---
title: "Edgerouter — $10K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/edgerouter"
last_updated: "2026-08-05T21:15:19.562Z"
locale: en
meta:
description: "Niche score 20/100 · $10K/yr market · 18K searches/yr · $137.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 20/100 · $10K/yr market · 18K searches/yr · $137.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Edgerouter — $10K/yr Amazon US Niche (2026) - Flapen"
---
# **edgerouter**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 2Growth 12Conversion 5Competition 24Returns 22Price range 23Avg price 62Brand share 0Review moat 62Quality gap 47
**Review moat**
**Good****1,028.43**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$137.99**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****$49.94–$271.06**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Bad****5.8%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-26.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$10K**
$10K/yr · 18K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, edgerouter is a $10K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 20/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **edgerouter market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$14K–$34K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#617**
- **Page quality**
- **0%**
- **Prime**
- **43%**
- **Sponsored**
- **29%**
- **Out of stock**
- **8.8%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**105**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**0%**
- Ubiquiti Networks74% - TP-Link21% - MikroTik5%
## **Demand & seasonality**
Weekly Amazon search volume, last 86 weeks — -26.1% search growth over the last 90 days.
800600Spike '25Black Friday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/electronics/edgerouter/trend)
## **Top edgerouter search terms**
- **edge router**7K/yr-26.0%1.1% conv. - **edgerouter**5K/yr-18.5%0.7% conv. - **edgerouter x**5K/yr-33.3%1.7% conv. [**All search terms **](https://flapen.com/research/us/electronics/edgerouter/search-terms)
## **Top edgerouter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$99220%$2K30%$3K40%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ubiquiti Networks EdgeRouter X 4-Port Gigabit Router ER-X (Router ER-X)**Ubiquiti Networks**$126.81**4.5★1,347 rev](https://www.amazon.com/dp/B011N1IT2A) [2**TP-Link ER605 V2 Wired Gigabit VPN Router Up to 3 WAN Ethernet Ports + 1 USB WAN SPI Firewall SMB Router Omada SDN Integrated Load Balance Lightning Protection**TP-Link**$49.94**4.4★4,887 rev](https://www.amazon.com/dp/B08QTXNWZ1) [3**Ubiquiti Edgerouter X SFP - Router - Desktop - Black (ER-X-SFP)**Ubiquiti Networks**$113.79**4.3★517 rev](https://www.amazon.com/dp/B012X45WH6) [4**Ubiquiti EdgeRouter 4**Ubiquiti Networks**$188.07**4.6★942 rev](https://www.amazon.com/dp/B078PGCGN2) [5**Ubiquiti Networks Edgerouter 4 Ethernet Lan Black Wired Router**Ubiquiti Networks**$200.07**4.7★204 rev](https://www.amazon.com/dp/B078XR27HX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ubiquiti Networks ER-X EdgeRouter X 4-Port Gigabit Router w/ Power Adapter (Renewed)**Ubiquiti Networks**$125.21**2 rev3y ago](https://www.amazon.com/dp/B0BVC21CXH) [**TP-Link ER7206 Multi-WAN Professional Wired Gigabit VPN Router Increased Network Capacity SPI Firewall Omada SDN Integrated Load Balance Lightning Protection**TP-Link**$128.89**619 rev5y ago](https://www.amazon.com/dp/B08TQN7NMG) [**TP-Link ER605 V2 Wired Gigabit VPN Router Up to 3 WAN Ethernet Ports + 1 USB WAN SPI Firewall SMB Router Omada SDN Integrated Load Balance Lightning Protection**TP-Link**$49.94**4,887 rev5y ago](https://www.amazon.com/dp/B08QTXNWZ1) [**Ubiquiti Networks EdgeRouter 10X 10-Port High-Performance Gigabit Router with PoE Flexibility (ER-10X)**Ubiquiti Networks**$271.06**163 rev7y ago](https://www.amazon.com/dp/B07RQ33Y7F) [**MikroTik hEX S Gigabit Ethernet Router with SFP Port (RB760iGS)**MikroTik**$74.65**1,266 rev8y ago](https://www.amazon.com/dp/B07F7HDRKX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ubiquiti Networks EdgeRouter 10X 10-Port High-Performance Gigabit Router with PoE Flexibility (ER-10X)**Ubiquiti Networks**$271.06**4.3★**▲ 127%**](https://www.amazon.com/dp/B07RQ33Y7F) [**TP-Link ER7206 Multi-WAN Professional Wired Gigabit VPN Router Increased Network Capacity SPI Firewall Omada SDN Integrated Load Balance Lightning Protection**TP-Link**$128.89**4.4★**▲ 74%**](https://www.amazon.com/dp/B08TQN7NMG) [**Ubiquity EdgeRouter PoE (ERPoe-5) 5-Port Router with Power Over Ethernet**Ubiquiti Networks**$109.15**4.2★**▲ 71%**](https://www.amazon.com/dp/B00HXT8EUE) [**Ubiquiti Networks EdgeRouter X 4-Port Gigabit Router ER-X (Router ER-X)**Ubiquiti Networks**$126.81**4.5★**▲ 66%**](https://www.amazon.com/dp/B011N1IT2A) [**Ubiquiti ER-6P Router**Ubiquiti Networks**$248.96**4.4★**▲ 52%**](https://www.amazon.com/dp/B07BMJ91Q8)
**~~View all trending →~~**
## **What buyers say about edgerouter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Connectivity-Overall**17%
*“Solid little router with useful features”*
**Assembly/Installation**15%
*“Easy to configure”*
**Quality-Overall**12%
*“i think the equipment is really good”*
**Value For Money**10%
*“Great little router for a fantastic price”*
**Compatibility-Overall**5%
*“Getting this and integrating it with my oc200 finally fixed all those issues and have had zero system issues since”*
**Design-Overall**5%
*“Solid router with good feature set”*
**Functionality-Overall**3%
*“I assume it will work great”*
**Advertised Vs Actual Product**3%
*“Does what it should”*
**Durability**3%
*“What I appreciate most is the reliability”*
**Technical Support**3%
*“10/10 no issues full omada support”*
### **What buyers complain about **
**Connectivity-Overall**24%
*“some equipment was not wireless”*
**Functionality-Overall**9%
*“Computer stopped working after that”*
**Assembly/Installation**9%
*“Quite frustrating to setup”*
**Quality-Overall**8%
*“Poor Quality”*
**Security**6%
*“it effectively makes them paperweights to me. and other privacy focused consumers”*
**Value For Money**4%
*“Wish it was cheaper”*
**Technical Support**3%
*“Bad hardware”*
**Product Condition**3%
*“Item was not new”*
**Software/Application**2%
*“gave us a virus or malware which damaged computer”*
**Defective Material/Parts**1%
*“OpenVPN is broken”*
### **Top return reasons **
**Connectivity-Overall**42%
**Compatibility-Overall**15%
**Functionality-Overall**13%
**Defective Material/Parts**4%
**Assembly/Installation**4%
**Advertised Vs Actual Product**3%
**Value For Money**3%
**Product Condition**2%
**Constant Reboot Or Restart**2%
**Computation Performance**2%
## **Common questions**
- **Is edgerouter profitable to sell on Amazon United States?**
- The niche generates $10K/yr across 14 tracked products. 90-day search growth is -26.1%. Flapen's verdict: Skip it (20/100).
- **How competitive is the edgerouter niche?**
- 3 brands and 105 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in edgerouter?**
- Top complaints mined from reviews: Connectivity-Overall, Functionality-Overall, Assembly/Installation. The return rate is 5.8% — above our launch gate.
- **When does demand for edgerouter peak?**
- Demand peaks in Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the edgerouter niche?**
- Listings span $49.94–$271.06; the average listing price is $137.99 (sweet spot $15–$100). The average incumbent carries 1,028 reviews — the moat a new listing must climb.
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