---
title: "Weather Alert Radio — $384K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/weather-alert-radio"
last_updated: "2026-08-10T11:53:57.387Z"
locale: en
meta:
description: "Niche score 39/100 · $384K/yr market · 134K searches/yr · $71.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $384K/yr market · 134K searches/yr · $71.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Weather Alert Radio — $384K/yr Amazon US Niche (2026) - Flapen"
---
# **weather alert radio**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 55Growth 21Conversion 50Competition 0Returns 82Price range 95Avg price 85Brand share 0Review moat 23Quality gap 42
**Price range**
**Incredible****$46.86–$98.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$71.56**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$384K**
$384K/yr · 134K searches
**Conversion**
**Good****4.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,040.8**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-8.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, weather alert radio is a $384K/yr Amazon United States market (134K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **weather alert radio market data**
- **Units sold / yr**
- **6K–8K**
- avg 750–1,000/product
- **Revenue / yr**
- **$429K–$572K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#10**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Midland100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.
30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.7×
[**Open Trend **](https://flapen.com/research/us/electronics/weather-alert-radio/trend)
## **Top weather alert radio search terms**
- **midland weather radio**77K/yr+0.2%5.0% conv. - **midland wr400**7K/yr+16.1%4.9% conv. - **midland noaa weather radio**7K/yr-0.3%3.9% conv. - **weather alert**6K/yr-28.4%1.6% conv. - **midland emergency radio**8K/yr-31.2%2.6% conv. - **midland wr120**5K/yr-26.8%6.4% conv. - **midland weather alert radio**6K/yr-32.1%6.1% conv. - **weather radio midland**4K/yr-16.4%4.4% conv. - **weather alert system**2K/yr+36.1%1.9% conv. - **midland wr400 deluxe noaa weather alert radio**2K/yr+2.4%5.5% conv. [**All search terms **](https://flapen.com/research/us/electronics/weather-alert-radio/search-terms)
## **Top weather alert radio products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$58K30%$115K45%$173K60%$230K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Midland - WR120B - NOAA Emergency Weather Alert Radio - Localized Programming Trilingual Display 60+ Emergency Alerts Alarm Selectable Alert Tone**Midland**$46.86**4.5★24,208 rev](https://www.amazon.com/dp/B00176T9OY) [2**Midland - WR400 Weather Radio Deluxe - NOAA Emergency Alert Scanner Home Use with Battery Backup - Local County Programming Over 80 Emergency Voice Flashing Alerts Alarm Clock AM/FM Radio**Midland**$89.11**4.5★4,598 rev](https://www.amazon.com/dp/B071HFV836) [3**Midland - ER310 Emergency Crank Weather AM/FM Radio - Multiple Power Sources SOS Emergency Flashlight Ultrasonic Dog Whistle & NOAA Weather Scan + Alert (Red/Black)**Midland**$71.86**4.6★5,937 rev](https://www.amazon.com/dp/B015QIC1PW) [4**Midland - ER310PRO Portable Emergency Bluetooth Weather AM/FM Radio with 10 000 mAh Power Bank - Multiple Power Sources SOS Flashlight Ultrasonic Rescue Dog Siren & NOAA Weather (Red/Black)**Midland**$98.48**4.5★161 rev](https://www.amazon.com/dp/B0FX3GFYJP) [5**Midland ER40 Emergency Crank Radio**Midland**$51.48**4.4★300 rev](https://www.amazon.com/dp/B0B3D96PL3)
### **Newest**
by launch date
[**Midland - ER310PRO Portable Emergency Bluetooth Weather AM/FM Radio with 10 000 mAh Power Bank - Multiple Power Sources SOS Flashlight Ultrasonic Rescue Dog Siren & NOAA Weather (Red/Black)**Midland**$98.48**161 rev9mo ago](https://www.amazon.com/dp/B0FX3GFYJP) [**Midland ER40 Emergency Crank Radio**Midland**$51.48**300 rev4y ago](https://www.amazon.com/dp/B0B3D96PL3) [**Midland - WR400 Weather Radio Deluxe - NOAA Emergency Alert Scanner Home Use with Battery Backup - Local County Programming Over 80 Emergency Voice Flashing Alerts Alarm Clock AM/FM Radio**Midland**$89.11**4,598 rev9y ago](https://www.amazon.com/dp/B071HFV836) [**Midland - ER310 Emergency Crank Weather AM/FM Radio - Multiple Power Sources SOS Emergency Flashlight Ultrasonic Dog Whistle & NOAA Weather Scan + Alert (Red/Black)**Midland**$71.86**5,937 rev10y ago](https://www.amazon.com/dp/B015QIC1PW) [**Midland - WR120B - NOAA Emergency Weather Alert Radio - Localized Programming Trilingual Display 60+ Emergency Alerts Alarm Selectable Alert Tone**Midland**$46.86**24,208 rev21y ago](https://www.amazon.com/dp/B00176T9OY)
### **Trending**
90-day click momentum
[**Midland - ER310PRO Portable Emergency Bluetooth Weather AM/FM Radio with 10 000 mAh Power Bank - Multiple Power Sources SOS Flashlight Ultrasonic Rescue Dog Siren & NOAA Weather (Red/Black)**Midland**$98.48**4.5★**▲ 56%**](https://www.amazon.com/dp/B0FX3GFYJP) [**Midland - WR400 Weather Radio Deluxe - NOAA Emergency Alert Scanner Home Use with Battery Backup - Local County Programming Over 80 Emergency Voice Flashing Alerts Alarm Clock AM/FM Radio**Midland**$89.11**4.5★**— 2%**](https://www.amazon.com/dp/B071HFV836) [**Midland - ER310 Emergency Crank Weather AM/FM Radio - Multiple Power Sources SOS Emergency Flashlight Ultrasonic Dog Whistle & NOAA Weather Scan + Alert (Red/Black)**Midland**$71.86**4.6★**— 0%**](https://www.amazon.com/dp/B015QIC1PW) [**Midland - WR120B - NOAA Emergency Weather Alert Radio - Localized Programming Trilingual Display 60+ Emergency Alerts Alarm Selectable Alert Tone**Midland**$46.86**4.5★**— 2%**](https://www.amazon.com/dp/B00176T9OY) [**Midland ER40 Emergency Crank Radio**Midland**$51.48**4.4★**▼ 14%**](https://www.amazon.com/dp/B0B3D96PL3)
## **What buyers say about weather alert radio**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**14%
*“As advertised”*
**Quality-Overall**13%
*“Good quality”*
**Ease Of Use**10%
*“Easy to program”*
**Assembly/Installation**9%
*“Easy set up”*
**Value For Money**7%
*“GOOD VALUE”*
**Signal Strength**5%
*“Very good reception”*
**Battery Life**5%
*“This emergency radio checks all the important boxes - it has a rechargeable battery”*
**Durability**3%
*“On time and not broken”*
**Noise Level**3%
*“Has adjustable noise level”*
**Audio Quality**3%
*“Sound quality good”*
### **What buyers complain about **
**Signal Strength**16%
*“Bad reception”*
**Functionality-Overall**8%
*“Doesn't work well”*
**Assembly/Installation**7%
*“It is very difficult to set up”*
**Noise Level**7%
*“Static, Too Quite”*
**Charging**7%
*“not to charge a cell phone”*
**Quality-Overall**7%
*“Not reliable”*
**Value For Money**5%
*“Priced high”*
**Instructions/User Manual/Troubleshooting**4%
*“Directions are insane”*
**Ease Of Use**4%
*“Difficult”*
**Battery Life**3%
*“Battery life is not good”*
### **Top return reasons **
**Functionality-Overall**20%
**Signal Strength**8%
**Charging**8%
**Audio Quality**7%
**Value For Money**7%
**Advertised Vs Actual Product**6%
**Size-Overall**5%
**Defective Material/Parts**4%
**Noise Level**4%
**Assembly/Installation**3%
## **Common questions**
- **Is weather alert radio profitable to sell on Amazon United States?**
- The niche generates $384K/yr across 5 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the weather alert radio niche?**
- 1 brands and 41 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in weather alert radio?**
- Top complaints mined from reviews: Signal Strength, Functionality-Overall, Assembly/Installation. The return rate is 1.7%.
- **When does demand for weather alert radio peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 4.7× the quietest.
- **What does it cost to enter the weather alert radio niche?**
- Listings span $46.86–$98.48; the average listing price is $71.56 (sweet spot $15–$100). The average incumbent carries 7,041 reviews — the moat a new listing must climb.
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