---
title: "Ipad Pro 12.9 Matte Screen Protector — $21K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/ipad-pro-12-9-matte-screen-protector"
last_updated: "2026-08-12T01:06:25.326Z"
locale: en
meta:
  description: "Niche score 35/100 · $21K/yr market · 10K searches/yr · $17.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $21K/yr market · 10K searches/yr · $17.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Ipad Pro 12.9 Matte Screen Protector — $21K/yr Amazon US Niche (2026) - Flapen"
---

# **ipad pro 12.9 matte screen protector**

**Skip it**

A small market ($21K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 18Conversion 95Competition 13Returns 62Price range 61Avg price 81Brand share 5Review moat 19Quality gap 53

**Conversion**

**Incredible****12.2%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$17.31**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$7.50–$26.73**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****14,423**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-13.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$21K**

$21K/yr · 10K searches

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, ipad pro 12.9 matte screen protector is a $21K/yr Amazon United States market (10K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 35/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **ipad pro 12.9 matte screen protector market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$22K–$26K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**12.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#151**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**89%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**60 months**</dd>

<dt>**Avg seller age**</dt><dd>**197 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**8**

**Top-5 brand share**

**98%**

Top 20: 100%

**Top-5 click share**

**85%**

Top 20: 100%

**Open market**

**0%**

- Mothca56% - bersem22% - OMOTON11% - Supershieldz7% - Hocents.2% - KCT2% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — -13.3% search growth over the last 90 days.

400300Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/electronics/ipad-pro-12-9-matte-screen-protector/trend)

## **Top ipad pro 12.9 matte screen protector search terms**

- **ipad pro 12.9 matte screen protector**4K/yr-14.9%13.0% conv. - **ipad pro 12.9 anti glare screen protector**2K/yr-22.4%9.6% conv. - **ipad pro 12.9 screen protector matte**2K/yr-22.1%15.5% conv. - **ipad pro matte screen protector 12.9 inch**1K/yr+27.8%12.6% conv. - **matte screen protector ipad pro 12.9**865/yr-2.8%11.1% conv. - **matte ipad pro 12.9 screen protector**570/yr-25.2%5.4% conv. [**All search terms **](https://flapen.com/research/us/electronics/ipad-pro-12-9-matte-screen-protector/search-terms)

