---
title: "Reviews — whole house surge protector - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/whole-house-surge-protector/reviews"
last_updated: "2026-07-21T15:46:28.274Z"
locale: en
meta:
  description: "Niche score 56/100 · $1.5M/yr market · 322K searches/yr · $91.47 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $1.5M/yr market · 322K searches/yr · $91.47 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Reviews — whole house surge protector - Flapen"
---

# **whole house surge protector**

**Launch it**

A $1.5M/yr market growing +24.5% this quarter with returns at 2.0% — clears our launch bar.

Market size 87Growth 53Conversion 60Competition 52Returns 75Price range 25Avg price 78Brand share 29Review moat 78Quality gap 21

**Market size**

**Great****$1.5M**

$1.5M/yr · 322K searches

**Review moat**

**Great****440.5**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$91.47**

avg listing price — sweet spot $15–$100

**Returns**

**Great****2.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****5.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+24.5%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$36.50–$294.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality