---
title: "Backlit Wireless Keyboard and Mouse — $95K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/backlit-wireless-keyboard-and-mouse"
last_updated: "2026-08-11T07:22:04.773Z"
locale: en
meta:
description: "Niche score 47/100 · $95K/yr market · 143K searches/yr · $37.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $95K/yr market · 143K searches/yr · $37.89 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Backlit Wireless Keyboard and Mouse — $95K/yr Amazon US Niche (2026) - Flapen"
---
# **backlit wireless keyboard and mouse**
**Skip it**
Soft demand (-34.7% this quarter) — this niche doesn't clear our bar today.
Market size 24Growth 8Conversion 22Competition 70Returns 34Price range 79Avg price 95Brand share 82Review moat 28Quality gap 78
**Avg price**
**Incredible****$37.89**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****53%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$14.52–$120.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****3,734.7**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$95K**
$95K/yr · 143K searches
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-34.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, backlit wireless keyboard and mouse is a $95K/yr Amazon United States market (143K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **backlit wireless keyboard and mouse market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$76K–$95K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#169**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **13.8%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **—flat
**Sellers**
**56**
**Top-5 brand share**
**53%**
Top 20: 95%
**Top-5 click share**
**43%**
Top 20: 78%
**Open market**
**41%**
- Trueque16% - Soueto16% - KLIM8% - RisoPhy7% - Redragon6% - CHONCHOW5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -34.7% search growth over the last 90 days.
5K4KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/electronics/backlit-wireless-keyboard-and-mouse/trend)
## **Top backlit wireless keyboard and mouse search terms**
- **light up keyboard wireless**60K/yr-57.6%1.1% conv. - **wireless light up keyboard**33K/yr-17.8%1.5% conv. - **light up wireless keyboard**23K/yr-12.3%1.5% conv. - **led keyboard wireless**10K/yr-20.7%0.9% conv. - **led wireless keyboard**10K/yr-21.5%1.4% conv. - **wireless keyboard led**7K/yr-10.8%1.6% conv. [**All search terms **](https://flapen.com/research/us/electronics/backlit-wireless-keyboard-and-mouse/search-terms)
## **Top backlit wireless keyboard and mouse products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4K8%$8K12%$11K16%$15K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Soueto Wireless Keyboard with 7-Color RGB Backlit Full-Size Computer Keyboard with Phone Tablet Holder 2.4G Rechargeable Gaming Keyboard with Light Up Keys Compatible with Mac Windows (Black)**Soueto**$21.06**4.4★1,410 rev](https://www.amazon.com/dp/B0CH9TPJ3V) [2**Wireless Keyboard and Mouse Combo RGB Backlit Rechargeable & Light Up Letters Full-Size Soft Typing Sleep Mode 2.4GHz Quiet Keyboard Set for Mac Windows Laptop PC Trueque KM42Pro (Black)**Trueque**$31.10**4.0★7,888 rev](https://www.amazon.com/dp/B09TKH352V) [3**KLIM Chroma Wireless Keyboard RGB Backlit Gaming Rechargeable Battery PC Keyboard Durable & Water-Resistant Compatible with PS4 PS5 & Mac - Black**KLIM**$27.09**4.3★14,425 rev](https://www.amazon.com/dp/B07FLKYRFB) [4**RisoPhy Wireless Gaming Keyboard Tri-Mode BT5.0/2.4GHz/USB-C RGB Light up Backlit Keyboards Customizable Macro Keys 26 Anti-ghosting Keys 4000mAh Battery Creamy Computer Keyboards**RisoPhy**$27.54**4.6★178 rev](https://www.amazon.com/dp/B0F1N6W82V) [5**Wireless Keyboard and Mouse Combo RGB Backlit Rechargeable & Light Up Letters Full-Size Soft Typing Sleep Mode 2.4GHz Quiet Keyboard Set for Mac Windows Laptop PC Trueque (Purple)**Trueque**$36.53**4.0★7,888 rev](https://www.amazon.com/dp/B0D4M41DXV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**EDJO Wireless Keyboard and Mouse Combo 10 Backlit Effects Rechargeable 2.4GHz Silent Full-Size Light Up USB Keyboard with 6 Button RGB Mouse for Laptop Computer PC (Black Backlit)**EDJO**$34.08**63 rev4mo ago](https://www.amazon.com/dp/B0GH5KYYR6) [**Wireless Keyboard and Mouse Combo - Backlit Typewriter Keyboard with Magnetic Wrist Rest & Phone Holder Light Up Round Keycaps 2.4GHz Cordless Set for Mac Windows PC Laptop SABLUTE**SABLUTE**$43.15**215 rev5mo ago](https://www.amazon.com/dp/B0GDZSQQXP) [**TECKNET Wireless Gaming Keyboard 2-in-1 (2.4G Wireless & Wired) Rechargeable Keyboard 4000mAh Battery 15-Zone RGB Computer Keyboard Metal Panel PC Gaming Keyboards (Whisper Quiet Gaming Switch)**TECKNET**$38.31**2,679 rev7mo ago](https://www.amazon.com/dp/B0G56TCBT6) [**Vumilstek Backlit Pink Keyboard and Mouse Wireless 2.4GHz Light Up Typewriter Rechargeable Quiet Keyboard Cordless with USB Receiver for PC/Laptop(Pink)**Vumilstek**$32.99**169 rev8mo ago](https://www.amazon.com/dp/B0G2X7RTB8) [**Large Print Wireless Backlit Keyboard Rechargeable Quiet Low-Profile Keys 7-Color Light up with Memory Setting Ergonomic Full Size with Extra-Large Wrist Rest for Computer/Laptop Windows Black**Hamile**$30.62**383 rev12mo ago](https://www.amazon.com/dp/B0FJRPR8VB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TECKNET Wireless Gaming Keyboard 2-in-1 (2.4G Wireless & Wired) Rechargeable Keyboard 4000mAh Battery 15-Zone RGB Computer Keyboard Metal Panel PC Gaming Keyboards (Whisper Quiet Gaming Switch)**TECKNET**$38.31**4.3★**▲ 422%**](https://www.amazon.com/dp/B0G56TCBT6) [**Wireless Keyboard and Mouse Combo - Backlit Typewriter Keyboard with Magnetic Wrist Rest & Phone Holder Light Up Round Keycaps 2.4GHz Cordless Set for Mac Windows PC Laptop SABLUTE**SABLUTE**$43.15**4.4★**▲ 376%**](https://www.amazon.com/dp/B0GDZSQQXP) [**EDJO Wireless Keyboard and Mouse Combo 10 Backlit Effects Rechargeable 2.4GHz Silent Full-Size Light Up USB Keyboard with 6 Button RGB Mouse for Laptop Computer PC (Black Backlit)**EDJO**$34.08**4.4★**▲ 318%**](https://www.amazon.com/dp/B0GH5KYYR6) [**Vumilstek Backlit Pink Keyboard and Mouse Wireless 2.4GHz Light Up Typewriter Rechargeable Quiet Keyboard Cordless with USB Receiver for PC/Laptop(Pink)**Vumilstek**$32.99**3.4★**▲ 302%**](https://www.amazon.com/dp/B0G2X7RTB8) [**Redragon Wireless Typewriter Style Mechanical Gaming Keyboard Bluetooth/2.4Ghz/Wired RGB Backlit Rechargeable Blue Switch - Clicky Metal Panel Round Keycaps Black**Redragon**$58.97**4.5★**▲ 141%**](https://www.amazon.com/dp/B0F1MKZJMH)
**~~View all trending →~~**
## **What buyers say about backlit wireless keyboard and mouse**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**11%
*“Amazing quality”*
**Value For Money**11%
*“Great value”*
**Touch/Button Controls**10%
*“smooth buttons”*
**Color**7%
*“Great color choices”*
**Ease Of Use**6%
*“Mouse is comfortable”*
**Advertised Vs Actual Product**4%
*“As Advertised”*
**Design-Overall**4%
*“Cool design”*
**Connectivity-Overall**4%
*“Easy to connect”*
**Charging**4%
*“will charge”*
**Brightness/Shine/Glow**3%
*“Lights are bright”*
### **What buyers complain about **
**Durability**17%
*“Broken in a week”*
**Connectivity-Overall**8%
*“Disconnects Constantly”*
**Charging**8%
*“Hard to charge”*
**Touch/Button Controls**8%
*“Buttons get stuck easily”*
**Functionality-Overall**7%
*“Does not function properly”*
**Quality-Overall**6%
*“Pretty low quality product”*
**Value For Money**3%
*“cheaper”*
**Size-Overall**2%
*“Slightly small,”*
**Color**2%
*“Wish I wouldve ordered a darker color”*
**Noise Level**2%
*“noisy”*
### **Top return reasons **
**Functionality-Overall**18%
**Connectivity-Overall**15%
**Compatibility-Overall**10%
**Size-Overall**10%
**Touch/Button Controls**5%
**Advertised Vs Actual Product**4%
**Charging**4%
**Value For Money**4%
**Defective Material/Parts**4%
**Color**3%
## **Common questions**
- **Is backlit wireless keyboard and mouse profitable to sell on Amazon United States?**
- The niche generates $95K/yr across 44 tracked products. 12 of 13 products launched in the last 360 days are still selling. 90-day search growth is -34.7%. Flapen's verdict: Skip it (47/100).
- **How competitive is the backlit wireless keyboard and mouse niche?**
- 26 brands and 56 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 53% of demand.
- **What do buyers complain about in backlit wireless keyboard and mouse?**
- Top complaints mined from reviews: Durability, Connectivity-Overall, Charging. The return rate is 4.3%.
- **When does demand for backlit wireless keyboard and mouse peak?**
- Demand peaks in Feb–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the backlit wireless keyboard and mouse niche?**
- Listings span $14.52–$120.25; the average listing price is $37.89 (sweet spot $15–$100). The average incumbent carries 3,735 reviews — the moat a new listing must climb.
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