## **Top ipad pro 12.9 matte screen protector products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mothca Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation(2022/2021/2020/2018 Models) Anti-Glare & Anti-Fingerprint No Dazzling 9H Tempered Glass Smooth as Silk](https://m.media-amazon.com/images/I/41wTsJj6H5L.jpg)**Mothca Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation(2022/2021/2020/2018 Models) Anti-Glare & Anti-Fingerprint No Dazzling 9H Tempered Glass Smooth as Silk**Mothca**$19.37**4.5★1,555 rev](https://www.amazon.com/dp/B08XMQ3Q4H) [2![bersem 2 Pack Paperfeel Screen Protector Compatible with iPad Pro 12.9 Inch (2022 & 2021 & 2020 & 2018) iPad Pro 12.9 6th / 5th / 4th / 3rd Generation Matte PET Film for Drawing Anti-Glare](https://m.media-amazon.com/images/I/413riO2urGL.jpg)**bersem 2 Pack Paperfeel Screen Protector Compatible with iPad Pro 12.9 Inch (2022 & 2021 & 2020 & 2018) iPad Pro 12.9 6th / 5th / 4th / 3rd Generation Matte PET Film for Drawing Anti-Glare**bersem**$7.77**4.4★39,114 rev](https://www.amazon.com/dp/B07N362JCW) [3![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/51AVQINEk2L.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$25.53**4.3★378 rev](https://www.amazon.com/dp/B0G1YTRF36) [4![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/41-y5v1SLvL.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$24.51**4.5★707 rev](https://www.amazon.com/dp/B09BVPS2PZ) [5![Supershieldz (3 Pack) Anti-Glare (Matte) Screen Protector Designed for iPad Pro 12.9 inch (2018-2022 / M2-6th/5th/4th/3rd Generation)](https://m.media-amazon.com/images/I/51Y2d-AB+8L.jpg)**Supershieldz (3 Pack) Anti-Glare (Matte) Screen Protector Designed for iPad Pro 12.9 inch (2018-2022 / M2-6th/5th/4th/3rd Generation)**Supershieldz**$8.14**4.4★2,860 rev](https://www.amazon.com/dp/B07K1JR66F)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/51AVQINEk2L.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$25.53**378 rev7mo ago](https://www.amazon.com/dp/B0G1YTRF36) [![OMOTON PAPERSENSE 2 Pack Paper Screen Protector for iPad Pro 12.9 inch 2022/2021/2020/2018 Release Anti-glare Matte PET Film with Easy Installation Tray Draw Like on Paper Ultra-Responsive](https://m.media-amazon.com/images/I/51nuk+llFCL.jpg)**OMOTON PAPERSENSE 2 Pack Paper Screen Protector for iPad Pro 12.9 inch 2022/2021/2020/2018 Release Anti-glare Matte PET Film with Easy Installation Tray Draw Like on Paper Ultra-Responsive**OMOTON**$22.23**11,787 rev9mo ago](https://www.amazon.com/dp/B0FW9VBFQB) [![OMOTON PAPERSENSE Paper Screen Protector for iPad Pro 12.9 Inch 6/5/4/3th (2022/2021/2020/2018) Matte Glass with Easy Install Dust-free Tray Apple Pencil Support Paper-feel Anti-glare 2 Pack](https://m.media-amazon.com/images/I/41srtYyW1OL.jpg)**OMOTON PAPERSENSE Paper Screen Protector for iPad Pro 12.9 Inch 6/5/4/3th (2022/2021/2020/2018) Matte Glass with Easy Install Dust-free Tray Apple Pencil Support Paper-feel Anti-glare 2 Pack**OMOTON**$26.73**33,309 rev1y ago](https://www.amazon.com/dp/B0FDJS9SW4) [![Hocents. Paperfeel Glass Screen Protector for iPad Pro 12.9 (2022-2018)](https://m.media-amazon.com/images/I/41esu5pW4DL.jpg)**Hocents. Paperfeel Glass Screen Protector for iPad Pro 12.9 (2022-2018)**Hocents.**$14.00**2,819 rev4y ago](https://www.amazon.com/dp/B0B2RKQTT4) [![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/41-y5v1SLvL.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$24.51**707 rev4y ago](https://www.amazon.com/dp/B09BVPS2PZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/51AVQINEk2L.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation (2022/2021/2020/2018) with Quick Installation Tray Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$25.53**4.3★**▲ 148%**](https://www.amazon.com/dp/B0G1YTRF36) [![OMOTON PAPERSENSE 2 Pack Paper Screen Protector for iPad Pro 12.9 inch 2022/2021/2020/2018 Release Anti-glare Matte PET Film with Easy Installation Tray Draw Like on Paper Ultra-Responsive](https://m.media-amazon.com/images/I/51nuk+llFCL.jpg)**OMOTON PAPERSENSE 2 Pack Paper Screen Protector for iPad Pro 12.9 inch 2022/2021/2020/2018 Release Anti-glare Matte PET Film with Easy Installation Tray Draw Like on Paper Ultra-Responsive**OMOTON**$22.23**4.6★**▲ 99%**](https://www.amazon.com/dp/B0FW9VBFQB) [![OMOTON PAPERSENSE Paper Screen Protector for iPad Pro 12.9 Inch 6/5/4/3th (2022/2021/2020/2018) Matte Glass with Easy Install Dust-free Tray Apple Pencil Support Paper-feel Anti-glare 2 Pack](https://m.media-amazon.com/images/I/41srtYyW1OL.jpg)**OMOTON PAPERSENSE Paper Screen Protector for iPad Pro 12.9 Inch 6/5/4/3th (2022/2021/2020/2018) Matte Glass with Easy Install Dust-free Tray Apple Pencil Support Paper-feel Anti-glare 2 Pack**OMOTON**$26.73**4.6★**▲ 29%**](https://www.amazon.com/dp/B0FDJS9SW4) [![Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass](https://m.media-amazon.com/images/I/41-y5v1SLvL.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPad Pro 12.9 6th/5th/4th/3rd Gen(2022/2021/2020/2018) Anti-Glare & Anti-Fingerprint Tempered Glass**Mothca**$24.51**4.5★**▲ 15%**](https://www.amazon.com/dp/B09BVPS2PZ) [![Mothca Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation(2022/2021/2020/2018 Models) Anti-Glare & Anti-Fingerprint No Dazzling 9H Tempered Glass Smooth as Silk](https://m.media-amazon.com/images/I/41wTsJj6H5L.jpg)**Mothca Matte Glass Screen Protector for iPad Pro 12.9-inch 6th/5th/4th/3rd Generation(2022/2021/2020/2018 Models) Anti-Glare & Anti-Fingerprint No Dazzling 9H Tempered Glass Smooth as Silk**Mothca**$19.37**4.5★**— 2%**](https://www.amazon.com/dp/B08XMQ3Q4H)

**~~View all trending →~~**

## **What buyers say about ipad pro 12.9 matte screen protector**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Assembly/Installation**16%

*“Installed perfectly”*

**Drop/Impact Protection**15%

*“this protector is a great option”*

**Quality-Overall**13%

*“is a fantastic choice if you want a premium”*

**Value For Money**11%

*“Good price”*

**Ease Of Use**5%

*“Easy to put on”*

**Advertised Vs Actual Product**5%

*“Works as advertised”*

**Material Quality**4%

*“Best description is soft plastic sandpaper”*

**Size-Overall**3%

*“Perfect fit”*

**Grip**2%

*“your fingers glide easily”*

**Ease Of Cleaning**2%

*“good at cleaning surfaces before applying”*

### **What buyers complain about **

**Ease Of Use**10%

*“The worst to place in”*

**Assembly/Installation**8%

*“Install issues”*

**Durability**7%

*“Breaks easily”*

**Glare**7%

*“Dont buy this screen protector to reduce glare”*

**Quality-Overall**5%

*“Poor quality”*

**Software/Application**5%

*“the application process is terrible”*

**Value For Money**4%

*“Apple pencil tips are expensive”*

**Material Quality**4%

*“No microfiber cloth to remove dust”*

**Design-Overall**3%

*“Not for artists: makes lines extremely wobbly”*

**Ease Of Cleaning**3%

*“got extremely dirty after a couple days”*

### **Top return reasons **

**Size-Overall**53%

**Compatibility-Overall**7%

**Adhesion/Stickiness**5%

**Advertised Vs Actual Product**5%

**Defective Material/Parts**4%

**Functionality-Overall**4%

**Quality-Overall**3%

**Product Condition**3%

**Material Quality**2%

**Touch Screen**2%

## **Common questions**

<dl>

<dt>**Is ipad pro 12.9 matte screen protector profitable to sell on Amazon United States?**</dt><dd>The niche generates $21K/yr across 9 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -13.3%. Flapen's verdict: Skip it (35/100).</dd>

<dt>**How competitive is the ipad pro 12.9 matte screen protector niche?**</dt><dd>6 brands and 8 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 98% of demand.</dd>

<dt>**What do buyers complain about in ipad pro 12.9 matte screen protector?**</dt><dd>Top complaints mined from reviews: Ease Of Use, Assembly/Installation, Durability. The return rate is 2.5%.</dd>

<dt>**When does demand for ipad pro 12.9 matte screen protector peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the ipad pro 12.9 matte screen protector niche?**</dt><dd>Listings span $7.50–$26.73; the average listing price is $17.31 (sweet spot $15–$100). The average incumbent carries 14,423 reviews — the moat a new listing must climb.</dd>

</dl>

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