Amazon United States?**
- The niche generates $103K/yr across 51 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is -5.3%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the 2 year sobriety coin niche?**
- 18 brands and 18 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in 2 year sobriety coin?**
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 0.7%.
- **When does demand for 2 year sobriety coin peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the 2 year sobriety coin niche?**
- Listings span $6.34–$22.41; the average listing price is $16.85 (sweet spot $15–$100). The average incumbent carries 263 reviews — the moat a new listing must climb.
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