---
title: "Raspberry Pi 4 — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/raspberry-pi-4"
last_updated: "2026-08-11T18:14:41.682Z"
locale: en
meta:
  description: "Niche score 42/100 · $1.9M/yr market · 844K searches/yr · $94.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $1.9M/yr market · 844K searches/yr · $94.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Raspberry Pi 4 — $1.9M/yr Amazon US Niche (2026) - Flapen"
---

# **raspberry pi 4**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 93Growth 21Conversion 30Competition 27Returns 72Price range 59Avg price 77Brand share 0Review moat 39Quality gap 21

**Market size**

**Great****$1.9M**

$1.9M/yr · 844K searches

**Avg price**

**Great****$94.79**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$52.00–$133.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,597.19**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-8.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, raspberry pi 4 is a $1.9M/yr Amazon United States market (844K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **raspberry pi 4 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 1,000–1,250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$2.4M–$2.8M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#568**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**94%**</dd>

<dt>**Sponsored**</dt><dd>**38%**</dd>

<dt>**Out of stock**</dt><dd>**10.0%**</dd>

<dt>**Avg brand age**</dt><dd>**57 months**</dd>

<dt>**Avg seller age**</dt><dd>**173 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**4 **▼falling

**Sellers**

**41**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**69%**

Top 20: 100%

**Open market**

**0%**

- Raspberry Pi45% - CanaKit30% - Vilros24% - Ｒ∞ＲａｓＴｅｃｈ1%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -8.8% search growth over the last 90 days.

23K18KHoliday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.9×

[**Open Trend **](https://flapen.com/research/us/electronics/raspberry-pi-4/trend)

## **Top raspberry pi 4 search terms**

- **raspberry pi 4**589K/yr-11.4%1.8% conv. - **raspberry pi 4 4gb**30K/yr+33.4%2.9% conv. - **pi 4**38K/yr-4.7%2.1% conv. - **raspberry pi 4 model b**37K/yr-3.5%2.4% conv. - **raspberry pi 4b**38K/yr-25.1%2.5% conv. - **raspberry pi 4 kit**22K/yr-22.9%2.3% conv. - **raspberry pi 4 2gb**11K/yr+11.9%3.0% conv. - **raspberry pi 4 model b 4gb**8K/yr+0.3%3.2% conv. - **pi4**11K/yr-10.4%2.1% conv. - **rasberry pi 4**8K/yr-14.5%1.8% conv. [**All search terms **](https://flapen.com/research/us/electronics/raspberry-pi-4/search-terms)

## **Top raspberry pi 4 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$95K10%$190K15%$284K20%$379K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Raspberry SC15184 Pi 4 Model B 2019 Quad Core 64 Bit WiFi Bluetooth (2GB)](https://m.media-amazon.com/images/I/51S2UbTrVkL.jpg)**Raspberry SC15184 Pi 4 Model B 2019 Quad Core 64 Bit WiFi Bluetooth (2GB)**Raspberry Pi**$77.22**4.7★4,292 rev](https://www.amazon.com/dp/B07TD42S27) [2![CanaKit Raspberry Pi 4 4GB Starter PRO Kit - 4GB RAM](https://m.media-amazon.com/images/I/51Isn2FhhjL.jpg)**CanaKit Raspberry Pi 4 4GB Starter PRO Kit - 4GB RAM**CanaKit**$133.95**4.8★6,558 rev](https://www.amazon.com/dp/B07V5JTMV9) [3![Raspberry Pi 4 Model B (2GB)](https://m.media-amazon.com/images/I/51Eq7iy91mL.jpg)**Raspberry Pi 4 Model B (2GB)**Raspberry Pi**$71.03**4.7★289 rev](https://www.amazon.com/dp/B09TTNPB4J) [4![Vilros Raspberry Pi 4 4GB Basic Starter Kit with Fan-Cooled Heavy-Duty Aluminum Alloy Case](https://m.media-amazon.com/images/I/5153iQHVwyL.jpg)**Vilros Raspberry Pi 4 4GB Basic Starter Kit with Fan-Cooled Heavy-Duty Aluminum Alloy Case**Vilros**$119.34**4.6★2,695 rev](https://www.amazon.com/dp/B07XTRK8D4) [5![Vilros Raspberry Pi 4 Complete Starter Kit- Includes Raspberry Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (4GB Clear Transparent Case)](https://m.media-amazon.com/images/I/51SUMqagzwL.jpg)**Vilros Raspberry Pi 4 Complete Starter Kit- Includes Raspberry Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (4GB Clear Transparent Case)**Vilros**$125.22**4.6★1,530 rev](https://www.amazon.com/dp/B07VFCB192)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Raspberry Pi 4 Model B (1GB)](https://m.media-amazon.com/images/I/514stmUGFWL.jpg)**Raspberry Pi 4 Model B (1GB)**Raspberry Pi**$67.63**76 rev1y ago](https://www.amazon.com/dp/B09TTL7C69) [![RasTech Raspberry Pi 4 4GB Starter Kit with Pi 4 4GB Board 32GB Card 4 Copper Heatsink 2 HD Out Cable 5V 3A Power Supply with ON/Off Case Cooling Fan Card Reader Screwdriver](https://m.media-amazon.com/images/I/514AMrjCffL.jpg)**RasTech Raspberry Pi 4 4GB Starter Kit with Pi 4 4GB Board 32GB Card 4 Copper Heatsink 2 HD Out Cable 5V 3A Power Supply with ON/Off Case Cooling Fan Card Reader Screwdriver**Ｒ∞ＲａｓＴｅｃｈ**$113.36**66 rev3y ago](https://www.amazon.com/dp/B0C8LV6VNZ) [![New Raspberry Pi 3 Model B+ Board (3B+) Raspberry PI 3B+ (1GB) (3B Plus)](https://m.media-amazon.com/images/I/51PRLuKqT4L.jpg)**New Raspberry Pi 3 Model B+ Board (3B+) Raspberry PI 3B+ (1GB) (3B Plus)**Raspberry Pi**$52.00**944 rev3y ago](https://www.amazon.com/dp/B0BNJPL4MW) [![Raspberry Pi 4 Model B (2GB)](https://m.media-amazon.com/images/I/51Eq7iy91mL.jpg)**Raspberry Pi 4 Model B (2GB)**Raspberry Pi**$71.03**289 rev4y ago](https://www.amazon.com/dp/B09TTNPB4J) [![Raspberry Pi 4 Computer Model B 8GB Single Board Computer Suitable for Building Mini PC/Smart Robot/Game Console/Workstation/Media Center/Etc.](https://m.media-amazon.com/images/I/41524ed-YFL.jpg)**Raspberry Pi 4 Computer Model B 8GB Single Board Computer Suitable for Building Mini PC/Smart Robot/Game Console/Workstation/Media Center/Etc.**Raspberry Pi**$105.72**4,384 rev6y ago](https://www.amazon.com/dp/B0899VXM8F)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Vilros Raspberry Pi 4 Complete Starter Kit - Includes Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (1GB Clear Transparent Case)](https://m.media-amazon.com/images/I/51vqBmccWnL.jpg)**Vilros Raspberry Pi 4 Complete Starter Kit - Includes Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (1GB Clear Transparent Case)**Vilros**$84.32**4.6★**▲ 246%**](https://www.amazon.com/dp/B07VFCZBLH) [![CanaKit Raspberry Pi 4 Basic Kit (2GB RAM)](https://m.media-amazon.com/images/I/51uI+whkMRL.jpg)**CanaKit Raspberry Pi 4 Basic Kit (2GB RAM)**CanaKit**$87.71**4.8★**▲ 130%**](https://www.amazon.com/dp/B07TYK4RL8) [![CanaKit Raspberry Pi 4 Starter Kit - 2GB RAM](https://m.media-amazon.com/images/I/51Isn2FhhjL.jpg)**CanaKit Raspberry Pi 4 Starter Kit - 2GB RAM**CanaKit**$124.70**4.7★**▲ 99%**](https://www.amazon.com/dp/B07V2B4W63) [![Vilros Raspberry Pi 4 Complete Starter Kit- Includes Raspberry Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (4GB Clear Transparent Case)](https://m.media-amazon.com/images/I/51SUMqagzwL.jpg)**Vilros Raspberry Pi 4 Complete Starter Kit- Includes Raspberry Pi 4 Board Fan Cooled Case 64GB Preloaded Micro SD Card and More (4GB Clear Transparent Case)**Vilros**$125.22**4.6★**▲ 45%**](https://www.amazon.com/dp/B07VFCB192) [![Raspberry SC15184 Pi 4 Model B 2019 Quad Core 64 Bit WiFi Bluetooth (2GB)](https://m.media-amazon.com/images/I/51S2UbTrVkL.jpg)**Raspberry SC15184 Pi 4 Model B 2019 Quad Core 64 Bit WiFi Bluetooth (2GB)**Raspberry Pi**$77.22**4.7★**▲ 38%**](https://www.amazon.com/dp/B07TD42S27)

**~~View all trending →~~**

## **What buyers say about raspberry pi 4**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Nice quality and arrived fast”*

**Assembly/Installation**12%

*“This was very easy to assemble”*

**Advertised Vs Actual Product**12%

*“As advertised”*

**Value For Money**9%

*“it was once affordable”*

**Connectivity-Overall**8%

*“The WiFi and Ethernet seem sufficient”*

**Size-Overall**4%

*“It fits precisely”*

**Computation Performance**3%

*“Best computer I ever bought allowing me to extend into pcbs”*

**Heating**3%

*“handles heat management effectively during demanding tasks”*

**Compatibility-Overall**3%

*“Its even compatible with windows 11”*

**Durability**2%

*“The case in the kit seems durable”*

### **What buyers complain about **

**Durability**17%

*“Stoped working after a month”*

**Noise Level**6%

*“It is actually louder than the fan”*

**Functionality-Overall**6%

*“Arrived and won't boot”*

**Quality-Overall**6%

*“Garbage device”*

**Instructions/User Manual/Troubleshooting**5%

*“I agree with some of the other reviews that the instructions could be a little better for us noobs”*

**Assembly/Installation**4%

*“Cant put together yet waiting for mini tower to come in”*

**Storage Capacity**4%

*“1 GB not enough memory for most OSs”*

**Heating**4%

*“Needs better cooling”*

**Software/Application**2%

*“The major issue I had was with the software”*

**Add-Ons/Attachments**2%

*“have nothing attached to it”*

### **Top return reasons **

**Functionality-Overall**27%

**Defective Material/Parts**11%

**Value For Money**11%

**Compatibility-Overall**10%

**Connectivity-Overall**7%

**Computation Performance**4%

**Constant Reboot Or Restart**4%

**Advertised Vs Actual Product**4%

**Socket/Port/Plug**3%

**Size-Overall**3%

## **Common questions**

<dl>

<dt>**Is raspberry pi 4 profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.9M/yr across 16 tracked products. 90-day search growth is -8.8%. Flapen's verdict: Skip it (42/100).</dd>

<dt>**How competitive is the raspberry pi 4 niche?**</dt><dd>4 brands and 41 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in raspberry pi 4?**</dt><dd>Top complaints mined from reviews: Durability, Noise Level, Functionality-Overall. The return rate is 2.1%.</dd>

<dt>**When does demand for raspberry pi 4 peak?**</dt><dd>Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 2.9× the quietest.</dd>

<dt>**What does it cost to enter the raspberry pi 4 niche?**</dt><dd>Listings span $52.00–$133.95; the average listing price is $94.79 (sweet spot $15–$100). The average incumbent carries 2,597 reviews — the moat a new listing must climb.</dd>

</dl>

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