---
title: "Search terms — power strip - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/power-strip/search-terms"
last_updated: "2026-07-21T15:27:56.147Z"
locale: en
meta:
  description: "Niche score 66/100 · $36.8M/yr market · 23.0M searches/yr · $15.79 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 66/100 · $36.8M/yr market · 23.0M searches/yr · $15.79 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — power strip - Flapen"
---

# **power strip**

**Launch it**

A $36.8M/yr market growing +0.8% this quarter with returns at 1.2% — clears our launch bar.

Market size 100Growth 26Conversion 88Competition 74Returns 90Price range 64Avg price 77Brand share 88Review moat 17Quality gap 16

**Market size**

**Incredible****$36.8M**

$36.8M/yr · 23.0M searches

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****10.1%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$15.79**

avg listing price — sweet spot $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$8.34–$26.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+0.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****19,330.56**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality