---
title: "Trend — yes im cold sweatshirt women - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/yes-im-cold-sweatshirt-women/trend"
last_updated: "2026-08-05T22:08:49.801Z"
locale: en
meta:
  description: "Niche score 27/100 · $27K/yr market · 134K searches/yr · $19.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 27/100 · $27K/yr market · 134K searches/yr · $19.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — yes im cold sweatshirt women - Flapen"
---

# **yes im cold sweatshirt women**

**Skip it**

Soft demand (-66.8% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 13Competition 21Returns 14Price range 84Avg price 86Brand share 5Review moat 78Quality gap 72

**Avg price**

**Great****$19.51**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.83–$22.41**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****446**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****75%**

top-5 click share — a locked-up shelf

**Returns**

**Bad****8.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$27K**

$27K/yr · 134K searches

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-66.8%**

90-day search growth — must beat 0% to launch

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Trend