---
title: "Z790 Motherboard Ddr4 — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/z790-motherboard-ddr4"
last_updated: "2026-08-10T07:17:10.645Z"
locale: en
meta:
  description: "Niche score 29/100 · $25K/yr market · 76K searches/yr · $208.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 29/100 · $25K/yr market · 76K searches/yr · $208.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Z790 Motherboard Ddr4 — $25K/yr Amazon US Niche (2026) - Flapen"
---

# **z790 motherboard ddr4**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 6Growth 16Conversion 2Competition 69Returns 11Price range 0Avg price 45Brand share 0Review moat 86Quality gap 72

**Review moat**

**Great****281.37**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$208.62**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-17.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****8.9%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$25K**

$25K/yr · 76K searches

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$109.42–$741.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, z790 motherboard ddr4 is a $25K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 29/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **z790 motherboard ddr4 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**100–250**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$21K–$52K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#503**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**87%**</dd>

<dt>**Sponsored**</dt><dd>**13%**</dd>

<dt>**Out of stock**</dt><dd>**28.0%**</dd>

<dt>**Avg brand age**</dt><dd>**44 months**</dd>

<dt>**Avg seller age**</dt><dd>**178 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**5 **▼falling

**Sellers**

**155**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**44%**

Top 20: 91%

**Open market**

**0%**

- msi44% - ASUS32% - GIGABYTE23% - Micro Center1% - ASRock1%

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — -17.7% search growth over the last 90 days.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.6×

[**Open Trend **](https://flapen.com/research/us/electronics/z790-motherboard-ddr4/trend)

