---
title: "Trend — yellow umbrella - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/yellow-umbrella/trend"
last_updated: "2026-08-09T09:19:15.075Z"
locale: en
meta:
  description: "Niche score 57/100 · $63K/yr market · 62K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $63K/yr market · 62K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — yellow umbrella - Flapen"
---

# **yellow umbrella**

**Worth a look**

Shows a sweet-spot price point ($24.13 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 16Growth 68Conversion 52Competition 66Returns 59Price range 88Avg price 95Brand share 76Review moat 22Quality gap 55

**Avg price**

**Incredible****$24.13**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.03–$79.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Growth**

**Good****+49.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****9,424.43**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$63K**

$63K/yr · 62K searches

## Trend