---
title: "Hdmi Matrix — $127K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/hdmi-matrix"
last_updated: "2026-08-11T23:45:07.464Z"
locale: en
meta:
  description: "Niche score 39/100 · $127K/yr market · 70K searches/yr · $177.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $127K/yr market · 70K searches/yr · $177.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Hdmi Matrix — $127K/yr Amazon US Niche (2026) - Flapen"
---

# **hdmi matrix**

**Skip it**

Prices mostly outside the sweet spot ($10.98–$1380.76) — this niche doesn't clear our bar today.

Market size 29Growth 23Conversion 13Competition 68Returns 28Price range 6Avg price 50Brand share 25Review moat 66Quality gap 81

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****853.17**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$177.87**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$127K**

$127K/yr · 70K searches

**Returns**

**Okay****4.8%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-4.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$10.98–$1380.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, hdmi matrix is a $127K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 39/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **hdmi matrix market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$222K–$267K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#139**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**93%**</dd>

<dt>**Out of stock**</dt><dd>**3.4%**</dd>

<dt>**Avg brand age**</dt><dd>**38 months**</dd>

<dt>**Avg seller age**</dt><dd>**176 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▼falling

**Sellers**

**19**

**Top-5 brand share**

**90%**

Top 20: 100%

**Top-5 click share**

**44%**

Top 20: 91%

**Open market**

**7%**

- OREI51% - FERRISA18% - MT-VIKI9% - Groza7% - Portta5% - Anker3% - Open — no brand owns it (5 brands, 7%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.1% search growth over the last 90 days.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/electronics/hdmi-matrix/trend)

## **Top hdmi matrix search terms**

- **hdmi matrix**32K/yr+4.5%1.0% conv. - **hdmi matrix switch**14K/yr-0.2%1.2% conv. - **hdmi splitter 2 in 2 out**7K/yr-13.2%2.2% conv. - **hdmi switch 2 in 2 out**6K/yr-23.1%2.5% conv. - **hdmi switch 2 out**4K/yr-24.7%1.8% conv. - **hdmi matrix switcher**3K/yr+3.5%0.5% conv. - **video matrix**3K/yr-22.7%0.5% conv. [**All search terms **](https://flapen.com/research/us/electronics/hdmi-matrix/search-terms)

## **Top hdmi matrix products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$10K12%$15K16%$20K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![FERRISA 4x2 HDMI Matrix Switch 4 in 2 Out Matrix HDMI Video Switcher Splitter + Optical & L/R Audio Output Support Ultra HD 4K 3D 1080P Audio EDID Extractor with IR Remote Control](https://m.media-amazon.com/images/I/41eYeWA0knL.jpg)**FERRISA 4x2 HDMI Matrix Switch 4 in 2 Out Matrix HDMI Video Switcher Splitter + Optical & L/R Audio Output Support Ultra HD 4K 3D 1080P Audio EDID Extractor with IR Remote Control**FERRISA**$38.40**4.2★1,611 rev](https://www.amazon.com/dp/B07MYRX22F) [2![OREI 4x4 HDMI Matrix Switch 4K@60Hz with Downscale HDR HDCP 2.2 EDID](https://m.media-amazon.com/images/I/41LqdtQTmHL.jpg)**OREI 4x4 HDMI Matrix Switch 4K@60Hz with Downscale HDR HDCP 2.2 EDID**OREI**$121.60**4.3★624 rev](https://www.amazon.com/dp/B08KGVPYMZ) [3![OREI 4x4 HDMI Matrix Switch 4K Downscale ARC Audio Extraction HDCP 2.2](https://m.media-amazon.com/images/I/41ipsYNiFuL.jpg)**OREI 4x4 HDMI Matrix Switch 4K Downscale ARC Audio Extraction HDCP 2.2**OREI**$121.59**4.5★3,315 rev](https://www.amazon.com/dp/B0BRR1ZF41) [4![HDMI Switch 2x2 2 Ports HDMI Switch Splitter 2 in 2 Out with IR Remote Control Support HDMI 2.0 HDCP 2.2 Ultra HD 4K x 2K@60Hz 3D 1080P (Dual Monitors Duplicate/Mirror Only)](https://m.media-amazon.com/images/I/41rcmCozknL.jpg)**HDMI Switch 2x2 2 Ports HDMI Switch Splitter 2 in 2 Out with IR Remote Control Support HDMI 2.0 HDCP 2.2 Ultra HD 4K x 2K@60Hz 3D 1080P (Dual Monitors Duplicate/Mirror Only)**Groza**$27.56**4.0★106 rev](https://www.amazon.com/dp/B094JFGZG2) [5![OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale](https://m.media-amazon.com/images/I/41wZbMEChmL.jpg)**OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale**OREI**$143.38**4.4★5,467 rev](https://www.amazon.com/dp/B0CXW7PSRD)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![OREI 8K 3-Port HDMI 2.1 Switch 3-in 1-Out 8K@60Hz Manual & Auto Switch](https://m.media-amazon.com/images/I/41HYm-g1m0L.jpg)**OREI 8K 3-Port HDMI 2.1 Switch 3-in 1-Out 8K@60Hz Manual & Auto Switch**OREI**$28.27**325 rev11mo ago](https://www.amazon.com/dp/B0FMRB168K) [![OREI 8x8 HDMI Matrix Switch 4K@30Hz EDID RS-232 WebGUI IR HDCP 2.2](https://m.media-amazon.com/images/I/21ZfdFqBPVL.jpg)**OREI 8x8 HDMI Matrix Switch 4K@30Hz EDID RS-232 WebGUI IR HDCP 2.2**OREI**$263.37**30 rev1y ago](https://www.amazon.com/dp/B0F3K99PVV) [![PORTTA 4x4 HDMI Matrix 4K 60Hz 4:4:4 4 in 4 Out Switch Splitter Audio Extractor 16 EDID Modes with Remote Control Supports HDMI 2.0b HDCP 2.2 HDR YUV ARC 18Gbps 3D Downscaler 4K & 1080P](https://m.media-amazon.com/images/I/41hBzW7UC2L.jpg)**PORTTA 4x4 HDMI Matrix 4K 60Hz 4:4:4 4 in 4 Out Switch Splitter Audio Extractor 16 EDID Modes with Remote Control Supports HDMI 2.0b HDCP 2.2 HDR YUV ARC 18Gbps 3D Downscaler 4K & 1080P**Portta**$121.00**47 rev1y ago](https://www.amazon.com/dp/B0DHKT8RGR) [![OREI 4x2 HDMI Matrix Switch 4K@60Hz Audio Extraction EDID IR HDCP 2.2](https://m.media-amazon.com/images/I/41e-I-qW6QL.jpg)**OREI 4x2 HDMI Matrix Switch 4K@60Hz Audio Extraction EDID IR HDCP 2.2**OREI**$46.12**104 rev1y ago](https://www.amazon.com/dp/B0D9ZJV1CQ) [![OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale](https://m.media-amazon.com/images/I/41wZbMEChmL.jpg)**OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale**OREI**$143.38**5,467 rev2y ago](https://www.amazon.com/dp/B0CXW7PSRD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![FERRISA 4x2 HDMI Matrix 4K@60Hz 4 in 2 Out HDMI Switch Splitter with IR Remote HDMI Matrix Switch + Optical + 3.5mm Audio Output Support HDMI2.0 HDCP2.2 Auto Downscaler 3D Audio Extractor](https://m.media-amazon.com/images/I/41Jcwf+2e8L.jpg)**FERRISA 4x2 HDMI Matrix 4K@60Hz 4 in 2 Out HDMI Switch Splitter with IR Remote HDMI Matrix Switch + Optical + 3.5mm Audio Output Support HDMI2.0 HDCP2.2 Auto Downscaler 3D Audio Extractor**FERRISA**$44.99**4.2★**▲ 106%**](https://www.amazon.com/dp/B0B8Y4WH1V) [![OREI 4K 1x4 HDMI Extender Splitter Over CAT6/7 Ethernet Cable Up to 4K@30Hz upto 165 ft-1080P@60Hz upto 230 ft IR control EDID HDMI Loop Out (HD14-EX165-K)](https://m.media-amazon.com/images/I/4186LZ2j-iL.jpg)**OREI 4K 1x4 HDMI Extender Splitter Over CAT6/7 Ethernet Cable Up to 4K@30Hz upto 165 ft-1080P@60Hz upto 230 ft IR control EDID HDMI Loop Out (HD14-EX165-K)**OREI**$156.49**4.6★**▲ 85%**](https://www.amazon.com/dp/B07NQPHG1R) [![OREI 8K 3-Port HDMI 2.1 Switch 3-in 1-Out 8K@60Hz Manual & Auto Switch](https://m.media-amazon.com/images/I/41HYm-g1m0L.jpg)**OREI 8K 3-Port HDMI 2.1 Switch 3-in 1-Out 8K@60Hz Manual & Auto Switch**OREI**$28.27**4.4★**▲ 77%**](https://www.amazon.com/dp/B0FMRB168K) [![OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale](https://m.media-amazon.com/images/I/41wZbMEChmL.jpg)**OREI 4x2 HDMI Matrix Switch 8K with Audio Extraction eARC EDID Downscale**OREI**$143.38**4.4★**▲ 76%**](https://www.amazon.com/dp/B0CXW7PSRD) [![HDMI Matrix Switch 4x2 4K HDMI Matrix Switcher Splitter 4 in 2 Out Box with EDID Extractor and IR Remote Control Support 4K HDR HDMI 2.0b HDCP 2.2 4K@60Hz 3D 1080P](https://m.media-amazon.com/images/I/413Ve5qo0UL.jpg)**HDMI Matrix Switch 4x2 4K HDMI Matrix Switcher Splitter 4 in 2 Out Box with EDID Extractor and IR Remote Control Support 4K HDR HDMI 2.0b HDCP 2.2 4K@60Hz 3D 1080P**ENBUER**$39.47**4.0★**▲ 54%**](https://www.amazon.com/dp/B0814L36PV)

**~~View all trending →~~**

## **What buyers say about hdmi matrix**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**16%

*“Works as Advertised”*

**Quality-Overall**13%

*“Good quality”*

**Assembly/Installation**11%

*“It was easy to hook up”*

**Value For Money**10%

*“Worth It”*

**Ease Of Use**9%

*“Easy to use”*

**Remote Control**5%

*“the remote works great”*

**Compatibility-Overall**4%

*“Works great with cable box”*

**Connectivity-Overall**4%

*“Quick connect, got the job done”*

**Touch/Button Controls**3%

*“The button has a satisfying click”*

**Display Resolution**2%

*“Screen resolution is good”*

### **What buyers complain about **

**Functionality-Overall**12%

*“Doesn't work as stated”*

**Signal Strength**8%

*“it loses signal every few minutes”*

**Audio Quality**8%

*“No sound from device”*

**Connectivity-Overall**6%

*“Connection Issue”*

**Durability**6%

*“ended up breaking”*

**Compatibility-Overall**5%

*“Doesn't work for Xbox series X”*

**Value For Money**4%

*“NOT worth the cost”*

**Socket/Port/Plug**4%

*“HDMI port failure”*

**Quality-Overall**4%

*“Trash”*

**Display Resolution**4%

*“For some reason it messes with display resolution of other monitors connected to my laptop”*

### **Top return reasons **

**Functionality-Overall**34%

**Compatibility-Overall**20%

**Advertised Vs Actual Product**8%

**Connectivity-Overall**7%

**Socket/Port/Plug**6%

**Defective Material/Parts**3%

**Signal Strength**2%

**Value For Money**2%

**Size-Overall**2%

**Product Condition**2%

## **Common questions**

<dl>

<dt>**Is hdmi matrix profitable to sell on Amazon United States?**</dt><dd>The niche generates $127K/yr across 29 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.1%. Flapen's verdict: Skip it (39/100).</dd>

<dt>**How competitive is the hdmi matrix niche?**</dt><dd>11 brands and 19 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 90% of demand.</dd>

<dt>**What do buyers complain about in hdmi matrix?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Signal Strength, Audio Quality. The return rate is 4.8%.</dd>

<dt>**When does demand for hdmi matrix peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the hdmi matrix niche?**</dt><dd>Listings span $10.98–$1380.76; the average listing price is $177.87 (sweet spot $15–$100). The average incumbent carries 853 reviews — the moat a new listing must climb.</dd>

</dl>

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