---
title: "Reviews — ring video doorbell 2nd generation - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/ring-video-doorbell-2nd-generation/reviews"
last_updated: "2026-08-10T11:22:05.217Z"
locale: en
meta:
  description: "Niche score 25/100 · $29K/yr market · 14K searches/yr · $57.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 25/100 · $29K/yr market · 14K searches/yr · $57.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — ring video doorbell 2nd generation - Flapen"
---

# **ring video doorbell 2nd generation**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 17Conversion 46Competition 0Returns 26Price range 95Avg price 90Brand share 0Review moat 12Quality gap 45

**Price range**

**Incredible****$45.08–$65.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$57.96**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.9%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-16.5%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****27,103**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$29K**

$29K/yr · 14K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Reviews