---
title: "Trend — airpods noise cancelling - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/airpods-noise-cancelling/trend"
last_updated: "2026-08-11T09:26:56.947Z"
locale: en
meta:
  description: "Niche score 50/100 · $525K/yr market · 183K searches/yr. A deep review moat (16,182 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $525K/yr market · 183K searches/yr. A deep review moat (16,182 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — airpods noise cancelling - Flapen"
---

# **airpods noise cancelling**

**Worth a look**

Shows a sweet-spot price point ($73.02 avg), but a deep review moat (16,182 avg reviews) keeps it on the watch list.

Market size 61Growth 19Conversion 49Competition 57Returns 63Price range 20Avg price 85Brand share 42Review moat 18Quality gap 80

**Avg price**

**Great****$73.02**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Market size**

**Good****$525K**

$525K/yr · 183K searches

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Price range**

**Bad****$9.04–$438.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-12.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****16,182.03**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend