---
title: "Simplisafe Key Fob — $34K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/simplisafe-key-fob"
last_updated: "2026-08-11T19:09:20.288Z"
locale: en
meta:
  description: "Niche score 32/100 · $34K/yr market · 14K searches/yr · $13.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · $34K/yr market · 14K searches/yr · $13.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Simplisafe Key Fob — $34K/yr Amazon US Niche (2026) - Flapen"
---

# **simplisafe key fob**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 8Growth 17Conversion 99Competition 0Returns 74Price range 56Avg price 62Brand share 0Review moat 64Quality gap 23

**Conversion**

**Incredible****17.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****953**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$13.44**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.16–$24.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-16.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$34K**

$34K/yr · 14K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, simplisafe key fob is a $34K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb. Verdict: Skip it — 32/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **simplisafe key fob market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–3K**</dd><dd>avg 1,250–1,500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$34K–$40K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**17.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#156**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**67%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**50 months**</dd>

<dt>**Avg seller age**</dt><dd>**177 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**3 **▲rising

**Sellers**

**4**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- SimpliSafe77% - Timeskey NFC16% - Partywonder7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -16.3% search growth over the last 90 days.

600400Spike '24Holiday '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

[**Open Trend **](https://flapen.com/research/us/electronics/simplisafe-key-fob/trend)

## **Top simplisafe key fob products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$7K40%$14K60%$20K80%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen](https://m.media-amazon.com/images/I/21arjSpgFuL.jpg)**SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen**SimpliSafe**$24.85**4.7★2,536 rev](https://www.amazon.com/dp/B08B3MFZ8L) [2![NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces](https://m.media-amazon.com/images/I/41IIFXDExaL.jpg)**NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces**Timeskey NFC**$8.31**4.4★253 rev](https://www.amazon.com/dp/B077W8SN1Q) [3![Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)](https://m.media-amazon.com/images/I/31jMbEJSMOL.jpg)**Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)**Partywonder**$7.16**4.8★70 rev](https://www.amazon.com/dp/B0FPCS8FS9)

### **Newest**

by launch date

[![Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)](https://m.media-amazon.com/images/I/31jMbEJSMOL.jpg)**Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)**Partywonder**$7.16**70 rev10mo ago](https://www.amazon.com/dp/B0FPCS8FS9) [![SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen](https://m.media-amazon.com/images/I/21arjSpgFuL.jpg)**SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen**SimpliSafe**$24.85**2,536 rev6y ago](https://www.amazon.com/dp/B08B3MFZ8L) [![NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces](https://m.media-amazon.com/images/I/41IIFXDExaL.jpg)**NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces**Timeskey NFC**$8.31**253 rev8y ago](https://www.amazon.com/dp/B077W8SN1Q)

### **Trending**

90-day click momentum

[![NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces](https://m.media-amazon.com/images/I/41IIFXDExaL.jpg)**NFC Keychain NTAG215 NFC Tags Keychain NFC Key Chain NFC Card NFC Key Fob 504 Bytes MemoryCompatible with TagMo and NFC Enabled Devices7 Pieces**Timeskey NFC**$8.31**4.4★**▲ 270%**](https://www.amazon.com/dp/B077W8SN1Q) [![Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)](https://m.media-amazon.com/images/I/31jMbEJSMOL.jpg)**Protective Silicone Sleeve for SimpliSafe KeyFob - Arm and Disarm Remotely Flexible Case for SimpliSafe Home Security System KeyFob - Latest Gen (Black)**Partywonder**$7.16**4.8★**▲ 23%**](https://www.amazon.com/dp/B0FPCS8FS9) [![SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen](https://m.media-amazon.com/images/I/21arjSpgFuL.jpg)**SimpliSafe KeyFob - Arm and Disarm Remotely - Built-in Panic Button - Compatible with SimpliSafe Home Security System - Latest Gen**SimpliSafe**$24.85**4.7★**▼ 15%**](https://www.amazon.com/dp/B08B3MFZ8L)

## **What buyers say about simplisafe key fob**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Use**23%

*“Easy”*

**Advertised Vs Actual Product**11%

*“Worked as advertised”*

**Quality-Overall**9%

*“Absolutely Excellent Quality & Fit”*

**Value For Money**9%

*“less expensive than going through SimpliSafe”*

**Size-Overall**9%

*“It fits perfectly”*

**Connectivity-Overall**5%

*“Easy to pair up”*

**Assembly/Installation**5%

*“Easy to set up using cellphone and barcode provided”*

**Security**5%

*“Easily added to our home SimpliSafe security system”*

**Drop/Impact Protection**5%

*“Protects the fob”*

**Water Resistance**2%

*“Nice and small, robust and waterproof”*

### **What buyers complain about **

**Size-Overall**19%

*“Didn't fit returned it”*

**Advertised Vs Actual Product**14%

*“contrary to the product description”*

**Value For Money**14%

*“For the price I feel ripped off”*

**Battery Life**12%

*“It would be better if the CR2032 battery was replaceable saving the consumer a lot of money”*

**Charging**7%

*“my previous FOB lost its charge”*

**Software/Application**7%

*“My app keeps signing me out”*

**Portability**5%

*“It's just something extra to carry”*

### **Top return reasons **

**Compatibility-Overall**25%

**Functionality-Overall**23%

**Value For Money**10%

**Defective Material/Parts**10%

**Connectivity-Overall**6%

**Advertised Vs Actual Product**5%

**Assembly/Installation**5%

**Touch/Button Controls**2%

**Size-Overall**2%

**Color**2%

## **Common questions**

<dl>

<dt>**Is simplisafe key fob profitable to sell on Amazon United States?**</dt><dd>The niche generates $34K/yr across 3 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.3%. Flapen's verdict: Skip it (32/100).</dd>

<dt>**How competitive is the simplisafe key fob niche?**</dt><dd>3 brands and 4 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in simplisafe key fob?**</dt><dd>Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 2.0%.</dd>

<dt>**When does demand for simplisafe key fob peak?**</dt><dd>Demand peaks in Feb; the busiest month runs 1.7× the quietest.</dd>

<dt>**What does it cost to enter the simplisafe key fob niche?**</dt><dd>Listings span $7.16–$24.85; the average listing price is $13.44 (sweet spot $15–$100). The average incumbent carries 953 reviews — the moat a new listing must climb.</dd>

</dl>

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