---
title: "Cr2 Battery — $2.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/cr2-battery"
last_updated: "2026-08-06T11:33:41.370Z"
locale: en
meta:
description: "Niche score 48/100 · $2.5M/yr market · 1.1M searches/yr · $8.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $2.5M/yr market · 1.1M searches/yr · $8.49 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cr2 Battery — $2.5M/yr Amazon US Niche (2026) - Flapen"
---
# **cr2 battery**
**Skip it**
Prices mostly outside the sweet spot ($4.17–$14.22) — this niche doesn't clear our bar today.
Market size 95Growth 37Conversion 100Competition 8Returns 96Price range 0Avg price 24Brand share 24Review moat 23Quality gap 23
**Conversion**
**Incredible****26.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$2.5M**
$2.5M/yr · 1.1M searches
**Growth**
**Okay****+9.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Avg price**
**Bad****$8.49**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,427.33**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Price range**
**Bad****$4.17–$14.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, cr2 battery is a $2.5M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 48/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cr2 battery market data**
- **Units sold / yr**
- **300K–400K**
- avg 30,000–40,000/product
- **Revenue / yr**
- **$2.5M–$3.4M**
- units × avg price
- **Conversion rate**
- **26.7%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**50**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**7%**
- Energizer35% - Amazon Basics26% - DURACELL17% - POWEROWL9% - Enegitech5% - XUNIUZERO3% - Open — no brand owns it (3 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.6% search growth over the last 90 days.
25K15KPrime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/electronics/cr2-battery/trend)
## **Top cr2 battery search terms**
- **cr2 battery**565K/yr+7.5%24.1% conv. - **cr2**114K/yr-2.3%22.5% conv. - **cr2 3v lithium battery**98K/yr+5.5%28.0% conv. - **cr2 batteries**78K/yr+2.9%20.9% conv. - **cr2 lithium battery**50K/yr-3.1%24.1% conv. - **cr2 3v battery**41K/yr+11.1%26.1% conv. - **cr2 3v**30K/yr+23.8%26.1% conv. - **range finder battery**25K/yr+88.2%27.2% conv. - **cr2 battery lithium**23K/yr-4.2%23.4% conv. - **rangefinder batteries**11K/yr+92.3%21.7% conv. [**All search terms **](https://flapen.com/research/us/electronics/cr2-battery/search-terms)
## **Top cr2 battery products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$252K20%$504K30%$756K40%$1.0M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Energizer CR2 Lithium Batteries (2 Pack) 3V Photo Battery CR2 3V Battery**Energizer**$8.23**4.8★12,378 rev](https://www.amazon.com/dp/B00004TDSA) [2**Amazon Basics 4-Pack CR2 Lithium Batteries 3 Volt Long Lasting Power Reliable Low Self-Discharge Rate**Amazon Basics**$10.23**4.6★36,461 rev](https://www.amazon.com/dp/B07JM6YZ2K) [3**Duracell CR2 3V Lithium Battery 2 Count (Pack of 1) CR2 Battery Lithium High Power Long-Lasting for Video and Photo Cameras Lighting Equipment and More**DURACELL**$10.64**4.8★13,228 rev](https://www.amazon.com/dp/B00005T3DX) [4**POWEROWL CR2 3V Lithium Battery 6 Pack High Capacity CR15h270 CR 2 C2 3 Volt Batteries Cell Long Lasting Power**POWEROWL**$9.71**4.7★1,857 rev](https://www.amazon.com/dp/B0CNXD6DKN) [5**Enegitech CR2 Batteries 3V CR 2 Lithium Battery for Nest Temperature Sensor Golf Rangefinder Smart Switch Button Pusher Instax Square SQ1/SQ6/SQ40 Non-Rechargeable (CR2 2 Pack)**Enegitech**$6.73**4.7★800 rev](https://www.amazon.com/dp/B0CFQVS474)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MACORUN CR2 3V Lithium Battery 2 Pack 935mAh Real Capacity Non-Rechargeable CR2 Battery Long Lasting Power CR2 Batteries Low Self-Discharge Rate CR2 Lithium Battery 12-Year Shelf Life**MACORUN**$4.17**73 rev8mo ago](https://www.amazon.com/dp/B0G1SH9NWL) [**XUNIUZERO CR2 3V Lithium Batteries (4-Pack) CR2 3 Volt 1000mAh High Power Battery Long-Lasting for Video and Photo Cameras