---
title: "Electrical Outlet — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/electrical-outlet"
last_updated: "2026-08-11T18:15:41.297Z"
locale: en
meta:
description: "Niche score 38/100 · $55K/yr market · 56K searches/yr · $14.63 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $55K/yr market · 56K searches/yr · $14.63 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Electrical Outlet — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **electrical outlet**
**Skip it**
A small market ($55K/yr) — this niche doesn't clear our bar today.
Market size 14Growth 27Conversion 73Competition 36Returns 86Price range 50Avg price 72Brand share 15Review moat 17Quality gap 18
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$14.63**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$8.85–$21.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+1.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****18,829.39**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$55K**
$55K/yr · 56K searches
According to Flapen's Amazon United States niche tracking, electrical outlet is a $55K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **electrical outlet market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$88K–$117K**
- units × avg price
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#112**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**18**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**4%**
- HANYCONY65% - Anker13% - FDTEK8% - YISHU6% - TESSAN3% - JSVER2% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.
9K7KPrime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.0×
[**Open Trend **](https://flapen.com/research/us/electronics/electrical-outlet/trend)
## **Top electrical outlet search terms**
- **hanycony surge protector power strip**14K/yr-7.4%10.5% conv. - **hanycony**8K/yr+23.7%5.3% conv. - **cube power strip**6K/yr+2.5%2.7% conv. - **power strip cube**7K/yr-10.3%3.7% conv. - **cube extension cord**5K/yr+0.4%4.5% conv. - **surge protector cube**4K/yr+26.5%1.4% conv. - **extension cord cube**4K/yr+0.4%3.9% conv. - **hanycony surge protector**3K/yr-8.8%6.7% conv. - **extension cube**3K/yr+11.2%3.2% conv. - **surge protector power strip - hanycony 8 outlets 4 usb (2 usb c) charging ports multi plug outlet extender 5ft braided extension cord flat plug wall mount desk charging station for home office etl**2K/yr-9.6%21.0% conv. [**All search terms **](https://flapen.com/research/us/electronics/electrical-outlet/search-terms)
## **Top electrical outlet products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$11K30%$17K40%$22K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Surge Protector Power Strip - HANYCONY 8 Outlets 4 USB (2 USB C) Charging Ports Multi Plug Outlet Extender 5Ft Braided Extension Cord Flat Plug Wall Mount Desk Charging Station for Home Office ETL**HANYCONY**$10.18**4.8★67,643 rev](https://www.amazon.com/dp/B092J8LPWR) [2**Surge Protector Power Strip HANYCONY Extension Cord with Multiple Outlets 5 Ft Ultra Thin Flat Plug 8 Outlets 4 USB Ports(2USB C) 1080J Outlet Extender for Home Office College Dorm Room Essentials**HANYCONY**$10.65**4.8★6,343 rev](https://www.amazon.com/dp/B0BVZCLW3R) [3**Anker 321 Power Strip with 20W USB C 3 Outlets and USB C Charging for iPhone 15/15 Plus/15 Pro/15 Pro Max 10 ft Extension Cord Power Delivery Charging for Dorm Rooms Home Office**Anker**$21.09**4.6★10,001 rev](https://www.amazon.com/dp/B0BG2M77ZL) [4**6Ft Surge Protector Power Strip with USB C HANYCONY Extension Cord with 8 Outlets(2.2 IN) 4 USB Ports(2 USB C) Flat Plug Wall Mount 3 Side Outlet Extender for Home Dorm Room Essentials ETL Listed**HANYCONY**$14.64**4.8★67,643 rev](https://www.amazon.com/dp/B0BX9BSPDZ) [5**6 Ft Surge Protector Power Strip - 8 Widely Outlets with 4 USB Ports 3 Side Outlet Extender with 6 Feet Extension Cord Flat Plug Wall Mount Desk USB Charging Station ETL White**YISHU**$9.41**4.6★51,188 rev](https://www.amazon.com/dp/B09PDLBFKY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Power Strip Tower with Multiple Outlets Flat Plug Surge Protector Tower Extension Cord with 12 AC Outlets 4 USB Ports (2 USB C) 6FT Cord Power Tower Surge Protector for Home Office Dorm Room White**UWIWUTEI**$20.26**2,037 rev1y ago](https://www.amazon.com/dp/B0DF55G2PR) [**European Travel Plug Adapter USB C HANYCONY International Plug Adapter US to Europe Adapter Plug 2 Outlets 3 USB Ports(2 C Port) Type C Power Adapter to Italy Spain France Portugal Iceland Germany**HANYCONY**$8.85**3,059 rev2y ago](https://www.amazon.com/dp/B0CNQPKX9B) [**Cube Power Strip FDTEK 4 Widely Spaced Outlet with 3 USB (1 USB C) Flat Plug Power Strips with Long Extension Cords Space Save Compact Portable for Travel Home Office Cruise (Green)**FDTEK**$16.89**5,108 rev2y ago](https://www.amazon.com/dp/B0CJFC2D84) [**Power Strip Surge Protector HANYCONY 5Ft Ultra Thin Flat Extension Cord with Multiple Outlets 8 Widely Outlet Extender 4 USB Ports(2 USB C) 1080J Wall Mount for College Dorm Room Essentials Black**HANYCONY**$11.13**2,918 rev3y ago](https://www.amazon.com/dp/B0C6XNMLX3) [**Flat Plug Extension Cord HANYCONY 5ft Power Strip with 4 USB Ports(2 USB C) 4 Widely Outlets Extender Wall Mount Desk Charging Station for Office School Travel Dorm Room Essentials ETL Listed**HANYCONY**$10.15**4,397 rev3y ago](https://www.amazon.com/dp/B0C5HT9LMP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Anker 321 Power Strip with 20W USB C 3 Outlets and USB C Charging for iPhone 15/15 Plus/15 Pro/15 Pro Max 10 ft Extension Cord Power Delivery Charging for Dorm Rooms Home Office**Anker**$21.09**4.6★**▲ 262%**](https://www.amazon.com/dp/B0BG2M77ZL) [**Anker 20W USB C Power Strip 321 Power Strip with 3 Outlets and USB C Charging for iPhone 15/15 Plus/15 Pro/15 Pro Max (Black 10FT)**Anker**$20.69**4.6★**▲ 230%**](https://www.amazon.com/dp/B0BG2K2VM6) [**6Ft Surge Protector Power Strip with USB C HANYCONY Extension Cord with 8 Outlets(2.2 IN) 4 USB Ports(2 USB C) Flat Plug Wall Mount 3 Side Outlet Extender for Home Dorm Room Essentials ETL Listed**HANYCONY**$14.64**4.8★**▲ 186%**](https://www.amazon.com/dp/B0BX9BSPDZ) [**Power Strip with USB Outlet Strip JSVER USB Power Strip Power Strips 3 USB Ports 3 Outlets 4.92ft Power Extension Cord for iPhone Xs/XR/X/8 Travel Office Cruise Ship Dorm (Black)**JSVER**$10.49**4.4★**▲ 90%**](https://www.amazon.com/dp/B072PT17X3) [**Power Strip with USB FDTEK Flat Plug Extension Cord with 4 AC and 3 USB 5 FT Power Cord Desktop Charging Station Overload Protection Compact Portable for Travel Home Office Cruise Ship - Black**FDTEK**$15.65**4.8★**▲ 74%**](https://www.amazon.com/dp/B08V1BXT74)
**~~View all trending →~~**
## **What buyers say about electrical outlet**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Socket/Port/Plug**14%
*“Love the USB ports”*
**Quality-Overall**14%
*“solid build quality”*
**Charging**10%
*“Overall good charger”*
**Ease Of Use**8%
*“Ease of use”*
**Advertised Vs Actual Product**8%
*“matches description”*
**Value For Money**7%
*“Worth every penny”*
**Size-Overall**4%
*“the size is cute easy to use”*
**Portability**4%
*“Great for travel”*
**Design-Overall**4%
*“Compact design”*
**Compactness**3%
*“Compact and clean”*
### **What buyers complain about **
**Durability**21%
*“Falls apart”*
**Noise Level**11%
*“Makes noise”*
**Functionality-Overall**9%
*“Did Not Work”*
**Charging**9%
*“Slow charging”*
**Quality-Overall**8%
*“Bad quality”*
**Socket/Port/Plug**7%
*“USB ports dont work”*
**Size-Overall**3%
*“Way too large”*
**Value For Money**3%
*“Don't recommend- affordable price for a reason”*
**Heating**2%
*“Immediately caused overheating”*
**Flammable**1%
*“almost started a fire”*
### **Top return reasons **
**Size-Overall**23%
**Functionality-Overall**12%
**Socket/Port/Plug**10%
**Value For Money**8%
**Compatibility-Overall**8%
**Advertised Vs Actual Product**7%
**Charging**6%
**Defective Material/Parts**5%
**Noise Level**2%
**Connectivity-Overall**2%
## **Common questions**
- **Is electrical outlet profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 18 tracked products. 90-day search growth is +1.9%. Flapen's verdict: Skip it (38/100).
- **How competitive is the electrical outlet niche?**
- 8 brands and 18 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in electrical outlet?**
- Top complaints mined from reviews: Durability, Noise Level, Functionality-Overall. The return rate is 1.5%.
- **When does demand for electrical outlet peak?**
- Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec; the busiest month runs 5.0× the quietest.
- **What does it cost to enter the electrical outlet niche?**
- Listings span $8.85–$21.09; the average listing price is $14.63 (sweet spot $15–$100). The average incumbent carries 18,829 reviews — the moat a new listing must climb.
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