---
title: "Bike Computer — $5.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/bike-computer"
last_updated: "2026-08-06T01:02:54.944Z"
locale: en
meta:
description: "Niche score 62/100 · $5.5M/yr market · 1.6M searches/yr · $140.65 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $5.5M/yr market · 1.6M searches/yr · $140.65 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Bike Computer — $5.5M/yr Amazon US Niche (2026) - Flapen"
---
# **bike computer**
**Launch it**
A $5.5M/yr market growing +50.6% this quarter with returns at 4.0% — clears our launch bar.
Market size 98Growth 69Conversion 31Competition 74Returns 38Price range 12Avg price 61Brand share 47Review moat 67Quality gap 72
**Market size**
**Incredible****$5.5M**
$5.5M/yr · 1.6M searches
**Competition**
**Good****40%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+50.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****829**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$140.65**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$9.88–$714.52**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, bike computer is a $5.5M/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 62/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bike computer market data**
- **Units sold / yr**
- **30K–40K**
- avg 750–1,000/product
- **Revenue / yr**
- **$4.2M–$5.6M**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **96%**
- **Out of stock**
- **2.5%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**109**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**40%**
Top 20: 75%
**Open market**
**19%**
- Garmin32% - CYCPLUS19% - iGPSPORT15% - CATEYE7% - SY5% - Bikevee4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +50.6% search growth over the last 90 days.
70K50KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/electronics/bike-computer/trend)
## **Top bike computer search terms**
- **bike computer**256K/yr+70.0%1.6% conv. - **garmin bike computer**154K/yr+52.8%1.7% conv. - **bike speedometer**139K/yr+55.8%3.0% conv. - **garmin edge**121K/yr+44.4%1.6% conv. - **garmin edge 540**64K/yr+62.8%4.1% conv. - **cycling computer**58K/yr+55.0%0.9% conv. - **bicycle speedometer**49K/yr+46.0%3.0% conv. - **igpsport**46K/yr+24.0%0.9% conv. - **cycplus**49K/yr+37.6%2.7% conv. - **bike gps**39K/yr+65.8%0.7% conv. [**All search terms **](https://flapen.com/research/us/electronics/bike-computer/search-terms)
## **Top bike computer products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$221K8%$442K12%$663K16%$884K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Garmin Edge 540 Compact GPS Cycling Computer with Button Controls Targeted Adaptive Coaching Advanced Navigation and More**Garmin**$266.62**4.4★672 rev](https://www.amazon.com/dp/B0BT36VBGM) [2**CYCPLUS GPS Bike Computer Wireless Cycling Computer with Automatic Backlight Bicycle Speedometer Odometer with Waterproof and Large Battery Provide Professional Data Analysis(New Upgraded)**CYCPLUS**$30.07**4.2★3,945 rev](https://www.amazon.com/dp/B08R75164S) [3**iGPSPORT BSC200S GPS Bike Computer Wireless Route Navigation 2.4 Screen Bluetooth ANT+ Cycle Computer IPX7 Waterproof (BSC200S)**iGPSPORT**$65.93**4.5★169 rev](https://www.amazon.com/dp/B0DNQCNFG2) [4**SY Bicycle Speedometer and Odometer Wireless Waterproof Cycle Bike Computer with LCD Display & Multi-Functions by YS**SY**$18.42**3.8★5,334 rev](https://www.amazon.com/dp/B01HL0B5AU) [5**Garmin Edge Explore 2 Easy-to-Use GPS Cycling Navigator eBike Compatibility Maps and Navigation with Safety Features**Garmin**$234.06**4.3★492 rev](https://www.amazon.com/dp/B0B276QYNM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BKVTOP GPS Bike Computer Wireless Cycling Computer with Green Auto Backlight 2.4 Inch Easy to Read LCD Speedometer Odometer IPX7 Waterproof Auto Start Stop for Road Mountain Bike MPH KMH**BKVTOP**$27.50**56 rev3mo ago](https://www.amazon.com/dp/B0GMHB839C) [**iGPSPORT BSC500 GPS Bike Computer 3.3 Touchscreen MAP & Voice Navigation Ebike Mode Climb Training Function**iGPSPORT**$145.68**26 rev3mo ago](https://www.amazon.com/dp/B0GVNJJT6F) [**Garmin Edge 550 Compact GPS Cycling Computer Vivid Color Display Bike-Specific Mapping Advanced Training and Performance Insights**Garmin**$419.78**26 rev10mo ago](https://www.amazon.com/dp/B0FQCLW575) [**Garmin Edge 850 Compact GPS Cycling Computer Vivid Color Touchscreen Display Bike-Specific Mapping Advanced Training and Performance Insights**Garmin**$531.27**57 rev10mo ago](https://www.amazon.com/dp/B0FQCHZD7T) [**Bikevee GPS Bike Computer Wireless Bicycle Speedometer Odometer 9 Languages Auto Backlight Auto Start Stop IPX7 Waterproof 2.4 Inch LCD Supports MPH KMH - Black**Bikevee**$26.58**574 rev1y ago](https://www.amazon.com/dp/B0FGY2NHXY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**iGPSPORT BSC500 GPS Bike Computer 3.3 Touchscreen MAP & Voice Navigation Ebike Mode Climb Training Function**iGPSPORT**$145.68**4.9★**▲ 179%**](https://www.amazon.com/dp/B0GVNJJT6F) [**BKVTOP GPS Bike Computer Wireless Cycling Computer with Green Auto Backlight 2.4 Inch Easy to Read LCD Speedometer Odometer IPX7 Waterproof Auto Start Stop for Road Mountain Bike MPH KMH**BKVTOP**$27.50**4.7★**▲ 175%**](https://www.amazon.com/dp/B0GMHB839C) [**Garmin Edge 550 Compact GPS Cycling Computer Vivid Color Display Bike-Specific Mapping Advanced Training and Performance Insights**Garmin**$419.78**4.4★**▲ 80%**](https://www.amazon.com/dp/B0FQCLW575) [**Garmin Edge 850 Compact GPS Cycling Computer Vivid Color Touchscreen Display Bike-Specific Mapping Advanced Training and Performance Insights**Garmin**$531.27**4.5★**▲ 49%**](https://www.amazon.com/dp/B0FQCHZD7T) [**Bike Computer Bike Speedometer and Bicycle Odometer Waterproof Cycling/Cycle Computer with LCD Display Automatic Wake-Up Multi-Functions for Road Bike MTB**Hicvers**$9.88**3.9★**▲ 46%**](https://www.amazon.com/dp/B0D63BYQSH)
**~~View all trending →~~**
## **What buyers say about bike computer**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**17%
*“Great Value”*
**Quality-Overall**9%
*“Build quality feels solid”*
**GPS**9%
*“the GPS functions worked generally well”*
**Ease Of Use**8%
*“easy to operate”*
**Advertised Vs Actual Product**5%
*“Works as advertised”*
**Battery Life**5%
*“Long Battery life”*
**Assembly/Installation**3%
*“Easy set-up”*
**Display-Overall**3%
*“easy to read screen”*
**Efficiency**3%
*“Works great for my purpose”*
**Measurement/Reading Accuracy**3%
*“It is amazingly accurate”*
### **What buyers complain about **
**Functionality-Overall**10%
*“Never worked”*
**Instructions/User Manual/Troubleshooting**8%
*“Poor instructions”*
**Ease Of Use**6%
*“Hard to open”*
**Size-Overall**5%
*“To small”*
**Quality-Overall**5%
*“Poor quality”*
**GPS**4%
*“Not the best navigator”*
**Durability**4%
*“lack of durability”*
**Connectivity-Overall**4%
*“when it did connect it would lose connection”*
**Assembly/Installation**3%
*“impossible to install”*
**Measurement/Reading Accuracy**3%
*“except for the missing precision”*
### **Top return reasons **
**Functionality-Overall**17%
**Size-Overall**11%
**Value For Money**8%
**Connectivity-Overall**8%
**Advertised Vs Actual Product**7%
**Compatibility-Overall**5%
**Defective Material/Parts**4%
**GPS**4%
**Assembly/Installation**3%
**Ease Of Use**3%
## **Common questions**
- **Is bike computer profitable to sell on Amazon United States?**
- The niche generates $5.5M/yr across 45 tracked products. 13 of 13 products launched in the last 360 days are still selling. 90-day search growth is +50.6%. Flapen's verdict: Launch it (62/100).
- **How competitive is the bike computer niche?**
- 14 brands and 109 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in bike computer?**
- Top complaints mined from reviews: Functionality-Overall, Instructions/User Manual/Troubleshooting, Ease Of Use. The return rate is 4.0%.
- **When does demand for bike computer peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the bike computer niche?**
- Listings span $9.88–$714.52; the average listing price is $140.65 (sweet spot $15–$100). The average incumbent carries 829 reviews — the moat a new listing must climb.
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