Lighting Equipment and More**XUNIUZERO**$5.44**265 rev1y ago](https://www.amazon.com/dp/B0F7XHFRNJ) [**POWEROWL CR2 3V Lithium Battery 6 Pack High Capacity CR15h270 CR 2 C2 3 Volt Batteries Cell Long Lasting Power**POWEROWL**$9.71**1,857 rev2y ago](https://www.amazon.com/dp/B0CNXD6DKN) [**Enegitech CR2 Batteries 3V CR 2 Lithium Battery for Nest Temperature Sensor Golf Rangefinder Smart Switch Button Pusher Instax Square SQ1/SQ6/SQ40 Non-Rechargeable (CR2 2 Pack)**Enegitech**$6.73**800 rev2y ago](https://www.amazon.com/dp/B0CFQVS474) [**DURNERGY CR2 Lithium Batteries 10 Pack 3V CR2 Rangefinder Battery CR15H270**DURNERGY**$14.22**257 rev2y ago](https://www.amazon.com/dp/B0CCDV3LNR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DURNERGY CR2 Lithium Batteries 10 Pack 3V CR2 Rangefinder Battery CR15H270**DURNERGY**$14.22**4.6★**▲ 146%**](https://www.amazon.com/dp/B0CCDV3LNR) [**MACORUN CR2 3V Lithium Battery 2 Pack 935mAh Real Capacity Non-Rechargeable CR2 Battery Long Lasting Power CR2 Batteries Low Self-Discharge Rate CR2 Lithium Battery 12-Year Shelf Life**MACORUN**$4.17**4.6★**▲ 120%**](https://www.amazon.com/dp/B0G1SH9NWL) [**PKCELL CR2 Battery 4 Pack CR2 3V Lithium Battery 10 Year Shelf Life**PKCELL**$7.02**4.5★**▲ 74%**](https://www.amazon.com/dp/B0C3LWVLCT) [**Energizer CR2 Lithium Batteries (2 Pack) 3V Photo Battery CR2 3V Battery**Energizer**$8.23**4.8★**▲ 14%**](https://www.amazon.com/dp/B00004TDSA) [**POWEROWL CR2 3V Lithium Battery 6 Pack High Capacity CR15h270 CR 2 C2 3 Volt Batteries Cell Long Lasting Power**POWEROWL**$9.71**4.7★**▲ 14%**](https://www.amazon.com/dp/B0CNXD6DKN)
**~~View all trending →~~**
## **What buyers say about cr2 battery**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Battery Life**26%
*“Great Battery for the Price”*
**Value For Money**21%
*“Excellent price”*
**Advertised Vs Actual Product**16%
*“As described”*
**Quality-Overall**10%
*“Overall, this is a high-quality, reliable battery that delivers solid performance”*
**Durability**6%
*“solid for everyday use and backups”*
**Size-Overall**6%
*“Right size for the item I have”*
**Ease Of Use**2%
*“Easy to use”*
**Sensor**2%
*“Perfect for a Google Nest sensor”*
**Range**1%
*“they work great i use them in my range finder”*
**Efficiency**1%
*“Works good, I like them”*
### **What buyers complain about **
**Battery Life**51%
*“Poor battery life”*
**Durability**12%
*“Die within a few weeks of using”*
**Charging**7%
*“don't fit the charger”*
**Functionality-Overall**5%
*“They don't work”*
**Quality-Overall**4%
*“Garbage”*
**Size-Overall**4%
*“DID NOT FIT, as advertised”*
**Compatibility-Overall**2%
*“Didn't work for my camera”*
**Product Condition**2%
*“Did I buy new batteries or used? Why was I delivered a previously opened battery package? It was closed and taped. How do I know these are new, not used and have full power?”*
**Value For Money**2%
*“the costs for a couple batteries is outrageous”*
**Stiffness**1%
*“seemed a bit swollen on the tip”*
### **Top return reasons **
**Size-Overall**63%
**Functionality-Overall**7%
**Compatibility-Overall**7%
**Advertised Vs Actual Product**6%
**Battery Life**5%
**Value For Money**4%
**Product Condition**2%
**Range**1%
**Charging**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is cr2 battery profitable to sell on Amazon United States?**
- The niche generates $2.5M/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +9.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the cr2 battery niche?**
- 9 brands and 50 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in cr2 battery?**
- Top complaints mined from reviews: Battery Life, Durability, Charging. The return rate is 0.8%.
- **When does demand for cr2 battery peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the cr2 battery niche?**
- Listings span $4.17–$14.22; the average listing price is $8.49 (sweet spot $15–$100). The average incumbent carries 7,427 reviews — the moat a new listing must climb.
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