## **Top z790 motherboard ddr4 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$3K16%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ASUS TUF Gaming Z790-Plus WiFi LGA 1700(Intel 14th 12th &13th Gen) ATX Gaming Motherboard(PCIe 5.0 DDR5 4xM.2 Slots 16+1 DrMOS WiFi 6 2.5Gb LAN Front USB 3.2 Gen 2 Type-C Thunderbolt 4(USB4) Aura RGB)](https://m.media-amazon.com/images/I/41MX5Kgy8UL.jpg)**ASUS TUF Gaming Z790-Plus WiFi LGA 1700(Intel 14th 12th &13th Gen) ATX Gaming Motherboard(PCIe 5.0 DDR5 4xM.2 Slots 16+1 DrMOS WiFi 6 2.5Gb LAN Front USB 3.2 Gen 2 Type-C Thunderbolt 4(USB4) Aura RGB)**ASUS**$195.16**4.6★1,389 rev](https://www.amazon.com/dp/B0BQD58D96) [2![GIGABYTE Z790 AORUS Elite AX LGA 1700 ATX Motherboard Support Intel Core 14th/13th/12th Gen DDR5 16+1+2 Power Phase 4X M.2 PCIe 5.0 USB-C 3.2 WIFI6E 2.5GbE Q-Flash EZ-Latch RGB Fusion](https://m.media-amazon.com/images/I/51HZ7bYOxhL.jpg)**GIGABYTE Z790 AORUS Elite AX LGA 1700 ATX Motherboard Support Intel Core 14th/13th/12th Gen DDR5 16+1+2 Power Phase 4X M.2 PCIe 5.0 USB-C 3.2 WIFI6E 2.5GbE Q-Flash EZ-Latch RGB Fusion**GIGABYTE**$183.07**4.4★1,304 rev](https://www.amazon.com/dp/B0BH9DXY38) [3![ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync](https://m.media-amazon.com/images/I/41TtAsq2c+L.jpg)**ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync**ASUS**$170.56**4.5★130 rev](https://www.amazon.com/dp/B0FBB9TQ5L) [4![GIGABYTE B760M Gaming Plus WiFi DDR4 LGA 1700 Intel B760 M-ATX Motherboard 2* M.2 PCIe 4.0 Front USB 3.2 Gen 1 Type-C 6 GbE LAN Q-Flash Plus EZ-Latch](https://m.media-amazon.com/images/I/41DYZeVqMCL.jpg)**GIGABYTE B760M Gaming Plus WiFi DDR4 LGA 1700 Intel B760 M-ATX Motherboard 2* M.2 PCIe 4.0 Front USB 3.2 Gen 1 Type-C 6 GbE LAN Q-Flash Plus EZ-Latch**GIGABYTE**$132.24**4.4★309 rev](https://www.amazon.com/dp/B0D54QJ9CJ) [5![MSI PRO Z790-P WiFi DDR4 ProSeries Computer Gaming Motherboard (Supports 12th/13th Gen Intel Processors LGA 1700 DDR4 PCIe 5.0 M.2 USB 3.2 Gen2 Wi-Fi 6E ATX) Intel PC Motherboards (Renewed)](https://m.media-amazon.com/images/I/41Bw3axN0cL.jpg)**MSI PRO Z790-P WiFi DDR4 ProSeries Computer Gaming Motherboard (Supports 12th/13th Gen Intel Processors LGA 1700 DDR4 PCIe 5.0 M.2 USB 3.2 Gen2 Wi-Fi 6E ATX) Intel PC Motherboards (Renewed)**msi**$124.86**4.8★16 rev](https://www.amazon.com/dp/B0C31R43FT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MSI PRO Z790-A WiFi II Motherboard ATX - Supports Intel Core 14th 13th & 12th Gen Processors LGA 1700-80A SPS VRM DDR5 Memory Boost 7800+MT/s/OC PCIe 5.0 x16 4 x M.2 Gen4 Wi-Fi 6E 2.5G LAN](https://m.media-amazon.com/images/I/51b1oasogxL.jpg)**MSI PRO Z790-A WiFi II Motherboard ATX - Supports Intel Core 14th 13th & 12th Gen Processors LGA 1700-80A SPS VRM DDR5 Memory Boost 7800+MT/s/OC PCIe 5.0 x16 4 x M.2 Gen4 Wi-Fi 6E 2.5G LAN**msi**$187.27**19 rev7mo ago](https://www.amazon.com/dp/B0G3TWBHYC) [![Micro Center CPU Motherboard Combo -12900K 12th Gen 16-Cores LGA 1700 Desktop Processor with Z790 MAX Gaming WIFI7 ATX Motherboard](https://m.media-amazon.com/images/I/513el0zbM5L.jpg)**Micro Center CPU Motherboard Combo -12900K 12th Gen 16-Cores LGA 1700 Desktop Processor with Z790 MAX Gaming WIFI7 ATX Motherboard**Micro Center**$531.13**4 rev9mo ago](https://www.amazon.com/dp/B0FXM7V6KR) [![ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync](https://m.media-amazon.com/images/I/41TtAsq2c+L.jpg)**ASUS Z790-AYW WiFi W II Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 3X M.2 12+1 DrMOS