---
title: "700w Power Supply — $149K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/700w-power-supply"
last_updated: "2026-08-10T00:59:36.099Z"
locale: en
meta:
description: "Niche score 36/100 · $149K/yr market · 119K searches/yr · $55.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $149K/yr market · 119K searches/yr · $55.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "700w Power Supply — $149K/yr Amazon US Niche (2026) - Flapen"
---
# **700w power supply**
**Skip it**
A concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Market size 32Growth 18Conversion 28Competition 15Returns 34Price range 95Avg price 91Brand share 34Review moat 55Quality gap 45
**Price range**
**Incredible****$36.44–$91.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$55.92**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,317.33**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$149K**
$149K/yr · 119K searches
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-14.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 700w power supply is a $149K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 36/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **700w power supply market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$168K–$224K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#105**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**67**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**8%**
- Thermaltake47% - msi12% - ESGAMING10% - Apevia9% - Corsair8% - ARESGAME7% - Open — no brand owns it (2 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.8% search growth over the last 90 days.
7K5KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/electronics/700w-power-supply/trend)
## **Top 700w power supply search terms**
- **700w power supply**43K/yr-36.1%2.5% conv. - **700w psu**29K/yr+17.1%1.8% conv. - **700 watt power supply**15K/yr+15.1%2.5% conv. - **power supply 700w**9K/yr-12.1%2.6% conv. - **psu 700w**8K/yr-3.6%1.4% conv. - **fuente de poder 700w**8K/yr-14.5%0.7% conv. - **700 watt psu**5K/yr-5.4%2.0% conv. - **700w**3K/yr-7.4%1.5% conv. [**All search terms **](https://flapen.com/research/us/electronics/700w-power-supply/search-terms)
## **Top 700w power supply products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$22K30%$45K45%$67K60%$89K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Thermaltake Smart 700W 80+ White Certified PSU Continuous Power with 120mm Ultra Quiet Fan ATX 12V V2.3/EPS 12V Active PFC Power Supply PS-SPD-0700NPCWUS-W**Thermaltake**$53.61**4.6★4,356 rev](https://www.amazon.com/dp/B014W3EAX8) [2**MSI MAG A750GL PCIE5 Fully Modular Compact Gaming 750W Power Supply 80+ Gold ATX 3.1 & PCIe 5.1 Ready Native Dual-Color 12V-2x6 Cable 10 Year Warranty**msi**$91.64**4.5★5,841 rev](https://www.amazon.com/dp/B0CC3QBGDL) [3**Apevia ATX-SP700 Spirit ATX Power Supply with Auto-Thermally Controlled 120mm Fan 115/230V Switch All Protections**Apevia**$36.65**4.4★610 rev](https://www.amazon.com/dp/B08BZYG24D) [4**CORSAIR RM750e ATX 3.1 PCIe 5.1 Ready Fully Modular 750W Power Supply 12V-2x6 Cable Included Cybenetics Gold Efficiency 105C-Rated Capacitors Modern Standby Mode Black**Corsair**$89.90**4.7★296 rev](https://www.amazon.com/dp/B0FLFGGDK3) [5**ARESGAME 750W Power Supply 80 Plus Bronze Certified Semi Modular ATX PSU**ARESGAME**$52.46**4.4★70 rev](https://www.amazon.com/dp/B0FLPX5G3G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ARESGAME 750W Power Supply 80 Plus Bronze Certified Semi Modular ATX PSU**ARESGAME**$52.46**70 rev11mo ago](https://www.amazon.com/dp/B0FLPX5G3G) [**CORSAIR RM750e ATX 3.1 PCIe 5.1 Ready Fully Modular 750W Power Supply 12V-2x6 Cable Included Cybenetics Gold Efficiency 105C-Rated Capacitors Modern Standby Mode Black**Corsair**$89.90**296 rev11mo ago](https://www.amazon.com/dp/B0FLFGGDK3) [**Rosewill VMG 750W 80+ Gold ATX 3.0 & 3.1 Compatible Full Modular Low-Noise Power Supply PCIe 5.1 12V-2x6 Connector 100% Japanese Electrolytic Capacitor 120mm FDB Silent Fan - 5 Year Warranty**Rosewill**$69.46**173 rev1y ago](https://www.amazon.com/dp/B0FFQC5VGM) [**700W ATX Power Supply Non Modular PSU with 4+4 Pin Connectors Auto-Thermally Controlled 120mm Fan 115/220V Switch**ESGAMING**$36.48**153 rev2y ago](https://www.amazon.com/dp/B0CZRH5TMJ) [**700W Power Supply Non Modular ATX PSU with 120mm Ultra Quiet Cooling Fan Support 115/220V Switch All Protections**ESGAMING**$36.63**165 rev2y ago](https://www.amazon.com/dp/B0CZRMY588)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Rosewill VMG 750W 80+ Gold ATX 3.0 & 3.1 Compatible Full Modular Low-Noise Power Supply PCIe 5.1 12V-2x6 Connector 100% Japanese Electrolytic Capacitor 120mm FDB Silent Fan - 5 Year Warranty**Rosewill**$69.46**4.6★**▲ 219%**](https://www.amazon.com/dp/B0FFQC5VGM) [**ARESGAME 750W Power Supply 80 Plus Bronze Certified Semi Modular ATX PSU**ARESGAME**$52.46**4.4★**▲ 140%**](https://www.amazon.com/dp/B0FLPX5G3G) [**MSI MAG A750GL PCIE5 Fully Modular Compact Gaming 750W Power Supply 80+ Gold ATX 3.1 & PCIe 5.1 Ready Native Dual-Color 12V-2x6 Cable 10 Year Warranty**msi**$91.64**4.5★**▲ 91%**](https://www.amazon.com/dp/B0CC3QBGDL) [**CORSAIR RM750e ATX 3.1 PCIe 5.1 Ready Fully Modular 750W Power Supply 12V-2x6 Cable Included Cybenetics Gold Efficiency 105C-Rated Capacitors Modern Standby Mode Black**Corsair**$89.90**4.7★**▲ 81%**](https://www.amazon.com/dp/B0FLFGGDK3) [**700W Power Supply Non Modular ATX PSU with 120mm Ultra Quiet Cooling Fan Support 115/220V Switch All Protections**ESGAMING**$36.63**4.4★**— 5%**](https://www.amazon.com/dp/B0CZRMY588)
**~~View all trending →~~**
## **What buyers say about 700w power supply**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**21%
*“Worth the money”*
**Quality-Overall**17%
*“Good quality Cables are great”*
**Assembly/Installation**10%
*“this was the first time I ever installed one”*
**Durability**6%
*“is still working great”*
**Strength**6%
*“Nice, reliable power supply”*
**Advertised Vs Actual Product**6%
*“A correct choice”*
**Design-Overall**4%
*“I really like the modular design”*
**Noise Cancellation**4%
*“it has been very quiet”*
**Functionality-Overall**4%
*“Upgraded from my old power supply as my pc was turning off this has had no issues so far”*
**Compatibility-Overall**2%
*“Works perfectly even with older pc parts and its very easy to set up and connect”*
### **What buyers complain about **
**Durability**21%
*“Died in 2 years”*
**Noise Level**12%
*“Loud. relatively”*
**Functionality-Overall**10%
*“Did not work”*
**Quality-Overall**9%
*“piece of junk”*
**Socket/Port/Plug**5%
*“The mobo power connector was a little difficult to work with”*
**Value For Money**4%
*“Waste of money”*
**Product Condition**4%
*“arrived with used/dusty cables”*
**Defective Material/Parts**3%
*“My unit was dead on arrival”*
**Instructions/User Manual/Troubleshooting**3%
*“after installing and following troubleshooting guides it did not work”*
**Design-Overall**3%
*“This is clearly a design defect”*
### **Top return reasons **
**Functionality-Overall**17%
**Defective Material/Parts**16%
**Compatibility-Overall**14%
**Size-Overall**14%
**Value For Money**7%
**Noise Level**5%
**Advertised Vs Actual Product**5%
**Product Condition**4%
**Socket/Port/Plug**3%
**Connectivity-Overall**3%
## **Common questions**
- **Is 700w power supply profitable to sell on Amazon United States?**
- The niche generates $149K/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.8%. Flapen's verdict: Skip it (36/100).
- **How competitive is the 700w power supply niche?**
- 8 brands and 67 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in 700w power supply?**
- Top complaints mined from reviews: Durability, Noise Level, Functionality-Overall. The return rate is 4.3%.
- **When does demand for 700w power supply peak?**
- Demand peaks in Jan–Dec; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the 700w power supply niche?**
- Listings span $36.44–$91.64; the average listing price is $55.92 (sweet spot $15–$100). The average incumbent carries 1,317 reviews — the moat a new listing must climb.
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