---
title: "Sony Wired Earbuds Usb C — $69K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/sony-wired-earbuds-usb-c"
last_updated: "2026-08-07T11:27:01.504Z"
locale: en
meta:
description: "Niche score 41/100 · $69K/yr market · 48K searches/yr · $24.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $69K/yr market · 48K searches/yr · $24.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sony Wired Earbuds Usb C — $69K/yr Amazon US Niche (2026) - Flapen"
---
# **sony wired earbuds usb c**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 17Growth 50Conversion 66Competition 8Returns 37Price range 89Avg price 95Brand share 0Review moat 24Quality gap 94
**Avg price**
**Incredible****$24.04**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$13.49–$33.80**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+19.9%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****5,473.56**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$69K**
$69K/yr · 48K searches
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sony wired earbuds usb c is a $69K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sony wired earbuds usb c market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **$60K–$72K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#337**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**22**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**0%**
- JBL77% - Sony20% - PHILIPS3%
## **Demand**
Weekly Amazon search volume, last 29 weeks — +19.9% search growth over the last 90 days.
1K750Spike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/electronics/sony-wired-earbuds-usb-c/trend)
## **Top sony wired earbuds usb c search terms**
- **jbl tune 310c**14K/yr+37.1%4.8% conv. - **jbl tune 310c usb-c**6K/yr+135.7%4.3% conv. - **sony wired earbuds usb c**8K/yr-11.3%2.2% conv. - **jbl wired earbuds usb c**6K/yr-3.6%3.2% conv. - **sony usb c earbuds**6K/yr-11.8%2.7% conv. - **jbl 310c**4K/yr+16.6%4.8% conv. - **jbl usb c headphones**4K/yr-25.7%2.1% conv. [**All search terms **](https://flapen.com/research/us/electronics/sony-wired-earbuds-usb-c/search-terms)
## **Top sony wired earbuds usb c products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$21K40%$28K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JBL Tune 310C - Wired Hi-Res in-Ear Headphones Tangle-Free Flat Cable 3-Button Remote with Microphone (White)**JBL**$24.57**3.9★442 rev](https://www.amazon.com/dp/B0CT984PNS) [2**JBL Tune 310C - Wired Hi-Res in-Ear Headphones Tangle-Free Flat Cable 3-Button Remote with Microphone (Black)**JBL**$24.83**4.1★2,019 rev](https://www.amazon.com/dp/B0CT9PYXGY) [3**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices Black**Sony**$25.19**3.9★501 rev](https://www.amazon.com/dp/B0FMLMGPN9) [4**JBL Endurance Run 3 (USB-C) - Wired Sport Headphones with Hi-Res Certifited audio FlipHook technology for versatile wearing style IP65 dustproof & water-resistant and Hands-free calls (Black/Grey)**JBL**$33.80**3.8★59 rev](https://www.amazon.com/dp/B0FY4453F6) [5**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices White**Sony**$24.48**3.9★501 rev](https://www.amazon.com/dp/B0FMLMMZQT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JBL Endurance Run 3 (USB-C) - Wired Sport Headphones with Hi-Res Certifited audio FlipHook technology for versatile wearing style IP65 dustproof & water-resistant and Hands-free calls (Black/Grey)**JBL**$33.80**59 rev8mo ago](https://www.amazon.com/dp/B0FY4453F6) [**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices Black**Sony**$25.19**501 rev10mo ago](https://www.amazon.com/dp/B0FMLMGPN9) [**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices White**Sony**$24.48**501 rev10mo