---
title: "Trend — thanksgiving backdrop - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/thanksgiving-backdrop/trend"
last_updated: "2026-08-10T14:06:42.314Z"
locale: en
meta:
  description: "Niche score 56/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $114K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — thanksgiving backdrop - Flapen"
---

# **thanksgiving backdrop**

**Worth a look**

Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 93Conversion 8Competition 89Returns 17Price range 69Avg price 63Brand share 96Review moat 71Quality gap 28

**Brand share**

**Incredible****32%**

top-5 brand share — no brand owns this niche

**Growth**

**Great****+105.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Review moat**

**Good****662.98**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$4.10–$39.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.55**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$114K**

$114K/yr · 1.3M searches

**Returns**

**Bad****7.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend