---
title: "Fujifilm 400 — $231K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/fujifilm-400"
last_updated: "2026-08-11T19:08:49.117Z"
locale: en
meta:
description: "Niche score 47/100 · $231K/yr market · 90K searches/yr · $30.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $231K/yr market · 90K searches/yr · $30.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fujifilm 400 — $231K/yr Amazon US Niche (2026) - Flapen"
---
# **fujifilm 400**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 44Growth 50Conversion 80Competition 9Returns 97Price range 95Avg price 95Brand share 0Review moat 64Quality gap 13
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$30.95**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$18.74–$36.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****955.43**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+20.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$231K**
$231K/yr · 90K searches
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****89%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fujifilm 400 is a $231K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fujifilm 400 market data**
- **Units sold / yr**
- **6K–8K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$186K–$248K**
- units × avg price
- **Conversion rate**
- **8.3%**
- **Avg BSR**
- **#94**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **29%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**59**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**89%**
Top 20: 100%
**Open market**
**0%**
- Fujifilm91% - KODAK9% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 77 weeks — +20.4% search growth over the last 90 days.
3K2KSpike '25Black Friday '25Holiday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/electronics/fujifilm-400/trend)
## **Top fujifilm 400 search terms**
- **fujifilm 400**21K/yr+20.6%7.9% conv. - **fujifilm 35mm film**10K/yr+36.8%4.9% conv. - **fujifilm 400 35mm film**10K/yr+37.5%8.9% conv. - **fuji 400**10K/yr+37.0%7.6% conv. - **fuji film 400**9K/yr+6.2%9.9% conv. - **fujifilm 35mm**9K/yr+3.0%2.5% conv. - **fuji 400 film 35mm**4K/yr+45.2%9.8% conv. - **fuji superia 400**3K/yr+25.0%4.8% conv. - **fuji 35mm film**4K/yr+6.8%5.3% conv. - **fujifilm superia x-tra 400**3K/yr-15.0%5.9% conv. [**All search terms **](https://flapen.com/research/us/electronics/fujifilm-400/search-terms)
## **Top fujifilm 400 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$35K30%$69K45%$104K60%$139K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth**Fujifilm**$36.70**4.7★291 rev](https://www.amazon.com/dp/B0DHSPL2H9) [2**Kodak Ultramax 400 Color Print Film 36 Exp. 35mm DX 400 135-36 (108 Pics) (Pack of 3) Basic**KODAK**$32.08**4.8★5,297 rev](https://www.amazon.com/dp/B004R4N2B4) [3**Fujifilm 35mm Color Negative Roll Film 400 ISO 36 Exposures 3-Pack**Fujifilm**$28.44**4.6★866 rev](https://www.amazon.com/dp/B07FP4L3PV) [4**Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))**Fujifilm**$30.18**4.8★8 rev](https://www.amazon.com/dp/B0FY3XMGK4) [5**Fujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)**Fujifilm**$35.02**5.0★2 rev](https://www.amazon.com/dp/B0GVGLS2JQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)**Fujifilm**$35.02**2 rev3mo ago](https://www.amazon.com/dp/B0GVGLS2JQ) [**Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))**Fujifilm**$30.18**8 rev9mo ago](https://www.amazon.com/dp/B0FY3XMGK4) [**Fujifilm Fujicolor 400 35mm Camera Film ISO 400 Color Negative Film 36 Exposures Single Roll**Fujifilm**$18.74**2 rev9mo ago](https://www.amazon.com/dp/B0FY3VMHLK) [**FUJIFILM 200 Color Negative Film (35mm Roll Film 36 Exposures 3-Pack) + BluebirdSales Microfiber Cleaning Cloth Bundle**Fujifilm**$35.50**222 rev1y ago](https://www.amazon.com/dp/B0DL7GPSRL) [**FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth**Fujifilm**$36.70**291 rev1y ago](https://www.amazon.com/dp/B0DHSPL2H9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fujifilm 35mm Color Negative Roll Film 400 ISO (3-Pack)**Fujifilm**$35.02**5.0★**▲ 169%**](https://www.amazon.com/dp/B0GVGLS2JQ) [**Fujifilm Fujicolor 400 ISO 35mm Color Film 3 Pack (36 Exposures Each) Color Negative Film (400 Speed 1 Pack (3 Rolls))**Fujifilm**$30.18**4.8★**▲ 151%**](https://www.amazon.com/dp/B0FY3XMGK4) [**Fujifilm Fujicolor 400 35mm Camera Film ISO 400 Color Negative Film 36 Exposures Single Roll**Fujifilm**$18.74**5.0★**▲ 103%**](https://www.amazon.com/dp/B0FY3VMHLK) [**Fujifilm 35mm Color Negative Roll Film 400 ISO 36 Exposures 3-Pack**Fujifilm**$28.44**4.6★**▲ 37%**](https://www.amazon.com/dp/B07FP4L3PV) [**FUJIFILM 400 Color Negative Film (35mm Roll Film 36 Exposures 3-Rolls) + BluebirdSales Microfiber Cleaning Cloth**Fujifilm**$36.70**4.7★**— 9%**](https://www.amazon.com/dp/B0DHSPL2H9)
**~~View all trending →~~**
## **What buyers say about fujifilm 400**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Decent film stock for personal use”*
**Image/Picture Clarity**22%
*“are very pleased with the quality of pictures we get”*
**Value For Money**13%
*“value for money”*
**Color**12%
*“Colors 'pop' yet skin tones are accurate”*
**Advertised Vs Actual Product**7%
*“Came as advertised”*
**Brightness/Shine/Glow**3%
*“Great an excellent light”*
**Design-Overall**3%
*“Great looks”*
**Lenses**3%
*“Just what I ordered for my 35mm camera”*
**Display Colors**3%
*“Very versatile and captures color beautifully”*
**Ease Of Use**2%
*“Easy to find and works perfectly”*
### **What buyers complain about **
**Value For Money**50%
*“$50 in developing + cost of film for nothing”*
**Display Colors**13%
*“The color saturation is just different — landscapes, foliage, anything with natural light looks almost too good”*
**Color**13%
*“Not sending color film”*
**Image/Picture Clarity**6%
*“not a single photo was usable”*
**Advertised Vs Actual Product**4%
*“Sorry that sounds like an ad”*
### **Top return reasons **
**Compatibility-Overall**27%
**Value For Money**14%
**Color**13%
**Advertised Vs Actual Product**8%
**Camera Quality**8%
**Functionality-Overall**8%
**Defective Material/Parts**5%
**Size-Overall**4%
**Product Condition**3%
**Image/Picture Clarity**2%
## **Common questions**
- **Is fujifilm 400 profitable to sell on Amazon United States?**
- The niche generates $231K/yr across 7 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +20.4%. Flapen's verdict: Skip it (47/100).
- **How competitive is the fujifilm 400 niche?**
- 2 brands and 59 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in fujifilm 400?**
- Top complaints mined from reviews: Value For Money, Display Colors, Color. The return rate is 0.6%.
- **When does demand for fujifilm 400 peak?**
- Demand peaks in Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the fujifilm 400 niche?**
- Listings span $18.74–$36.70; the average listing price is $30.95 (sweet spot $15–$100). The average incumbent carries 955 reviews — the moat a new listing must climb.
## **Related niches in Electronics**
- 69 [**power strip long cord**](https://flapen.com/research/us/electronics/power-strip-long-cord)$510K/yr+50.2%**Worth a look**- 70 [**airpods pro charging case**](https://flapen.com/research/us/electronics/airpods-pro-charging-case)$798K/yr-5.3%**Worth a look**- 70 [**starlink mini tripod**](https://flapen.com/research/us/electronics/starlink-mini-tripod)$478K/yr+62.3%**Worth a look**- 70 [**luggage tracker**](https://flapen.com/research/us/electronics/luggage-tracker)$716K/yr+29.5%**Worth a look**- 70 [**canopy fan**](https://flapen.com/research/us/electronics/canopy-fan)$298K/yr+135.4%**Worth a look**- 70 [**spypoint battery pack**](https://flapen.com/research/us/electronics/spypoint-battery-pack)$379K/yr+67.4%**Worth a look**[**All Electronics niches **](https://flapen.com/research/us/electronics)