---
title: "Disco Duro 1tb — $469K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/disco-duro-1tb"
last_updated: "2026-08-09T22:41:55.619Z"
locale: en
meta:
description: "Niche score 33/100 · $469K/yr market · 173K searches/yr · $96.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · $469K/yr market · 173K searches/yr · $96.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Disco Duro 1tb — $469K/yr Amazon US Niche (2026) - Flapen"
---
# **disco duro 1tb**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 58Growth 23Conversion 35Competition 19Returns 53Price range 44Avg price 76Brand share 0Review moat 0Quality gap 28
**Avg price**
**Great****$96.68**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$469K**
$469K/yr · 173K searches
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$66.32–$143.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Review moat**
**Bad****59,100.25**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, disco duro 1tb is a $469K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 33/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **disco duro 1tb market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$580K–$773K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#15**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **25%**
- **Out of stock**
- **0.4%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**92**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- TOSHIBA73% - Seagate24% - UnionSine3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -4.2% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/electronics/disco-duro-1tb/trend)
## **Top disco duro 1tb search terms**
- **toshiba external hard drive**56K/yr+1.5%2.4% conv. - **toshiba hard drive**22K/yr-11.3%1.1% conv. - **seagate external hard drive 1tb**9K/yr+39.1%4.5% conv. - **seagate 1tb external hard drive**9K/yr+3.5%4.3% conv. - **toshiba canvio**7K/yr+19.6%1.4% conv. - **seagate 1tb**8K/yr+16.5%2.1% conv. - **external hard drive toshiba**8K/yr-15.0%3.5% conv. - **disco extraible 1 tb**6K/yr+4.3%0.3% conv. - **disco duro externo toshiba**5K/yr-16.3%0.6% conv. - **toshiba 2tb external hard drive**5K/yr-19.1%3.2% conv. [**All search terms **](https://flapen.com/research/us/electronics/disco-duro-1tb/search-terms)
## **Top disco duro 1tb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$47K20%$94K30%$141K40%$187K1K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Toshiba Canvio Basics 1TB Portable External Hard Drive USB 3.0 Black - HDTB510XK3AA**TOSHIBA**$68.64**4.6★20,858 rev](https://www.amazon.com/dp/B0BQX6DVWY) [2**Seagate Portable 1TB External Hard Drive HDD USB 3.0 for PC Mac PlayStation & Xbox 1-Year Rescue Service (STGX1000400) Black**Seagate**$71.32**4.6★272,007 rev](https://www.amazon.com/dp/B07CRG7BBH) [3**Toshiba Canvio Basics 2TB Portable External Hard Drive USB 3.0 Black - HDTB520XK3AA**TOSHIBA**$81.05**4.6★20,858 rev](https://www.amazon.com/dp/B0BQX6NNVC) [4**Toshiba Canvio Basics 4TB Portable External Hard Drive USB 3.0 Black - HDTB540XK3CA**TOSHIBA**$121.62**4.6★20,858 rev](https://www.amazon.com/dp/B0BQX82Q17) [5**Toshiba Canvio Advance 2TB Portable External Hard Drive USB 3.0 Red - HDTCA20XR3AA**TOSHIBA**$94.48**4.6★18,434 rev](https://www.amazon.com/dp/B08JKGG97R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**UnionSine 1TB Ultra Slim Portable External Hard Drive HDD-USB 3.0 for PC Mac Laptop PS4 Xbox one Xbox 360-(Black)**UnionSine**$66.32**2,061 rev9mo ago](https://www.amazon.com/dp/B0FV7VF5BQ) [**Toshiba Canvio Basics 1TB Portable External Hard Drive USB 3.0 Black - HDTB510XK3AA**TOSHIBA**$68.64**20,858 rev3y ago](https://www.amazon.com/dp/B0BQX6DVWY) [**Toshiba Canvio Basics 2TB Portable External Hard Drive USB 3.0 Black - HDTB520XK3AA**TOSHIBA**$81.05**20,858 rev3y ago](https://www.amazon.com/dp/B0BQX6NNVC) [**Toshiba Canvio Basics 4TB Portable External Hard Drive USB 3.0 Black - HDTB540XK3CA**TOSHIBA**$121.62**20,858 rev3y ago](https://www.amazon.com/dp/B0BQX82Q17) [**Toshiba Canvio Advance 2TB Portable External Hard Drive USB 3.0 Red - HDTCA20XR3AA**TOSHIBA**$94.48**18,434 rev5y ago](https://www.amazon.com/dp/B08JKGG97R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**UnionSine 1TB Ultra Slim Portable External Hard Drive HDD-USB 3.0 for PC Mac Laptop PS4 Xbox one Xbox 360-(Black)**UnionSine**$66.32**4.4★**▲ 189%**](https://www.amazon.com/dp/B0FV7VF5BQ) [**Toshiba Canvio Advance 2TB Portable External Hard Drive USB 3.0 Red - HDTCA20XR3AA**TOSHIBA**$94.48**4.6★**▲ 145%**](https://www.amazon.com/dp/B08JKGG97R) [**Toshiba Canvio Advance 4TB Portable External Hard Drive USB 3.0 White - HDTCA40XW3CA**TOSHIBA**$143.47**4.6★**▲ 119%**](https://www.amazon.com/dp/B08JKDNB6C) [**Toshiba Canvio Advance 2TB Portable External Hard Drive USB 3.0 White - HDTCA20XW3AA**TOSHIBA**$111.83**4.6★**▲ 104%**](https://www.amazon.com/dp/B08JKH9XZC) [**Toshiba Canvio Advance 4TB Portable External Hard Drive USB 3.0 Black - HDTCA40XK3CA**TOSHIBA**$139.25**4.6★**▲ 33%**](https://www.amazon.com/dp/B08JKCWRTD)
**~~View all trending →~~**
## **What buyers say about disco duro 1tb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**14%
*“Price was fair”*
**Quality-Overall**13%
*“it seems to be well made”*
**Storage Capacity**11%
*“Large capacity”*
**Advertised Vs Actual Product**8%
*“The Product is as advertised”*
**Ease Of Use**8%
*“Very easy to use”*
**Data Transfer Speed**7%
*“Fast data transfer speeds”*
**Compatibility-Overall**5%
*“so far its compatible with my windows 11 PC”*
**Portability**4%
*“Portable Hard Drive Good”*
**Assembly/Installation**4%
*“Very easy to install”*
**Durability**3%
*“seems to be very durable”*
### **What buyers complain about **
**Durability**22%
*“Doesn't last”*
**Compatibility-Overall**11%
*“this is not compatible”*
**Functionality-Overall**11%
*“Did not work”*
**Value For Money**6%
*“They cost more”*
**Connectivity-Overall**5%
*“Struggles to stay on and connect”*
**Quality-Overall**5%
*“bad reliability, poor speeds”*
**Storage Capacity**4%
*“takes up little space”*
**Data Transfer Speed**3%
*“File transfer failure”*
**Advertised Vs Actual Product**3%
*“Falsely advertised”*
**Instructions/User Manual/Troubleshooting**2%
*“Needs better step by step instructions for those of us that are not tech savvy”*
### **Top return reasons **
**Compatibility-Overall**41%
**Functionality-Overall**16%
**Connectivity-Overall**9%
**Value For Money**5%
**Size-Overall**4%
**Advertised Vs Actual Product**4%
**Storage Capacity**3%
**Defective Material/Parts**2%
**Socket/Port/Plug**2%
**Data Transfer Speed**2%
## **Common questions**
- **Is disco duro 1tb profitable to sell on Amazon United States?**
- The niche generates $469K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.2%. Flapen's verdict: Skip it (33/100).
- **How competitive is the disco duro 1tb niche?**
- 3 brands and 92 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in disco duro 1tb?**
- Top complaints mined from reviews: Durability, Compatibility-Overall, Functionality-Overall. The return rate is 2.9%.
- **When does demand for disco duro 1tb peak?**
- Demand peaks in Aug; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the disco duro 1tb niche?**
- Listings span $66.32–$143.47; the average listing price is $96.68 (sweet spot $15–$100). The average incumbent carries 59,100 reviews — the moat a new listing must climb.
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