---
title: "Arduino Uno — $428K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/arduino-uno"
last_updated: "2026-08-11T08:15:06.794Z"
locale: en
meta:
description: "Niche score 44/100 · $428K/yr market · 271K searches/yr · $26.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $428K/yr market · 271K searches/yr · $26.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Arduino Uno — $428K/yr Amazon US Niche (2026) - Flapen"
---
# **arduino uno**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 57Growth 16Conversion 67Competition 28Returns 87Price range 84Avg price 95Brand share 8Review moat 36Quality gap 22
**Avg price**
**Incredible****$26.08**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$7.93–$58.06**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$428K**
$428K/yr · 271K searches
**Review moat**
**Okay****2,851.86**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-17.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, arduino uno is a $428K/yr Amazon United States market (271K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Apr–May. Verdict: Skip it — 44/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **arduino uno market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$522K–$652K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#598**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**19**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**2%**
- Arduino41% - ELEGOO37% - Hczykya9% - hiBCTR7% - AYWHP2% - KEAcvise2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.7% search growth over the last 90 days.
23K18KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/us/electronics/arduino-uno/trend)
## **Top arduino uno search terms**
- **arduino uno**194K/yr-21.2%4.8% conv. - **arduino uno r3**50K/yr-5.0%6.4% conv. - **uno r3**11K/yr-15.1%4.9% conv. - **arduino r3**7K/yr-12.4%5.3% conv. - **arduino uno rev3**5K/yr-23.9%10.0% conv. - **arduino uno board**2K/yr-16.8%4.8% conv. - **uno arduino**2K/yr-33.9%4.4% conv. [**All search terms **](https://flapen.com/research/us/electronics/arduino-uno/search-terms)
## **Top arduino uno products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$43K20%$86K30%$128K40%$171K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![Arduino Uno REV3 [A000066] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping](https://m.media-amazon.com/images/I/515P6aYSP4L.jpg)**Arduino Uno REV3 \[A000066\] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping**Arduino**$25.35**4.8★10,355 rev](https://www.amazon.com/dp/B008GRTSV6) [2**ELEGOO UNO R3 Board ATmega328P with USB Cable(Arduino-Compatible) for Arduino**ELEGOO**$15.34**4.7★5,045 rev](https://www.amazon.com/dp/B01EWOE0UU) [3**UNO R3 Board ATmega328P with USB Cable(Arduino-Compatible) for Arduino Input Voltage 7-12V 16MHZ 14 Digital 1/0 pins Support PWM SRAW 2KB Compatible with RPi 4B/3B+/3B/2B/B+/Zero/Zero W**Hczykya**$10.05**4.4★41 rev](https://www.amazon.com/dp/B0FMR3NRHH) [4**ELEGOO UNO Project Super Starter Kit with Tutorial and UNO R3 Board Compatible with Arduino IDE**ELEGOO**$41.24**4.7★16,542 rev](https://www.amazon.com/dp/B01D8KOZF4) [5**hiBCTR arduino uno r3 Board with USB Cable - atmega328p 16mhz 14 Digital i/o pins pwm Support Compatible with arduino uno r4 mega Leonardo and Raspberry pi**hiBCTR**$9.18**4.0★18 rev](https://www.amazon.com/dp/B0FKN4T68T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![Arduino UNO Q 4GB [ABX00173]- Hybrid Board Qualcomm Dragonwing QRB2210 microprocessor (MPU) & STM32U585 Microcontroller(MCU) AI Vision Voice IoT Robotics Linux Debian OS Wi-Fi 5 USB-C](https://m.media-amazon.com/images/I/51cl4xygwGL.jpg)**Arduino UNO Q 4GB \[ABX00173\]- Hybrid Board Qualcomm Dragonwing QRB2210 microprocessor (MPU) & STM32U585 Microcontroller(MCU) AI Vision Voice IoT Robotics Linux Debian OS Wi-Fi 5 USB-C**Arduino**$58.06**135 rev6mo ago](https://www.amazon.com/dp/B0GFN669S4) [**UNO R3 Board ATmega328P with USB Cable(Arduino-Compatible) for Arduino Input Voltage 7-12V 16MHZ 14 Digital 1/0 pins Support PWM SRAW 2KB Compatible with RPi 4B/3B+/3B/2B/B+/Zero/Zero W**Hczykya**$10.05**41 rev10mo ago](https://www.amazon.com/dp/B0FMR3NRHH) [**hiBCTR arduino uno r3 Board with USB Cable - atmega328p 16mhz 14 Digital i/o pins pwm Support Compatible with arduino uno r4 mega Leonardo and Raspberry pi**hiBCTR**$9.18**18 rev1y ago](https://www.amazon.com/dp/B0FKN4T68T) [**KEAcvise UNO R3 Board (Giant ATmega328P) Works with Arduino UNO Kits Includes USB Cable for Arduino Projects**KEAcvise**$8.94**3 rev1y ago](https://www.amazon.com/dp/B0FGHN5ZXJ) [**AYWHP 1 PCS R3 Development Board