---
title: "Tv Tuner — $35K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/tv-tuner"
last_updated: "2026-08-10T08:27:04.130Z"
locale: en
meta:
description: "Niche score 39/100 · $35K/yr market · 103K searches/yr · $75.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $35K/yr market · 103K searches/yr · $75.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tv Tuner — $35K/yr Amazon US Niche (2026) - Flapen"
---
# **tv tuner**
**Skip it**
High returns (11.2%) — this niche doesn't clear our bar today.
Market size 9Growth 28Conversion 6Competition 68Returns 3Price range 25Avg price 84Brand share 36Review moat 63Quality gap 98
**Quality gap**
**Incredible****3.7★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****$75.84**
avg listing price — sweet spot $15–$100
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****968.32**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+2.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$24.04–$333.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$35K**
$35K/yr · 103K searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****11.2%**
return rate — above 5% kills the launch gate
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, tv tuner is a $35K/yr Amazon United States market (103K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 39/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tv tuner market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$57K–$76K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#300**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **61%**
- **Out of stock**
- **8.3%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 92%
**Open market**
**12%**
- MyGica37% - Hauppauge16% - SiliconDust13% - owerslyn10% - ZJBOX8% - Generic5% - Open — no brand owns it (6 brands, 12%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/electronics/tv-tuner/trend)
## **Top tv tuner search terms**
- **usb tv tuner**31K/yr+8.2%0.8% conv. - **tv tuner for pc**16K/yr+15.3%0.7% conv. - **external tv tuners**16K/yr-9.7%0.5% conv. - **tv tuner for laptop**6K/yr+22.1%0.4% conv. - **tv tuners for computers**5K/yr+34.7%0.6% conv. - **android tv tuner**4K/yr+10.5%0.5% conv. - **usb tv tuner for pc**6K/yr-4.3%0.8% conv. - **hauppauge tv tuner**6K/yr-17.5%0.9% conv. - **pc tv tuner**4K/yr+1.5%0.4% conv. - **tv tuner for mac**3K/yr+12.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/electronics/tv-tuner/search-terms)
## **Top tv tuner products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$4K15%$5K20%$7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mygica A681B USB 2.0 TV Tuner Card ATSC HD Digital External HDTV Tuner Stick Dongle Adapter for Windows PC Computer + Laptop + Android TV - Black**MyGica**$37.57**3.2★246 rev](https://www.amazon.com/dp/B08Z383Y11) [2**Digital Converter Box for TV 2026 OWERSLYN 1080P ATSC Tuner Box with TV Tuner Programs Recording & Playback USB Media Player HDMI/AV Output 3RCA Cables 2-in-1 Remote Digital Channel Free**owerslyn**$31.65**3.9★938 rev](https://www.amazon.com/dp/B0BY6KSG4X) [3**Mygica A681B Analog USB TV Tuner Card Antenna Recast ATSC HD Digital External HDTV Tuner Stick Dongle Adapter for Window Linux for PC Computer Laptop Android TV Box Android Car Navigation**MyGica**$37.77**3.2★128 rev](https://www.amazon.com/dp/B09MQ3VJ61) [4**SiliconDust HDHomeRun Flex Duo 2 x ATSC Tuners - HDFX-2US**SiliconDust**$107.86**4.2★972 rev](https://www.amazon.com/dp/B092KM482V) [5**HAUPPAUGE WinTV-DualHD USB 2.0/3.0 Dual HD Digital TV Tuner ATSC/QAM for Windows 11/10/8/7 model 1595**Hauppauge**$70.47**4.1★1,565 rev](https://www.amazon.com/dp/B015IL0FIW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Mygica A681 Pro External TV Tuner Digital HDTV USB Stick Dongle ATSC 1.0 and QAM TV Format Compatible with MacBook and Windows PC - Silver**MyGica**$58.91**29 rev8mo ago](https://www.amazon.com/dp/B0G2S4B93T) [**Digital Converter Box for TV OWERSLYN 1080P Mini ATSC Tuner Box with TV Tuner Programs Recording & Playback USB Media Player HDMI/AV Output 3RCA Cables Set Top Box 2-in-1 Remote (Television)**owerslyn**$30.04**155 rev1y ago](https://www.amazon.com/dp/B0FHKLPSSB) [**ADTH NextGen TV USB Tuner ATSC 3.0 + ATSC 1.0 OTA Receiver for Android TV/Google TV/Fire TV Encrypted ATSC 3.0 Support (Internet Required) Requires Dolby AC-4 Audio**ADTH**$66.95**45 rev1y ago](https://www.amazon.com/dp/B0F39Z2M79) [**USB Type-C TV Tuner Card Watching Record Digital Live TV Anywhere Freeview HD TV Receiver Recast Wireless HDTV Stick Tuner Adapter USB TV Antenna for Android Phone Tablet No Internet Need**Generic**$30.96**88 rev1y ago](https://www.amazon.com/dp/B0DFXQMF6Q) [**ZJBOX Digital Converter Box for TV 1080P ATSC tv Tuner Box with hdmi Output and 3RCA Cables Hidden Behind TVwith Power Adapter2-in-1 RemoteTV Program Recording&Playback USB Media Player**ZJBOX**$33.17**413 rev2y ago](https://www.amazon.com/dp/B0CZR2HBGF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Digital Converter Box for TV 2026 OWERSLYN 1080P ATSC Tuner Box with TV Tuner Programs Recording & Playback USB Media Player HDMI/AV Output 3RCA Cables 2-in-1 Remote Digital Channel Free**owerslyn**$31.65**3.9★**▲ 299%**](https://www.amazon.com/dp/B0BY6KSG4X) [**Hauppauge TV-Tuner WinTV-dualHD USB Stick DVB-C/T2/T mit FB**Hauppauge**$175.65**4.2★**▲ 137%**](https://www.amazon.com/dp/B011Z7I0JY) [**Mygica A681 Pro External TV Tuner Digital HDTV USB Stick Dongle ATSC 1.0 and QAM TV Format Compatible with MacBook and Windows PC - Silver**MyGica**$58.91**3.1★**▲ 89%**](https://www.amazon.com/dp/B0G2S4B93T) [**ZJBOX Digital Converter Box for TV 1080P ATSC tv Tuner Box with hdmi Output and 3RCA Cables Hidden Behind TVwith Power Adapter2-in-1 RemoteTV Program Recording&Playback USB Media Player**ZJBOX**$33.17**4.0★**▲ 48%**](https://www.amazon.com/dp/B0CZR2HBGF) [**Mygica A681B USB 2.0 TV Tuner Card ATSC HD Digital External HDTV Tuner Stick Dongle Adapter for Windows PC Computer + Laptop + Android TV - Black**MyGica**$37.57**3.2★**▲ 44%**](https://www.amazon.com/dp/B08Z383Y11)
**~~View all trending →~~**
## **What buyers say about tv tuner**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**15%
*“Easy to set up”*
**Signal Strength**11%
*“the antenna signal is strong”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Software/Application**8%
*“The app works great”*
**Quality-Overall**8%
*“Excellent product”*
**Value For Money**7%
*“Worth the price”*
**Connectivity-Overall**4%
*“It was very easy to connect”*
**Compatibility-Overall**4%
*“Compatibility”*
**Ease Of Use**3%
*“Easy to use”*
**Image/Picture Clarity**2%
*“Picture quality is good”*
### **What buyers complain about **
**Software/Application**16%
*“My problem is with software”*
**Durability**13%
*“they always eventually break”*
**Functionality-Overall**12%
*“Did not work”*
**Connectivity-Overall**7%
*“Too difficult to keep connected”*
**Quality-Overall**7%
*“Just bad quality manufacturing”*
**Compatibility-Overall**5%
*“The compatibility is not existent”*
**Assembly/Installation**5%
*“Unable to do installation”*
**Instructions/User Manual/Troubleshooting**4%
*“The instructions are essentially little to no help”*
**Signal Strength**3%
*“The signal coming through it is not the best”*
**Value For Money**3%
*“which was getting ridiculously expensive”*
### **Top return reasons **
**Compatibility-Overall**27%
**Functionality-Overall**19%
**Connectivity-Overall**14%
**Signal Strength**7%
**Software/Application**6%
**Advertised Vs Actual Product**6%
**Defective Material/Parts**4%
**Assembly/Installation**3%
**Value For Money**2%
**Constant Reboot Or Restart**2%
## **Common questions**
- **Is tv tuner profitable to sell on Amazon United States?**
- The niche generates $35K/yr across 28 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.8%. Flapen's verdict: Skip it (39/100).
- **How competitive is the tv tuner niche?**
- 12 brands and 29 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in tv tuner?**
- Top complaints mined from reviews: Software/Application, Durability, Functionality-Overall. The return rate is 11.2% — above our launch gate.
- **When does demand for tv tuner peak?**
- Demand peaks in Jan–Nov; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the tv tuner niche?**
- Listings span $24.04–$333.89; the average listing price is $75.84 (sweet spot $15–$100). The average incumbent carries 968 reviews — the moat a new listing must climb.
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