---
title: "Insignia Tv Power Cord — $148K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/insignia-tv-power-cord"
last_updated: "2026-08-11T22:23:04.484Z"
locale: en
meta:
description: "Niche score 36/100 · $148K/yr market · 166K searches/yr · $7.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $148K/yr market · 166K searches/yr · $7.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Insignia Tv Power Cord — $148K/yr Amazon US Niche (2026) - Flapen"
---
# **insignia tv power cord**
**Skip it**
Prices mostly outside the sweet spot ($6.25–$10.15) — this niche doesn't clear our bar today.
Market size 32Growth 40Conversion 93Competition 14Returns 68Price range 0Avg price 22Brand share 31Review moat 22Quality gap 18
**Conversion**
**Great****11.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+12.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$148K**
$148K/yr · 166K searches
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****9,887.5**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****$7.80**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****$6.25–$10.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, insignia tv power cord is a $148K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Aug. Verdict: Skip it — 36/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **insignia tv power cord market data**
- **Units sold / yr**
- **20K–25K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$156K–$195K**
- units × avg price
- **Conversion rate**
- **11.4%**
- **Avg BSR**
- **#33**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **5.1%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**16**
**Top-5 brand share**
**86%**
Top 20: 97%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**10%**
- TONIWA55% - LORDTRONICS11% - PWR+9% - CHANZON6% - Kimaru5% - Superer4% - Open — no brand owns it (2 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — +12.3% search growth over the last 90 days.
4K3KSpike '25 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Aug · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/electronics/insignia-tv-power-cord/trend)
## **Top insignia tv power cord search terms**
- **vizio tv power cord**36K/yr+12.7%12.4% conv. - **vizio power cord replacement**21K/yr+13.3%12.6% conv. - **insignia tv power cord**21K/yr+10.8%5.9% conv. - **vizio tv power cord replacement**14K/yr+18.1%9.6% conv. - **vizio power cord**12K/yr+29.9%9.2% conv. - **insignia power cord**7K/yr+21.8%4.8% conv. - **insignia tv power cord replacement**7K/yr+13.3%6.8% conv. - **vizio tv cord**6K/yr+25.8%8.5% conv. - **toshiba tv power cord**5K/yr+25.5%8.7% conv. - **vizio soundbar power cord**6K/yr+2.9%7.8% conv. [**All search terms **](https://flapen.com/research/us/electronics/insignia-tv-power-cord/search-terms)
## **Top insignia tv power cord products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$22K30%$44K45%$67K60%$89K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2 Prong AC Power Cord Compatible with Vizio D/E/M Series HDTV Vizio Sound Bar Power Cable Replacement**TONIWA**$8.17**4.7★8,550 rev](https://www.amazon.com/dp/B07KRZQTMD) [2**2 Prong Polarized 5Ft Power Cord C7 Connector AC Power Cable Replacement for Vizio D-E-M Series TV Sewing Machine PlayStation PS1/PS2 Sony Bose Brother Singer**LORDTRONICS**$6.25**4.7★1,224 rev](https://www.amazon.com/dp/B0DG6H326C) [3**Tv Power Cord 12Ft Cable for Samsung LG TCL Sony: Apple Tv Insignia Sharp Toshiba JVC Hisense 4k 8k UHD Crystal Tizen Smart Roku Google Quantum Panasonic HDR LED QLED 2 Prong UL Listed (Black)**PWR+**$10.15**4.8★23,273 rev](https://www.amazon.com/dp/B01JB7ZU5M) [4**Chanzon 10ft Vizio Power Cord 7A 125v for Vizio D-E-M-Series HDTV Smart LED Sharp LCD TV Sony PS1 (2 Prong NEMA-1-15P IEC320-C7 Plug) 2Slot Universal Replacement Wall Polarized AC Cable(UL Listed)**CHANZON**$9.77**4.7★5,669 rev](https://www.amazon.com/dp/B07D6MLNVG) [5**Kimaru TV Power Cord for Samsung LG TCL Sony LED LCD Insignia Sharp Toshiba JVC Hisense Electronics (4Ft Cable)**Kimaru**$7.98**4.6★914 rev](https://www.amazon.com/dp/B08CS2DQHW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 Prong Polarized Power Cord for Vizio D/E/M Series HDTV Vizio Sound Bar Power Cable Replacement**TONIWA**$6.91**8,550 rev1y ago](https://www.amazon.com/dp/B0FF4G9KCR) [**2 Prong Polarized 5Ft Power Cord C7 Connector AC Power Cable Replacement for Vizio D-E-M Series TV Sewing Machine PlayStation PS1/PS2 Sony Bose Brother Singer**LORDTRONICS**$6.25**1,224 rev1y ago](https://www.amazon.com/dp/B0DG6H326C) [**Standard 5ft (1.5m) 10 Amps 125 Volts Black 3 Prong AC Power Cord Cable for Electronics TV Computer Printer Radio Monitor Samsung Dell Vizio LG Asus Laptop and More**--**$6.37**7,840 rev4y ago](https://www.amazon.com/dp/B09VRLJD7J) [**BICMICE 6Ft Extra Long 2 Prong Polarized Power Cord for Vizio-LED-TV Smart-HDTV E-M-Series Sound Bar 2 Slot Adapter-AC-Wall-Cable:IEC-60320 IEC320 C7 to NEMA 1-15P for Sharp Philips LED TV PS1 PS2**Bicmice**$7.07**1,640 rev5y ago](https://www.amazon.com/dp/B08SHQ6DM2) [**Kimaru TV Power Cord for Samsung LG TCL Sony LED LCD Insignia Sharp Toshiba JVC Hisense Electronics (4Ft Cable)**Kimaru**$7.98**914 rev6y ago](https://www.amazon.com/dp/B08CS2DQHW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2 Prong Polarized Power Cord for Vizio D/E/M Series HDTV Vizio Sound Bar Power Cable Replacement**TONIWA**$6.91**4.7★**▲ 126%**](https://www.amazon.com/dp/B0FF4G9KCR) [**Amazon Basics Universal Replacement Power Cord for PC Monitor TV Printer 3-Prong 18 AWG 125 Volts 15 feet Black**Amazon Basics**$8.25**4.8★**▲ 123%**](https://www.amazon.com/dp/B0728CMCDM) [**Chanzon 10ft Vizio Power Cord 7A 125v for Vizio D-E-M-Series HDTV Smart LED Sharp LCD TV Sony PS1 (2 Prong NEMA-1-15P IEC320-C7 Plug) 2Slot Universal Replacement Wall Polarized AC Cable(UL Listed)**CHANZON**$9.77**4.7★**▲ 78%**](https://www.amazon.com/dp/B07D6MLNVG) [**BICMICE 6Ft Extra Long 2 Prong Polarized Power Cord for Vizio-LED-TV Smart-HDTV E-M-Series Sound Bar 2 Slot Adapter-AC-Wall-Cable:IEC-60320 IEC320 C7 to NEMA 1-15P for Sharp Philips LED TV PS1 PS2**Bicmice**$7.07**4.7★**▲ 67%**](https://www.amazon.com/dp/B08SHQ6DM2) [**Kimaru TV Power Cord for Samsung LG TCL Sony LED LCD Insignia Sharp Toshiba JVC Hisense Electronics (4Ft Cable)**Kimaru**$7.98**4.6★**▲ 18%**](https://www.amazon.com/dp/B08CS2DQHW)
**~~View all trending →~~**
## **What buyers say about insignia tv power cord**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**32%
*“Match description”*
**Quality-Overall**17%
*“Quality at a fair price”*
**Size-Overall**12%
*“Fit perfect”*
**Compatibility-Overall**10%
*“its perfectly compatible”*
**Value For Money**9%
*“Good price”*
**Socket/Port/Plug**4%
*“The cord worked as expected”*
**Connectivity-Overall**3%
*“great connectivity”*
**Ease Of Use**2%
*“Easy to use”*
**Functionality-Overall**1%
*“The cord worked as expected”*
**Amplification**1%
*“Ac power cord worked very good on my Vizio sound bar”*
### **What buyers complain about **
**Size-Overall**31%
*“Way way too short”*
**Compatibility-Overall**17%
*“Not compatible”*
**Connectivity-Overall**10%
*“It would not stay connected for the life of me”*
**Functionality-Overall**10%
*“Don't work”*
**Quality-Overall**8%
*“Junk”*
**Socket/Port/Plug**6%
*“there's another the thing that I have to my monitor there's no place to plug it in I'll keep this in case I need it in the future or somebody else needs it”*
**Heating**6%
*“i noticed the box part of the cord gets really hot so i unplug so it cools down”*
**Advertised Vs Actual Product**4%
*“False advertising”*
**Amplification**2%
*“NOT RATED FOR 10 AMPS”*
**Noise Level**2%
*“My power supply was making a buzzing sound whilst using an old power cord”*
### **Top return reasons **
**Compatibility-Overall**41%
**Size-Overall**25%
**Functionality-Overall**11%
**Socket/Port/Plug**5%
**Connectivity-Overall**5%
**Advertised Vs Actual Product**3%
**Value For Money**3%
**Defective Material/Parts**3%
**Charging**1%
**Product Condition**1%
## **Common questions**
- **Is insignia tv power cord profitable to sell on Amazon United States?**
- The niche generates $148K/yr across 10 tracked products. 90-day search growth is +12.3%. Flapen's verdict: Skip it (36/100).
- **How competitive is the insignia tv power cord niche?**
- 8 brands and 16 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in insignia tv power cord?**
- Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Connectivity-Overall. The return rate is 2.3%.
- **When does demand for insignia tv power cord peak?**
- Demand peaks in Aug; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the insignia tv power cord niche?**
- Listings span $6.25–$10.15; the average listing price is $7.80 (sweet spot $15–$100). The average incumbent carries 9,888 reviews — the moat a new listing must climb.
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