---
title: "Search terms — you are enough hoodie - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/you-are-enough-hoodie/search-terms"
last_updated: "2026-08-05T19:53:21.944Z"
locale: en
meta:
  description: "Niche score 44/100 · $73K/yr market · 863K searches/yr · $20.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $73K/yr market · 863K searches/yr · $20.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — you are enough hoodie - Flapen"
---

# **you are enough hoodie**

**Skip it**

Soft demand (-71.2% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 0Conversion 5Competition 80Returns 35Price range 77Avg price 88Brand share 51Review moat 79Quality gap 79

**Avg price**

**Great****$20.28**

avg listing price — sweet spot $15–$100

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****413.06**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$9.78–$33.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****4.2%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$73K**

$73K/yr · 863K searches

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-71.2%**

90-day search growth — must beat 0% to launch

## Search terms