Single Board with ATmega328P Chip 2 KB 1 KB EEPROM Microcontroller with USB Cable Compatible with Ar-duino uno**AYWHP**$7.93**29 rev1y ago](https://www.amazon.com/dp/B0DK3DH5QQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KEAcvise UNO R3 Board (Giant ATmega328P) Works with Arduino UNO Kits Includes USB Cable for Arduino Projects**KEAcvise**$8.94**5.0★**▲ 317%**](https://www.amazon.com/dp/B0FGHN5ZXJ) [![Arduino UNO Q 4GB [ABX00173]- Hybrid Board Qualcomm Dragonwing QRB2210 microprocessor (MPU) & STM32U585 Microcontroller(MCU) AI Vision Voice IoT Robotics Linux Debian OS Wi-Fi 5 USB-C](https://m.media-amazon.com/images/I/51cl4xygwGL.jpg)**Arduino UNO Q 4GB \[ABX00173\]- Hybrid Board Qualcomm Dragonwing QRB2210 microprocessor (MPU) & STM32U585 Microcontroller(MCU) AI Vision Voice IoT Robotics Linux Debian OS Wi-Fi 5 USB-C**Arduino**$58.06**4.4★**▲ 297%**](https://www.amazon.com/dp/B0GFN669S4) [**hiBCTR arduino uno r3 Board with USB Cable - atmega328p 16mhz 14 Digital i/o pins pwm Support Compatible with arduino uno r4 mega Leonardo and Raspberry pi**hiBCTR**$9.18**4.0★**▲ 157%**](https://www.amazon.com/dp/B0FKN4T68T) [![Vilros Arduino Uno Starter Kit - Includes Arduino Uno R3 Board 190+ Electronics Components Breadboard Jumper Wires DC Motor Servo Relay Full-Color 72 Page Manual [190+ Pieces]](https://m.media-amazon.com/images/I/61B5omztIkL.jpg)**Vilros Arduino Uno Starter Kit - Includes Arduino Uno R3 Board 190+ Electronics Components Breadboard Jumper Wires DC Motor Servo Relay Full-Color 72 Page Manual \[190+ Pieces\]**Vilros**$51.50**4.6★**▲ 150%**](https://www.amazon.com/dp/B00BT0NDB8) [![Arduino Uno Rev3 SMD [A000073] Microcontroller Board - ATmega328P 16MHz 32KB Flash USB & PWM Support Ideal for DIY Projects STEM Learning Robotics and Prototyping](https://m.media-amazon.com/images/I/51m4AX75JGL.jpg)**Arduino Uno Rev3 SMD \[A000073\] Microcontroller Board - ATmega328P 16MHz 32KB Flash USB & PWM Support Ideal for DIY Projects STEM Learning Robotics and Prototyping**Arduino**$25.55**4.8★**▲ 79%**](https://www.amazon.com/dp/B007R9TUJE)
**~~View all trending →~~**
## **What buyers say about arduino uno**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Excellent product”*
**Value For Money**18%
*“the price is reasonable”*
**Advertised Vs Actual Product**15%
*“works as advertised”*
**Functionality-Overall**7%
*“Work perfectly and I havent encounter any problems at all”*
**Design-Overall**6%
*“Well designed and built products”*
**Ease Of Use**6%
*“easy to follow”*
**Assembly/Installation**4%
*“it was fairly easy to install”*
**Software/Application**3%
*“The onboard software development environment is OK”*
**Instructions/User Manual/Troubleshooting**3%
*“the instructions are clear”*
**Connectivity-Overall**3%
*“Lots of connectivity”*
### **What buyers complain about **
**Instructions/User Manual/Troubleshooting**20%
*“Terrible instructions”*
**Functionality-Overall**20%
*“Board did not work”*
**Durability**7%
*“broke a clip about a month after purchase”*
**Quality-Overall**5%
*“Poor Quality Control — One of Two Boards Did Not Work”*
**Defective Material/Parts**5%
*“Item did not work”*
**Software/Application**5%
*“avoid update the program”*
**Connectivity-Overall**5%
*“it would not connect to the computer”*
**Compatibility-Overall**4%
*“doesn't work with ide”*
**Socket/Port/Plug**3%
*“My USB connector wasn't even soldered”*
**Advertised Vs Actual Product**3%
*“Very misleading item description”*
### **Top return reasons **
**Functionality-Overall**21%
**Value For Money**13%
**Defective Material/Parts**11%
**Connectivity-Overall**10%
**Compatibility-Overall**9%
**Advertised Vs Actual Product**7%
**Instructions/User Manual/Troubleshooting**4%
**Size-Overall**4%
**Socket/Port/Plug**4%
**Software/Application**3%
## **Common questions**
- **Is arduino uno profitable to sell on Amazon United States?**
- The niche generates $428K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.7%. Flapen's verdict: Skip it (44/100).
- **How competitive is the arduino uno niche?**
- 7 brands and 19 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in arduino uno?**
- Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Functionality-Overall, Durability. The return rate is 1.4%.
- **When does demand for arduino uno peak?**
- Demand peaks in Apr–May; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the arduino uno niche?**
- Listings span $7.93–$58.06; the average listing price is $26.08 (sweet spot $15–$100). The average incumbent carries 2,852 reviews — the moat a new listing must climb.
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