---
title: "Chiclet Keyboard — $314K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/chiclet-keyboard"
last_updated: "2026-08-06T04:28:30.481Z"
locale: en
meta:
description: "Niche score 49/100 · $314K/yr market · 212K searches/yr · $27.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $314K/yr market · 212K searches/yr · $27.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Chiclet Keyboard — $314K/yr Amazon US Niche (2026) - Flapen"
---
# **chiclet keyboard**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 52Growth 21Conversion 62Competition 55Returns 62Price range 91Avg price 95Brand share 5Review moat 23Quality gap 63
**Avg price**
**Incredible****$27.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.05–$83.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****$314K**
$314K/yr · 212K searches
**Review moat**
**Bad****8,018.88**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-7.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, chiclet keyboard is a $314K/yr Amazon United States market (212K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov. Verdict: Skip it — 49/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chiclet keyboard market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$345K–$414K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#363**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **63%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**105**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 87%
**Open market**
**1%**
- HP52% - Arteck38% - Amazon Basics4% - HEWLETT PACKARD3% - RECCAZR1% - Logitech1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.7% search growth over the last 90 days.
7K5KBlack Friday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/electronics/chiclet-keyboard/trend)
## **Top chiclet keyboard search terms**
- **hp keyboard**87K/yr-8.7%4.2% conv. - **arteck wireless keyboard**33K/yr-8.5%7.5% conv. - **arteck keyboard**13K/yr-5.5%3.9% conv. - **arteck**8K/yr+38.6%1.5% conv. - **hp wired keyboard**10K/yr-4.5%7.3% conv. - **flat wireless keyboard**9K/yr-10.9%1.4% conv. - **artek wireless keyboard**7K/yr-3.8%8.2% conv. - **butterfly keyboard**7K/yr-8.5%0.2% conv. - **hp keyboard wired**7K/yr-18.7%7.0% conv. - **keyboard hp**7K/yr-15.8%6.8% conv. [**All search terms **](https://flapen.com/research/us/electronics/chiclet-keyboard/search-terms)
## **Top chiclet keyboard products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$13K8%$25K12%$38K16%$50K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HP 150 Wired Keyboard - Full-Sized Keyboard with Numeric Keypad - Silent-Touch Chiclet Keyboard - Ergonomic Comfortable Design - USB Plug-and-Play Connectivity LED Indicators (664R5AA Black)**HP**$12.83**4.3★1,695 rev](https://www.amazon.com/dp/B0BT15X781) [2**Arteck 2.4G Wireless Keyboard Stainless Steel Ultra Slim Full Size Keyboard with Numeric Keypad for Computer/Desktop/PC/Laptop/Surface/Smart TV and Windows 10/8/ 7 Built in Rechargeable Battery**Arteck**$32.67**4.4★29,122 rev](https://www.amazon.com/dp/B07D34L57F) [3**HP Wired Desktop 320K keyboard**HP**$14.06**4.3★251 rev](https://www.amazon.com/dp/B08RXNFJJR) [4**HP 230 Wireless Keyboard - Wireless Connection - Low-Profile Quiet Design - Windows & Mac OS - Laptop PC Compatible - Shortcut Keys & Number Pad - Long Battery Life (3L1E7AA#ABA) Black**HP**$18.66**4.3★2,736 rev](https://www.amazon.com/dp/B09W2SV2JD) [5**HP 230 Wireless Mouse and Keyboard Combo - 2.4GHz Wireless Connection - Long Battery Life - Durable & Low-Noise Design - Windows & Mac OS - Adjustable 1600 DPI - Numeric Keypad (18H24AA#ABA)**HP**$23.71**4.4★4,173 rev](https://www.amazon.com/dp/B093KTJ7FH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HP 125 Wired Keyboard - Cable Connectivity - USB Type A Interface - Copilot Hot Key(s) - Windows 11 Windows 10 - PC - Recycled Plastic - Plunger Keyswitch - Black**HP**$19.68**3 rev1y ago](https://www.amazon.com/dp/B0FBK57S3C) [**HP 400 Backlit Wired Keyboard (Ash Wired) - Warm White LED Illuminated Keys w/ 3 Brightness Levels - Slim & Portable Design - 12 Programmable Keys - Spill-Resistant Sanitizable**HP**$42.37**138 rev2y ago](https://www.amazon.com/dp/B0CZM6JKZ4) [**HP 220 Wireless Keyboard - 2.4GHz Connectivity w/Data Encryption - Low-Profile Chiclet Keys - Win/Mac - Laptop PC Compatible - Shortcut Keys & Num Pad - LED Num Caps & Scroll Lock (805T2AA#ABA)**HP**$18.27**275 rev2y ago](https://www.amazon.com/dp/B0CZM2FB6R) [**HP 150 Wired Keyboard - Full-Sized Keyboard with Numeric Keypad - Silent-Touch Chiclet Keyboard - Ergonomic Comfortable Design - USB Plug-and-Play Connectivity LED Indicators (664R5AA Black)**HP**$12.83**1,695 rev3y ago](https://www.amazon.com/dp/B0BT15X781) [**Arteck Split Ergonomic Keyboard with Cushioned Wrist and Palm Rest 2.4G USB Wireless Comfortable Natural Ergonomic Split Keyboard for Windows Computer Desktop Laptop**Arteck**$48.23**1,603 rev3y ago](https://www.amazon.com/dp/B0BKKYRQ31)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HP 230 Wireless Mouse and Keyboard Combo - 2.4GHz Wireless Connection - Long Battery Life - Durable & Low-Noise Design - Windows & Mac OS - Adjustable 1600 DPI - Numeric Keypad (18H24AA#ABA)**HP**$23.71**4.4★**▲ 163%**](https://www.amazon.com/dp/B093KTJ7FH) [**HP 125 Wired Keyboard - Cable Connectivity - USB Type A Interface - Copilot Hot Key(s) - Windows 11 Windows 10 - PC - Recycled Plastic - Plunger Keyswitch - Black**HP**$19.68**5.0★**▲ 83%**](https://www.amazon.com/dp/B0FBK57S3C) [**Amazon Basics Wired QWERTY Keyboard Works with Windows Plug and Play Easy to Use with Media Control Full-Sized Black**Amazon Basics**$11.05**4.5★**▲ 83%**](https://www.amazon.com/dp/B07WJ5D3H4) [**HP 230 Wireless Keyboard - Wireless Connection - Low-Profile Quiet Design - Windows & Mac OS - Laptop PC Compatible - Shortcut Keys & Number Pad - Long Battery Life (3L1E7AA#ABA) Black**HP**$18.66**4.3★**▲ 59%**](https://www.amazon.com/dp/B09W2SV2JD) [**Arteck 2.4G Wireless Touch TV Keyboard with Easy Media Control and Built-in Touchpad Mouse Solid Stainless Ultra Compact Full Size Keyboard -Connected Computer Smart TV HTPC**Arteck**$33.33**4.2★**▲ 28%**](https://www.amazon.com/dp/B07FSKZVRG)
**~~View all trending →~~**
## **What buyers say about chiclet keyboard**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**12%
*“Great deal”*
**Quality-Overall**12%
*“the build quality is excellent”*
**Touch/Button Controls**7%
*“Good touch”*
**Connectivity-Overall**7%
*“Connects easily”*
**Advertised Vs Actual Product**6%
*“Just as described”*
**Ease Of Use**5%
*“Easy to get going”*
**Assembly/Installation**5%
*“Easy install”*
**Color**4%
*“Cute color”*
**Durability**4%
*“Feels durable-ish, probably good for at least a year”*
**Design-Overall**3%
*“Sleek design”*
### **What buyers complain about **
**Durability**20%
*“Failed in 2 months”*
**Functionality-Overall**11%
*“doesn't function as described”*
**Connectivity-Overall**9%
*“Connection problem”*
**Quality-Overall**7%
*“The quality felt very cheap”*
**Touch/Button Controls**7%
*“The keys on this one are hard to press”*
**Value For Money**3%
*“Feels way more expensive”*
**Charging**3%
*“However, now after a couple of years, it no longer holds a charge”*
**Size-Overall**3%
*“just doesn't fit me very well”*
**Adhesion/Stickiness**2%
*“the sticking really can be obnoxious”*
**Noise Level**2%
*“Noisy”*
### **Top return reasons **
**Functionality-Overall**21%
**Connectivity-Overall**14%
**Compatibility-Overall**13%
**Size-Overall**13%
**Touch/Button Controls**4%
**Defective Material/Parts**4%
**Value For Money**3%
**Advertised Vs Actual Product**3%
**Noise Level**3%
**Quality-Overall**2%
## **Common questions**
- **Is chiclet keyboard profitable to sell on Amazon United States?**
- The niche generates $314K/yr across 32 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.7%. Flapen's verdict: Skip it (49/100).
- **How competitive is the chiclet keyboard niche?**
- 7 brands and 105 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in chiclet keyboard?**
- Top complaints mined from reviews: Durability, Functionality-Overall, Connectivity-Overall. The return rate is 2.5%.
- **When does demand for chiclet keyboard peak?**
- Demand peaks in Nov; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the chiclet keyboard niche?**
- Listings span $11.05–$83.66; the average listing price is $27.59 (sweet spot $15–$100). The average incumbent carries 8,019 reviews — the moat a new listing must climb.
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