---
title: "Search terms — 2 prong power strip - Flapen"
canonical_url: "https://flapen.com/research/us/electronics/2-prong-power-strip/search-terms"
last_updated: "2026-07-21T15:39:23.355Z"
locale: en
meta:
  description: "Niche score 59/100 · $668K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $668K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 2 prong power strip - Flapen"
---

# **2 prong power strip**

**Worth a look**

Shows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 29Conversion 83Competition 71Returns 85Price range 56Avg price 65Brand share 73Review moat 38Quality gap 21

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$668K**

$668K/yr · 539K searches

**Avg price**

**Good****$13.82**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.27–$25.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,671.68**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+3.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality