---
title: "Cable Wall Plate — $71K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/cable-wall-plate"
last_updated: "2026-08-05T22:35:23.052Z"
locale: en
meta:
description: "Niche score 38/100 · $71K/yr market · 96K searches/yr · $8.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $71K/yr market · 96K searches/yr · $8.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Cable Wall Plate — $71K/yr Amazon US Niche (2026) - Flapen"
---
# **cable wall plate**
**Skip it**
A small market ($71K/yr) — this niche doesn't clear our bar today.
Market size 18Growth 23Conversion 83Competition 47Returns 43Price range 34Avg price 22Brand share 48Review moat 46Quality gap 24
**Conversion**
**Great****9.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,920.46**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$2.60–$21.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-3.0%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****$8.10**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$71K**
$71K/yr · 96K searches
According to Flapen's Amazon United States niche tracking, cable wall plate is a $71K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cable wall plate market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$65K–$81K**
- units × avg price
- **Conversion rate**
- **9.1%**
- **Avg BSR**
- **#189**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **3.0%**
- **Avg brand age**
- **61 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**46**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 96%
**Open market**
**16%**
- VCE21% - GE19% - Leviton17% - Newhouse Hardware11% - ENERLITES8% - LEENUE8% - Open — no brand owns it (8 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.0% search growth over the last 90 days.
7K5KHoliday '24Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/electronics/cable-wall-plate/trend)
## **Top cable wall plate search terms**
- **cable wall plate**36K/yr+10.5%7.4% conv. - **cable outlet cover**20K/yr-4.8%7.5% conv. - **cable outlet cover plate**12K/yr-18.9%6.3% conv. - **wall plates for cables**8K/yr-14.5%3.8% conv. - **cable outlet**7K/yr+3.4%3.5% conv. - **cable plate covers for wall**4K/yr-13.9%9.0% conv. - **cable plate**3K/yr-13.6%10.6% conv. - **cable wall plate cover**3K/yr-27.1%5.9% conv. - **cable cover plate**3K/yr-13.9%10.9% conv. [**All search terms **](https://flapen.com/research/us/electronics/cable-wall-plate/search-terms)
## **Top cable wall plate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$7K15%$11K20%$14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GE Coax Plate 1-Port One Wall Mounted F-Type Connection for Coaxial Cable Screws Included Single Gang White 40050**GE**$4.33**4.7★1,403 rev](https://www.amazon.com/dp/B002HEMX66) [2**Newhouse Hardware 2.75 x 4.5 in. 1-Port TV Cable Wall Plate with F-Connector for Coaxial Cable 5-Pack TVP-WH-05**Newhouse Hardware**$9.24**4.7★1,234 rev](https://www.amazon.com/dp/B09YYCVWDF) [3**VCE Brush Wall Plate Cable Pass Through Single Gang Decorator Wall Cover for Low Voltage Cables In-Wall Cable Management for Wall Mount TV (White) 2-Pack**VCE**$6.89**4.6★7,512 rev](https://www.amazon.com/dp/B071X8RLJL) [4**Leviton 1-Gang .406 Inch Hole Device Telephone/Cable Wallplate Standard Size Thermoset Box Mount 88013 White**Leviton**$3.20**4.6★1,397 rev](https://www.amazon.com/dp/B00004YUJU) [5**VCE Brush Wall Plate Cable Pass Through with Bracket Decorator Cover for Low Voltage Cables - White 2-Pack**VCE**$9.50**4.7★5,434 rev](https://www.amazon.com/dp/B07QJXRRFM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**VCE 3GHz Coax Wall Plate UL-Listed 1-Port Coaxial Cable Wall Plate with Nickel-Plated F-Type Keystone Jack for Coaxial Cables White 2-Pack**VCE**$6.96**61 rev10mo ago](https://www.amazon.com/dp/B0FP2J1TND) [**LEENUE Brush Wall Plate with Mounting Bracket Cable Pass Through Decorator Cover for Low Voltage Wires Single Gang Cord Hider for TV Home Theater System 2 Pack**LEENUE**$9.24**357 rev1y ago](https://www.amazon.com/dp/B0DXP6T468) [**Sleek Socket Internet Coaxial Cable Concealer with Adhesive Cable Management Kit and Female-to-Female Coaxial Cable Connector Safety Certified Ideal for Home and Office with Coaxial Outlets**sleek socket**$9.72**71 rev1y ago](https://www.amazon.com/dp/B0DLJ5N6MP) [**LEENUE Brush Wall Plate with Mounting Bracket Cable Pass Through Decorator Cover for Low Voltage Wires Single Gang Cord Hider for TV Home Theater System White 2 Pack**LEENUE**$9.72**357 rev2y ago](https://www.amazon.com/dp/B0CP8ZN631) [**TV Wire Hider Kit for Wall Mount TV White in Wall Cable Management Kit Includes 2 Pass Throughs and Hole Saw Drill Attachment for Easy Install**Riozoo**$13.58**1,575 rev3y ago](https://www.amazon.com/dp/B0BZY2SX4N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**VCE 3GHz Coax Wall Plate UL-Listed 1-Port Coaxial Cable Wall Plate with Nickel-Plated F-Type Keystone Jack for Coaxial Cables White 2-Pack**VCE**$6.96**4.6★**▲ 139%**](https://www.amazon.com/dp/B0FP2J1TND) [**LEENUE Brush Wall Plate with Mounting Bracket Cable Pass Through Decorator Cover for Low Voltage Wires Single Gang Cord Hider for TV Home Theater System 2 Pack**LEENUE**$9.24**4.7★**▲ 125%**](https://www.amazon.com/dp/B0DXP6T468) [**Leviton 1-Gang .625-Inch Hole Device Telephone/Cable Wallplate Standard Size Thermoset Box Mount 88017 White**Leviton**$2.60**4.6★**▲ 90%**](https://www.amazon.com/dp/B002JPGOTU) [**Sleek Socket Internet Coaxial Cable Concealer with Adhesive Cable Management Kit and Female-to-Female Coaxial Cable Connector Safety Certified Ideal for Home and Office with Coaxial Outlets**sleek socket**$9.72**4.3★**▲ 65%**](https://www.amazon.com/dp/B0DLJ5N6MP) [**Leviton Midsize Video Wall Jack F Connector 40539-MW White**Leviton**$3.22**4.7★**▲ 35%**](https://www.amazon.com/dp/B002FYCMC8)
**~~View all trending →~~**
## **What buyers say about cable wall plate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Nice quality and very easy to install”*
**Assembly/Installation**15%
*“Super easy to install”*
**Advertised Vs Actual Product**15%
*“Works as description said”*
**Size-Overall**10%
*“Fit perfectly”*
**Ease Of Use**8%
*“Easy to use”*
**Value For Money**7%
*“Worth it”*
**Safety Standards**2%
*“Great safety product”*
**Efficiency**2%
*“Works fine”*
**Design-Overall**2%
*“This intelligently designed item did the trick perfectly”*
**Ease Of Cleaning**2%
*“no mess, just a brush”*
### **What buyers complain about **
**Size-Overall**20%
*“Clearly these are not the same size”*
**Ease Of Use**8%
*“Difficult to open”*
**Quality-Overall**7%
*“Bad quality”*
**Compatibility-Overall**7%
*“it doesn't fit”*
**Defective Material/Parts**6%
*“Plastic cracks with one turn of the screw”*
**Advertised Vs Actual Product**6%
*“Pictures are misleading”*
**Assembly/Installation**5%
*“The screws are cheap and broke”*
**Instructions/User Manual/Troubleshooting**5%
*“Instructions take a degree to find”*
**Thickness**4%
*“Its not an unusually thick cord width by any means”*
**Adhesion/Stickiness**3%
*“Does not stick”*
### **Top return reasons **
**Size-Overall**49%
**Compatibility-Overall**14%
**Advertised Vs Actual Product**7%
**Functionality-Overall**6%
**Value For Money**4%
**Assembly/Installation**3%
**Color**3%
**Defective Material/Parts**3%
**Quality-Overall**2%
**Material Quality**1%
## **Common questions**
- **Is cable wall plate profitable to sell on Amazon United States?**
- The niche generates $71K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.0%. Flapen's verdict: Skip it (38/100).
- **How competitive is the cable wall plate niche?**
- 14 brands and 46 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in cable wall plate?**
- Top complaints mined from reviews: Size-Overall, Ease Of Use, Quality-Overall. The return rate is 3.6%.
- **When does demand for cable wall plate peak?**
- Demand peaks in Aug–Sep; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the cable wall plate niche?**
- Listings span $2.60–$21.26; the average listing price is $8.10 (sweet spot $15–$100). The average incumbent carries 1,920 reviews — the moat a new listing must climb.
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