---
title: "Usb to Ethernet Adapter — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/usb-to-ethernet-adapter"
last_updated: "2026-08-06T10:54:08.667Z"
locale: en
meta:
description: "Niche score 48/100 · $1.9M/yr market · 1.1M searches/yr · $13.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $1.9M/yr market · 1.1M searches/yr · $13.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Usb to Ethernet Adapter — $1.9M/yr Amazon US Niche (2026) - Flapen"
---
# **usb to ethernet adapter**
**Skip it**
Soft demand (-14.4% this quarter) — this niche doesn't clear our bar today.
Market size 94Growth 18Conversion 96Competition 18Returns 65Price range 62Avg price 62Brand share 32Review moat 22Quality gap 24
**Conversion**
**Incredible****13.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$1.9M**
$1.9M/yr · 1.1M searches
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$13.39**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$9.32–$24.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****9,702**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-14.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, usb to ethernet adapter is a $1.9M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 48/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **usb to ethernet adapter market data**
- **Units sold / yr**
- **150K–200K**
- avg 12,500–15,000/product
- **Revenue / yr**
- **$2.0M–$2.7M**
- units × avg price
- **Conversion rate**
- **13.5%**
- **Avg BSR**
- **#27**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**10%**
- Amazon Basics28% - TP-Link24% - UGREEN16% - BENFEI13% - ALL- LUCKY5% - Acer5% - Open — no brand owns it (3 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.
25K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/electronics/usb-to-ethernet-adapter/trend)
## **Top usb to ethernet adapter search terms**
- **usb to ethernet adapter**266K/yr-14.9%14.1% conv. - **ethernet adapter**161K/yr-29.4%5.1% conv. - **usb ethernet adapter**125K/yr-13.3%12.4% conv. - **ethernet to usb adapter**94K/yr-12.8%13.7% conv. - **usb to ethernet**65K/yr-6.1%11.6% conv. - **ethernet adapter for laptop**67K/yr-12.8%9.5% conv. - **ethernet to usb**61K/yr-7.2%11.7% conv. - **usb ethernet**27K/yr-4.5%9.8% conv. - **usb network adapter**27K/yr-3.0%10.8% conv. - **usb to ethernet adapter for laptop**29K/yr-13.1%12.7% conv. [**All search terms **](https://flapen.com/research/us/electronics/usb-to-ethernet-adapter/search-terms)
## **Top usb to ethernet adapter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$194K20%$387K30%$581K40%$774K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics USB 3.0 to 10/100/1000 Gigabit Ethernet Internet Adapter Compatible with Windows and macOS Black**Amazon Basics**$11.99**4.5★22,516 rev](https://www.amazon.com/dp/B00M77HMU0) [2**TP-Link USB to Ethernet Adapter (UE306) Supports Nintendo Switch 1Gbps Gigabit RJ45 to USB 3.0 Network Adapter Foldable & Portable Design Plug and Play Compatible with Windows macOS and Linux**TP-Link**$10.35**4.6★8,854 rev](https://www.amazon.com/dp/B09GRL3VCN) [3![BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS [Aluminium Shell&Nylon Cable]](https://m.media-amazon.com/images/I/41fk9DHmdwL.jpg)**BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS \[Aluminium Shell&Nylon Cable\]**BENFEI**$9.32**4.6★10,503 rev](https://www.amazon.com/dp/B08KWC7D78) [4**UGREEN USB to Ethernet Adapter Plug and Play Ethernet Adapter Aluminium Shell 1Gbps Gigabit RJ45 to USB 3.0 Network Dongle Compatible with Nintendo Switch Laptop MacBook Surface Pro Windows**UGREEN**$10.31**4.6★5,423 rev](https://www.amazon.com/dp/B07MK6DJ6M) [5**ALL-LUCKY USB to Ethernet Adapter 4 in 1 USB C to Ethernet Adapter Hub with 3 x USB 3.0 Port/Gigabit Internet Port High-Speed Network Hub Compatible for iMac MacBook Pro**ALL- LUCKY**$11.41**4.5★335 rev](https://www.amazon.com/dp/B0DYYHXC8J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Acer USB to Ethernet Adapter USBC Hub Ethernet 1Gbps with 3*USB 3.0**Acer**$18.46**317 rev10mo ago](https://www.amazon.com/dp/B0FCMGDV5L) [**ALL-LUCKY USB to Ethernet Adapter 4 in 1 USB C to Ethernet Adapter Hub with 3 x USB 3.0 Port/Gigabit Internet Port High-Speed Network Hub Compatible for iMac MacBook Pro**ALL- LUCKY**$11.41**335 rev1y ago](https://www.amazon.com/dp/B0DYYHXC8J) [**UGREEN USB to Ethernet Adapter 2.5Gb Ethernet Adapter Aluminum USB 3.0 to RJ45 Computer Network Internet LAN Dongle for Laptop Compatible for MacBook Air/Pro XPS Windows macOS**UGREEN**$24.43**1,918 rev2y ago](https://www.amazon.com/dp/B0CWV2Q6HJ) [**TP-Link USB to Ethernet Adapter (UE306) Supports Nintendo Switch 1Gbps Gigabit RJ45 to USB 3.0 Network Adapter Foldable & Portable Design Plug and Play Compatible with Windows macOS and Linux**TP-Link**$10.35**8,854 rev4y ago](https://www.amazon.com/dp/B09GRL3VCN) [![BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS [Aluminium Shell&Nylon Cable]](https://m.media-amazon.com/images/I/41fk9DHmdwL.jpg)**BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS \[Aluminium Shell&Nylon Cable\]**BENFEI**$9.32**10,503 rev5y ago](https://www.amazon.com/dp/B08KWC7D78)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**UGREEN USB to Ethernet Adapter 2.5Gb Ethernet Adapter Aluminum USB 3.0 to RJ45 Computer Network Internet LAN Dongle for Laptop Compatible for MacBook Air/Pro XPS Windows macOS**UGREEN**$24.43**4.6★**▲ 95%**](https://www.amazon.com/dp/B0CWV2Q6HJ) [**Acer USB to Ethernet Adapter USBC Hub Ethernet 1Gbps with 3*USB 3.0**Acer**$18.46**4.7★**▲ 70%**](https://www.amazon.com/dp/B0FCMGDV5L) [**ALL-LUCKY USB to Ethernet Adapter 4 in 1 USB C to Ethernet Adapter Hub with 3 x USB 3.0 Port/Gigabit Internet Port High-Speed Network Hub Compatible for iMac MacBook Pro**ALL- LUCKY**$11.41**4.5★**▲ 58%**](https://www.amazon.com/dp/B0DYYHXC8J) [![BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS [Aluminium Shell&Nylon Cable]](https://m.media-amazon.com/images/I/41fk9DHmdwL.jpg)**BENFEI USB 3.0 to Ethernet Adapter USB C to RJ45 Gigabit LAN (1000Mbps) Network Adapter Compatible with MacBook/Pro/Air Surface Pro Windows 11/10/8/7 Mac OS \[Aluminium Shell&Nylon Cable\]**BENFEI**$9.32**4.6★**▲ 52%**](https://www.amazon.com/dp/B08KWC7D78) [**UGREEN USB to Ethernet Adapter Plug and Play Ethernet Adapter Aluminium Shell 1Gbps Gigabit RJ45 to USB 3.0 Network Dongle Compatible with Nintendo Switch Laptop MacBook Surface Pro Windows**UGREEN**$10.31**4.6★**▲ 15%**](https://www.amazon.com/dp/B07MK6DJ6M)
**~~View all trending →~~**
## **What buyers say about usb to ethernet adapter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Connectivity-Overall**15%
*“Extremely good connection”*
**Advertised Vs Actual Product**14%
*“As Advertised”*
**Compatibility-Overall**13%
*“Works great with my Apple MacBook Pro”*
**Quality-Overall**12%
*“Excellent product”*
**Value For Money**7%
*“Worth every penny”*
**Socket/Port/Plug**7%
*“Nice firm connection to the USB port”*
**Data Transfer Speed**6%
*“the speed is excellent”*
**Ease Of Use**6%
*“This product is very user-friendly”*
**Assembly/Installation**3%
*“Installed without issue runs as expected”*
**Design-Overall**2%
*“with clean design”*
### **What buyers complain about **
**Connectivity-Overall**21%
*“the connection is not stable”*
**Durability**12%
*“Shorted out”*
**Compatibility-Overall**7%
*“Not Compatible”*
**Functionality-Overall**7%
*“Doesnt work well”*
**Data Transfer Speed**6%
*“Speed not there”*
**Quality-Overall**6%
*“Bad quality”*
**Socket/Port/Plug**5%
*“Not enough power through the ports”*
**Advertised Vs Actual Product**3%
*“False advertising, stay away”*
**Heating**2%
*“Doesnt get hot”*
**Value For Money**2%
*“Cost almost 15$”*
### **Top return reasons **
**Compatibility-Overall**41%
**Connectivity-Overall**21%
**Functionality-Overall**12%
**Value For Money**4%
**Socket/Port/Plug**4%
**Defective Material/Parts**3%
**Size-Overall**3%
**Data Transfer Speed**2%
**Advertised Vs Actual Product**2%
**Length**1%
## **Common questions**
- **Is usb to ethernet adapter profitable to sell on Amazon United States?**
- The niche generates $1.9M/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the usb to ethernet adapter niche?**
- 9 brands and 20 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in usb to ethernet adapter?**
- Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 2.4%.
- **When does demand for usb to ethernet adapter peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the usb to ethernet adapter niche?**
- Listings span $9.32–$24.43; the average listing price is $13.39 (sweet spot $15–$100). The average incumbent carries 9,702 reviews — the moat a new listing must climb.
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