ago](https://www.amazon.com/dp/B0FMLMMZQT) [**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices Blue**Sony**$23.77**501 rev10mo ago](https://www.amazon.com/dp/B0FMKY2L1K) [**JBL Tune 110 - Wired in-Ear Headphones with JBL Pure Bass Sound 1-Button Remote Microphone and Tangle-Free Flat Cable (Black)**JBL**$13.49**280 rev1y ago](https://www.amazon.com/dp/B0DXN3W5DR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JBL Endurance Run 3 (USB-C) - Wired Sport Headphones with Hi-Res Certifited audio FlipHook technology for versatile wearing style IP65 dustproof & water-resistant and Hands-free calls (Black/Grey)**JBL**$33.80**3.8★**▲ 139%**](https://www.amazon.com/dp/B0FY4453F6) [**JBL Tune 310C - Wired Hi-Res in-Ear Headphones Tangle-Free Flat Cable 3-Button Remote with Microphone (White)**JBL**$24.57**3.9★**▲ 56%**](https://www.amazon.com/dp/B0CT984PNS) [**JBL Tune 110 - Wired in-Ear Headphones with JBL Pure Bass Sound 1-Button Remote Microphone and Tangle-Free Flat Cable (Black)**JBL**$13.49**4.4★**▲ 47%**](https://www.amazon.com/dp/B0DXN3W5DR) [**Sony IER-EX15C USB-C Plug Wired in-Ear Headphones for iPhone and Android Phones with Built-in Multi-Function Button Volume and Mic Control Supports USB Audio Class 1.0 Devices Blue**Sony**$23.77**3.9★**▲ 36%**](https://www.amazon.com/dp/B0FMKY2L1K) [**Philips Wired Earbuds USB C with Microphone in Ear Type C Headphones with mic Powerful Bass Lightweight USB-C Wired Earphones 3-Button in-line Remote Ear Buds (Black)**PHILIPS**$19.71**3.8★**▲ 32%**](https://www.amazon.com/dp/B08PMN2F59)
**~~View all trending →~~**
## **What buyers say about sony wired earbuds usb c**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Audio Quality**35%
*“Good sound”*
**Quality-Overall**10%
*“a durable build quality”*
**Value For Money**8%
*“Good value for money”*
**Bass**5%
*“Great sound and bass for price”*
**Comfort-Overall**5%
*“overall good comfortability”*
**Size-Overall**4%
*“They fit comfortably in my ears”*
**Durability**3%
*“durable”*
**Advertised Vs Actual Product**3%
*“Works as advertised”*
**Noise Cancellation**2%
*“Love them block out noises”*
**Ease Of Use**2%
*“ease of use”*
### **What buyers complain about **
**Durability**23%
*“Broke after a month”*
**Quality-Overall**12%
*“The build quality is garbage”*
**Audio Quality**10%
*“Audio sucks”*
**Noise Level**4%
*“Loudness is not good”*
**Value For Money**4%
*“For this price you can buy something much better”*
**Size-Overall**3%
*“Big and bulky”*
**Connectivity-Overall**3%
*“These have poor connection”*
**Functionality-Overall**3%
*“the phone just cant deliver enough power”*
**Audio Volume**3%
*“Volume poor”*
**Bass**3%
*“Heavy on the bass”*
### **Top return reasons **
**Audio Quality**18%
**Size-Overall**12%
**Compatibility-Overall**11%
**Functionality-Overall**8%
**Quality-Overall**7%
**Connectivity-Overall**5%
**Product Condition**4%
**Audio Volume**3%
**Advertised Vs Actual Product**3%
**Comfort-Overall**3%
## **Common questions**
- **Is sony wired earbuds usb c profitable to sell on Amazon United States?**
- The niche generates $69K/yr across 9 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +19.9%. Flapen's verdict: Skip it (41/100).
- **How competitive is the sony wired earbuds usb c niche?**
- 3 brands and 22 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in sony wired earbuds usb c?**
- Top complaints mined from reviews: Durability, Quality-Overall, Audio Quality. The return rate is 4.0%.
- **What does it cost to enter the sony wired earbuds usb c niche?**
- Listings span $13.49–$33.80; the average listing price is $24.04 (sweet spot $15–$100). The average incumbent carries 5,474 reviews — the moat a new listing must climb.
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