---
title: "Search terms — outdoor plug - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/outdoor-plug/search-terms"
last_updated: "2026-08-11T22:01:42.664Z"
locale: en
meta:
  description: "Niche score 66/100 · $406K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 66/100 · $406K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — outdoor plug - Flapen"
---

# **outdoor plug**

**Worth a look**

Shows a sweet-spot price point ($19.19 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 81Conversion 77Competition 60Returns 79Price range 73Avg price 85Brand share 82Review moat 51Quality gap 22

**Avg price**

**Great****$19.19**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****53%**

top-5 brand share — no brand owns this niche

**Growth**

**Great****+76.2%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$6.42–$38.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$406K**

$406K/yr · 278K searches

**Review moat**

**Good****1,447.53**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms