---
title: "Rx 6700 Xt — $975K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/rx-6700-xt"
last_updated: "2026-08-11T15:23:02.040Z"
locale: en
meta:
  description: "Niche score 34/100 · $975K/yr market · 835K searches/yr · $389.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 34/100 · $975K/yr market · 835K searches/yr · $389.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Rx 6700 Xt — $975K/yr Amazon US Niche (2026) - Flapen"
---

# **rx 6700 xt**

**Skip it**

Prices mostly outside the sweet spot ($269.92–$525.27) — this niche doesn't clear our bar today.

Market size 77Growth 30Conversion 4Competition 20Returns 48Price range 0Avg price 17Brand share 12Review moat 89Quality gap 32

**Review moat**

**Great****225.85**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Great****$975K**

$975K/yr · 835K searches

**Returns**

**Okay****3.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+4.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Avg price**

**Bad****$389.37**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$269.92–$525.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

According to Flapen's Amazon United States niche tracking, rx 6700 xt is a $975K/yr Amazon United States market (835K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **rx 6700 xt market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$584K–$779K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,070**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**69%**</dd>

<dt>**Sponsored**</dt><dd>**15%**</dd>

<dt>**Out of stock**</dt><dd>**16.4%**</dd>

<dt>**Avg brand age**</dt><dd>**38 months**</dd>

<dt>**Avg seller age**</dt><dd>**174 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▼falling

**Sellers**

**69**

**Top-5 brand share**

**95%**

Top 20: 100%

**Top-5 click share**

**76%**

Top 20: 100%

**Open market**

**2%**

- ASRock58% - GIGABYTE17% - XFX13% - ASUS5% - Sapphire3% - AMD3% - Open — no brand owns it (1 brand, 2%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.2% search growth over the last 90 days.

45K35KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.3×

[**Open Trend **](https://flapen.com/research/us/electronics/rx-6700-xt/trend)

## **Top rx 6700 xt search terms**

- **rx 6700 xt**216K/yr-1.9%0.1% conv. - **rx 7700 xt**131K/yr+14.3%0.3% conv. - **7700xt**97K/yr+6.4%0.4% conv. - **6700xt**71K/yr-8.8%0.1% conv. - **rx 6700**50K/yr-5.7%0.1% conv. - **rx 7700**33K/yr+16.4%0.1% conv. - **amd radeon rx 7700 xt**17K/yr+70.4%0.7% conv. - **amd radeon rx 6700 xt**28K/yr-1.4%0.3% conv. - **radeon rx 6700 xt**18K/yr-0.1%0.1% conv. - **rx 6700 xt 12gb**17K/yr-7.1%0.1% conv. [**All search terms **](https://flapen.com/research/us/electronics/rx-6700-xt/search-terms)

## **Top rx 6700 xt products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$146K30%$293K45%$439K60%$585K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ASRock AMD Radeon RX 7700 XT Challenger 12GB GDDR6 192-bit 0dB Silent Cooling 7680 x 4320 DisplayPort HDMI LED Indicator 18Gbps Dual Fan Graphics Card](https://m.media-amazon.com/images/I/41j+-YW4F4L.jpg)**ASRock AMD Radeon RX 7700 XT Challenger 12GB GDDR6 192-bit 0dB Silent Cooling 7680 x 4320 DisplayPort HDMI LED Indicator 18Gbps Dual Fan Graphics Card**ASRock**$400.89**4.6★213 rev](https://www.amazon.com/dp/B0CHK2345D) [2![ASRock Radeon RX 7600 Challenger 8GB OC RDNA 3 2695MHz Boost 8GB GDDR6 128-bit PCIe 4.0 Dual Fans 0dB Silent HDMI 2.1 DisplayPort 1.4](https://m.media-amazon.com/images/I/41Ah5BMVSbL.jpg)**ASRock Radeon RX 7600 Challenger 8GB OC RDNA 3 2695MHz Boost 8GB GDDR6 128-bit PCIe 4.0 Dual Fans 0dB Silent HDMI 2.1 DisplayPort 1.4**ASRock**$269.92**4.6★232 rev](https://www.amazon.com/dp/B0C626FFG2) [3![GIGABYTE Radeon RX 7700 XT Gaming OC 12G Graphics Card 3X WINDFORCE Fans 12GB 192-bit GDDR6 GV-R77XTGAMING OC-12GD Video Card](https://m.media-amazon.com/images/I/41MYd1afwYL.jpg)**GIGABYTE Radeon RX 7700 XT Gaming OC 12G Graphics Card 3X WINDFORCE Fans 12GB 192-bit GDDR6 GV-R77XTGAMING OC-12GD Video Card**GIGABYTE**$466.92**4.7★221 rev](https://www.amazon.com/dp/B0CGC5P7H3) [4![GIGABYTE Radeon RX 9060 XT Gaming OC 16G Graphics Card PCIe 5.0 16GB GDDR6 GV-R9060XTGAMING OC-16GD Video Card](https://m.media-amazon.com/images/I/41CmkncClhL.jpg)**GIGABYTE Radeon RX 9060 XT Gaming OC 16G Graphics Card PCIe 5.0 16GB GDDR6 GV-R9060XTGAMING OC-16GD Video Card**GIGABYTE**$409.91**4.7★859 rev](https://www.amazon.com/dp/B0F91KM1CK) [5![XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP](https://m.media-amazon.com/images/I/31WMVyYjqAL.jpg)**XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP**XFX**$367.29**4.6★145 rev](https://www.amazon.com/dp/B0CRZFB47P)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![AMD Radeon RX 6700 XT 12GB GDDR6 Reference Model Graphics Card (Renewed)](https://m.media-amazon.com/images/I/31ueHyvYHxL.jpg)**AMD Radeon RX 6700 XT 12GB GDDR6 Reference Model Graphics Card (Renewed)**AMD**$360.48**1 rev3mo ago](https://www.amazon.com/dp/B0GWNKL4YZ) [![ASUS Dual Radeon RX 9060 XT 16GB GDDR6 Graphics Card AMD for Desktop (PCIe 5.0 HDMI 2.1b DisplayPort 2.1a 2.5-Slot Axial-tech Fan 0dB Technology and More)](https://m.media-amazon.com/images/I/41LR+5kEPoL.jpg)**ASUS Dual Radeon RX 9060 XT 16GB GDDR6 Graphics Card AMD for Desktop (PCIe 5.0 HDMI 2.1b DisplayPort 2.1a 2.5-Slot Axial-tech Fan 0dB Technology and More)**ASUS**$402.04**260 rev11mo ago](https://www.amazon.com/dp/B0FLHBFFX4) [![XFX Swift AMD Radeon RX 9060 XT OC Gaming Edition with 16GB GDDR6 HDMI 2xDP RDNA 4 RX-96TSW16BQ Graphics Card Compatible with Desktop PCs](https://m.media-amazon.com/images/I/31dSe9eeFBL.jpg)**XFX Swift AMD Radeon RX 9060 XT OC Gaming Edition with 16GB GDDR6 HDMI 2xDP RDNA 4 RX-96TSW16BQ Graphics Card Compatible with Desktop PCs**XFX**$425.12**354 rev1y ago](https://www.amazon.com/dp/B0FC2XXSG5) [![GIGABYTE Radeon RX 9060 XT Gaming OC 16G Graphics Card PCIe 5.0 16GB GDDR6 GV-R9060XTGAMING OC-16GD Video Card](https://m.media-amazon.com/images/I/41CmkncClhL.jpg)**GIGABYTE Radeon RX 9060 XT Gaming OC 16G Graphics Card PCIe 5.0 16GB GDDR6 GV-R9060XTGAMING OC-16GD Video Card**GIGABYTE**$409.91**859 rev1y ago](https://www.amazon.com/dp/B0F91KM1CK) [![XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP](https://m.media-amazon.com/images/I/31WMVyYjqAL.jpg)**XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP**XFX**$367.29**145 rev2y ago](https://www.amazon.com/dp/B0CRZFB47P)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP](https://m.media-amazon.com/images/I/31WMVyYjqAL.jpg)**XFX Speedster QICK309 Radeon RX 7600XT Black Gaming Graphics Card with 16GB GDDR6 HDMI 3xDP AMD RDNA 3 RX-76TQICKBP**XFX**$367.29**4.6★**▲ 147%**](https://www.amazon.com/dp/B0CRZFB47P) [![MSI Gaming Radeon RX 6700 XT 192-bit 12GB GDDR6 DP/HDMI Dual Torx 3.0 Fans FreeSync DirectX 12 VR Ready Graphics Card (RX 6700 XT MECH 2X 12G) (Renewed)](https://m.media-amazon.com/images/I/41XV5uAFDML.jpg)**MSI Gaming Radeon RX 6700 XT 192-bit 12GB GDDR6 DP/HDMI Dual Torx 3.0 Fans FreeSync DirectX 12 VR Ready Graphics Card (RX 6700 XT MECH 2X 12G) (Renewed)**msi**$365.77**3.5★**▲ 146%**](https://www.amazon.com/dp/B096W6L8G9) [![ASRock Radeon / RX7700XT Graphics Board GDDR6 12GB Equipped Model [Official Dealer in Japan] RX7700XT SL 12GO](https://m.media-amazon.com/images/I/41H4CCeS42L.jpg)**ASRock Radeon / RX7700XT Graphics Board GDDR6 12GB Equipped Model \[Official Dealer in Japan\] RX7700XT SL 12GO**ASRock**$411.66**4.6★**▲ 141%**](https://www.amazon.com/dp/B0CHK34LNK) [![AMD Radeon RX 6700 XT 12GB GDDR6 Reference Model Graphics Card (Renewed)](https://m.media-amazon.com/images/I/31ueHyvYHxL.jpg)**AMD Radeon RX 6700 XT 12GB GDDR6 Reference Model Graphics Card (Renewed)**AMD**$360.48**5.0★**▲ 140%**](https://www.amazon.com/dp/B0GWNKL4YZ) [![ASUS Dual Radeon RX 9060 XT 16GB GDDR6 Graphics Card AMD for Desktop (PCIe 5.0 HDMI 2.1b DisplayPort 2.1a 2.5-Slot Axial-tech Fan 0dB Technology and More)](https://m.media-amazon.com/images/I/41LR+5kEPoL.jpg)**ASUS Dual Radeon RX 9060 XT 16GB GDDR6 Graphics Card AMD for Desktop (PCIe 5.0 HDMI 2.1b DisplayPort 2.1a 2.5-Slot Axial-tech Fan 0dB Technology and More)**ASUS**$402.04**4.7★**▲ 50%**](https://www.amazon.com/dp/B0FLHBFFX4)

**~~View all trending →~~**

## **What buyers say about rx 6700 xt**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**24%

*“Worth every penny”*

**Quality-Overall**11%

*“Decent card”*

**Display Resolution**8%

*“Awesome graphics card”*

**Computation Performance**7%

*“Super fast and reliable”*

**Advertised Vs Actual Product**6%

*“works like it should”*

**Assembly/Installation**6%

*“Easy to install”*

**Compatibility-Overall**4%

*“Works very well with my 2K monitors”*

**Size-Overall**4%

*“Fits perfect”*

**Functionality-Overall**3%

*“the card still works”*

**Strength**3%

*“Very sturdy too”*

### **What buyers complain about **

**Functionality-Overall**12%

*“Card always crashes when playing”*

**Durability**12%

*“Stopped working 2 weeks after getting it”*

**Noise Level**9%

*“while my unit has some audible coil whine”*

**Value For Money**8%

*“So I guess the lesson here is don't purchase the less expensive product”*

**Display Frame Per Seconds**6%

*“My FPS's dropped from 70-90 down to 21 along with black screen flickers when I would leave the game”*

**Size-Overall**4%

*“It is a little bigger than I thought from the images”*

**Computation Performance**4%

*“Performance is 8/10, not top notch”*

**Quality-Overall**4%

*“it's not very consistent”*

**Compatibility-Overall**3%

*“I did have to buy a new monitor because it would not sync with my old monitor”*

**Advertised Vs Actual Product**3%

*“Can be deceiving”*

### **Top return reasons **

**Functionality-Overall**30%

**Compatibility-Overall**13%

**Value For Money**9%

**Size-Overall**6%

**Defective Material/Parts**6%

**Length**5%

**Advertised Vs Actual Product**4%

**Constant Reboot Or Restart**4%

**Display Resolution**3%

**Computation Performance**2%

## **Common questions**

<dl>

<dt>**Is rx 6700 xt profitable to sell on Amazon United States?**</dt><dd>The niche generates $975K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Skip it (34/100).</dd>

<dt>**How competitive is the rx 6700 xt niche?**</dt><dd>7 brands and 69 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 95% of demand.</dd>

<dt>**What do buyers complain about in rx 6700 xt?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Durability, Noise Level. The return rate is 3.1%.</dd>

<dt>**When does demand for rx 6700 xt peak?**</dt><dd>Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.</dd>

<dt>**What does it cost to enter the rx 6700 xt niche?**</dt><dd>Listings span $269.92–$525.27; the average listing price is $389.37 (sweet spot $15–$100). The average incumbent carries 226 reviews — the moat a new listing must climb.</dd>

</dl>

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