DDR5 WiFi 6 2.5Gb LAN HDMI USB 10Gbps Type-C USB 10Gbps Type-C Thunderbolt USB4 Aura Sync**ASUS**$170.56**130 rev1y ago](https://www.amazon.com/dp/B0FBB9TQ5L) [![ASUS Z790 MAX Gaming WIFI7 Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 Three M.2 Slots 14+1 DrMOS DDR5 WiFi 7 Realtek 1Gb LAN HDMI USB 20Gbps Type-C Thunderbolt (USB4) Aura Sync](https://m.media-amazon.com/images/I/41lnitkMtIL.jpg)**ASUS Z790 MAX Gaming WIFI7 Intel Z790 (LGA 1700) ATX Motherboard with PCIe 5.0 Three M.2 Slots 14+1 DrMOS DDR5 WiFi 7 Realtek 1Gb LAN HDMI USB 20Gbps Type-C Thunderbolt (USB4) Aura Sync**ASUS**$177.85**47 rev1y ago](https://www.amazon.com/dp/B0F8PR49WV) [![MSI PRO Z790-P WiFi ProSeries Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 2.5Gbps LAN USB 3.2 Gen2 HDMI/DP Wi-Fi 6E Bluetooth 5.3 ATX) (Renewed)](https://m.media-amazon.com/images/I/4191JD3RDkL.jpg)**MSI PRO Z790-P WiFi ProSeries Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 2.5Gbps LAN USB 3.2 Gen2 HDMI/DP Wi-Fi 6E Bluetooth 5.3 ATX) (Renewed)**msi**$128.18**74 rev1y ago](https://www.amazon.com/dp/B0DF5WNFJ2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ASUS TUF Gaming Z790-Plus WiFi LGA 1700(Intel 14th 12th &13th Gen) ATX Motherboard(PCIe 5.0 DDR5 4xM.2 Slots 16+1 DrMOS WiFi 6 2.5Gb LAN Front USB 3.2 Gen 2 Type-C (USB4) Aura RGB) (Renewed)](https://m.media-amazon.com/images/I/41MX5Kgy8UL.jpg)**ASUS TUF Gaming Z790-Plus WiFi LGA 1700(Intel 14th 12th &13th Gen) ATX Motherboard(PCIe 5.0 DDR5 4xM.2 Slots 16+1 DrMOS WiFi 6 2.5Gb LAN Front USB 3.2 Gen 2 Type-C (USB4) Aura RGB) (Renewed)**ASUS**$109.57**3.9★**▲ 192%**](https://www.amazon.com/dp/B0CPB4CKW6) [![MSI PRO Z790-P WiFi ProSeries Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 2.5Gbps LAN USB 3.2 Gen2 HDMI/DP Wi-Fi 6E Bluetooth 5.3 ATX)](https://m.media-amazon.com/images/I/51oDO-KtCWL.jpg)**MSI PRO Z790-P WiFi ProSeries Motherboard (Supports 12th/13th/14th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 2.5Gbps LAN USB 3.2 Gen2 HDMI/DP Wi-Fi 6E Bluetooth 5.3 ATX)**msi**$180.96**4.5★**▲ 156%**](https://www.amazon.com/dp/B0BHBP8CS2) [![Micro Center CPU Motherboard Combo -12900K 12th Gen 16-Cores LGA 1700 Desktop Processor with Z790 MAX Gaming WIFI7 ATX Motherboard](https://m.media-amazon.com/images/I/513el0zbM5L.jpg)**Micro Center CPU Motherboard Combo -12900K 12th Gen 16-Cores LGA 1700 Desktop Processor with Z790 MAX Gaming WIFI7 ATX Motherboard**Micro Center**$531.13**3.8★**▲ 141%**](https://www.amazon.com/dp/B0FXM7V6KR) [![MSI Z790 Gaming Plus WiFi-AMZ Gaming Motherboard (Support 14th/13th/12th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 Slots 2.5Gbps LAN USB 3.2 Gen2 Wi-Fi 6E Bluetooth 5.3 ATX)](https://m.media-amazon.com/images/I/51BWwbQmKJL.jpg)**MSI Z790 Gaming Plus WiFi-AMZ Gaming Motherboard (Support 14th/13th/12th Gen Intel Processors LGA 1700 DDR5 PCIe 5.0 M.2 Slots 2.5Gbps LAN USB 3.2 Gen2 Wi-Fi 6E Bluetooth 5.3 ATX)**msi**$166.16**4.1★**▲ 72%**](https://www.amazon.com/dp/B0D2JFH7NQ) [![MSI PRO Z790-P WiFi DDR4 ProSeries Computer Gaming Motherboard (Supports 12th/13th Gen Intel Processors LGA 1700 DDR4 PCIe 5.0 M.2 USB 3.2 Gen2 Wi-Fi 6E ATX) Intel PC Motherboards (Renewed)](https://m.media-amazon.com/images/I/41Bw3axN0cL.jpg)**MSI PRO Z790-P WiFi DDR4 ProSeries Computer Gaming Motherboard (Supports 12th/13th Gen Intel Processors LGA 1700 DDR4 PCIe 5.0 M.2 USB 3.2 Gen2 Wi-Fi 6E ATX) Intel PC Motherboards (Renewed)**msi**$124.86**4.8★**▲ 62%**](https://www.amazon.com/dp/B0C31R43FT)

**~~View all trending →~~**

## **What buyers say about z790 motherboard ddr4**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“MSI makes some of the best quality parts”*

**Value For Money**18%

*“Worth the buy”*

**Assembly/Installation**13%

*“There were no issues with installation since this is a standard ATX motherboard”*

**Computation Performance**8%

*“Great motherboard, zero issues”*

**Advertised Vs Actual Product**8%

*“Works As Advertised”*

**Design-Overall**6%

*“Very nice looking motherboard”*

**Compatibility-Overall**4%

*“- no compatibility issues with board/memory/drives”*

**Connectivity-Overall**3%

*“hes always connected”*

**Data Transfer Speed**2%

*“video card- Q-Flash Plus was successful - loaded Windows 11 Home- excellent stable motherboard”*

**Functionality-Overall**2%

*“Great for multi-GPU systems”*

### **What buyers complain about **

**Durability**16%

*“Broken not after half a year”*

**Product Condition**12%

*“Received a used”*

**Functionality-Overall**11%

*“the computer wouldn't boot”*

**Connectivity-Overall**9%

*“The biggest one is the lack of any USB-C connectivity”*

**Heating**6%

*“Compatibility issues with i9-14900k caused overheating”*

**Defective Material/Parts**5%

*“Was defective right out of the box”*

**Assembly/Installation**5%

*“Plus, existing installation probably aren't going to work”*

**Technical Support**4%

*“support is not that helpful”*

**Instructions/User Manual/Troubleshooting**3%

*“Theres no manual”*

**Quality-Overall**2%

*“Do not buy this board if you want anything touched by quality control”*

### **Top return reasons **

**Functionality-Overall**26%

**Defective Material/Parts**19%

**Compatibility-Overall**14%

**Socket/Port/Plug**7%

**Size-Overall**7%

**Product Condition**7%

**Advertised Vs Actual Product**4%

**Constant Reboot Or Restart**4%

**Value For Money**4%

**Connectivity-Overall**2%

## **Common questions**

<dl>

<dt>**Is z790 motherboard ddr4 profitable to sell on Amazon United States?**</dt><dd>The niche generates $25K/yr across 30 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.7%. Flapen's verdict: Skip it (29/100).</dd>

<dt>**How competitive is the z790 motherboard ddr4 niche?**</dt><dd>5 brands and 155 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in z790 motherboard ddr4?**</dt><dd>Top complaints mined from reviews: Durability, Product Condition, Functionality-Overall. The return rate is 8.9% — above our launch gate.</dd>

<dt>**When does demand for z790 motherboard ddr4 peak?**</dt><dd>Demand peaks in Jan–Feb–Dec; the busiest month runs 2.6× the quietest.</dd>

<dt>**What does it cost to enter the z790 motherboard ddr4 niche?**</dt><dd>Listings span $109.42–$741.27; the average listing price is $208.62 (sweet spot $15–$100). The average incumbent carries 281 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Electronics**

- 69 [**power strip long cord**](https://flapen.com/research/us/electronics/power-strip-long-cord)$510K/yr+50.2%**Worth a look**- 70 [**airpods pro charging case**](https://flapen.com/research/us/electronics/airpods-pro-charging-case)$798K/yr-5.3%**Worth a look**- 70 [**starlink mini tripod**](https://flapen.com/research/us/electronics/starlink-mini-tripod)$478K/yr+62.3%**Worth a look**- 70 [**luggage tracker**](https://flapen.com/research/us/electronics/luggage-tracker)$716K/yr+29.5%**Worth a look**- 70 [**canopy fan**](https://flapen.com/research/us/electronics/canopy-fan)$298K/yr+135.4%**Worth a look**- 70 [**spypoint battery pack**](https://flapen.com/research/us/electronics/spypoint-battery-pack)$379K/yr+67.4%**Worth a look**[**All Electronics niches **](https://flapen.com/research/us/electronics)