---
title: "Yellow Tops for Women — $256K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/yellow-tops-for-women"
last_updated: "2026-08-09T05:38:25.624Z"
locale: en
meta:
description: "Niche score 59/100 · $256K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $256K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Yellow Tops for Women — $256K/yr Amazon US Niche (2026) - Flapen"
---
# **yellow tops for women**
**Worth a look**
Shows a fragmented shelf (top 5 take 11% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 47Growth 75Conversion 12Competition 97Returns 7Price range 63Avg price 79Brand share 91Review moat 24Quality gap 68
**Competition**
**Incredible****11%**
top-5 click share — an open shelf
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$16.71**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+59.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$7.87–$26.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$256K**
$256K/yr · 1.6M searches
**Review moat**
**Bad****5,270.23**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****10.1%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, yellow tops for women is a $256K/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Worth a look — 59/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellow tops for women market data**
- **Units sold / yr**
- **13K–15K**
- avg 0–100/product
- **Revenue / yr**
- **$209K–$251K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#739**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.
**Brands**
**91 **▲rising
**Sellers**
**101**
**Top-5 brand share**
**44%**
Top 20: 72%
**Top-5 click share**
**11%**
Top 20: 28%
**Open market**
**53%**
- Amazon Essentials14% - SUUKSESS10% - ForeFair8% - Darong6% - Artfish5% - Trendy Queen4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +59.6% search growth over the last 90 days.
225K175KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Oct · busiest ÷ quietest = 11.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/yellow-tops-for-women/trend)
## **Top yellow tops for women search terms**
- **yellow tank top**403K/yr+130.5%0.7% conv. - **yellow blouses for women**179K/yr+32.0%0.3% conv. - **yellow blouse**174K/yr+15.8%0.3% conv. - **yellow tank top women**161K/yr+68.4%0.8% conv. - **yellow crop top**139K/yr+43.4%0.3% conv. - **butter yellow tank top**54K/yr+101.9%0.7% conv. - **yellow tank**74K/yr+56.5%0.7% conv. - **yellow summer top**35K/yr+123.7%0.2% conv. - **yellow going out top**81K/yr+40.8%0.1% conv. - **cute yellow top**59K/yr+40.6%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/yellow-tops-for-women/search-terms)
## **Top yellow tops for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$3K2%$5K3%$8K4%$10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Darong Women Slim Fit Double Lined Tank Top 9226 Light Yellow M**Darong**$22.28**3.9★70 rev](https://www.amazon.com/dp/B0FSZPF3P3) [2**Trendy Queen Womens Double Lined Square Neck Tank Top Yellow**Trendy Queen**$17.01**4.5★961 rev](https://www.amazon.com/dp/B0G13R4BYT) [3**SUUKSESS Women Double Line Square Neck Tank Top Going Out Sleeveless Cami Shirts (Pale Yellow M)**SUUKSESS**$22.56**4.4★3,275 rev](https://www.amazon.com/dp/B0DQ7642VJ) [4**Artfish Womens Sleeveless Strappy Seamless Crop Tank Tops Square Neck Workout Fitness Basic Cropped Camis Bright Yellow XS**Artfish**$18.65**4.2★10,112 rev](https://www.amazon.com/dp/B09Z665CY9) [5**siliteelon Yellow Tops for Women 3/4 Sleeve Ruffle Bell Blouse Dressy Casual Ladies Vacation Sping Summer Outfits 2026 Yellow M**siliteelon**$17.53**4.4★711 rev](https://www.amazon.com/dp/B0G8LB6YM3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Womens Regular-Fit Smocked Cotton Stretch Poplin Tank Golden Yellow Even Stripe Small**Amazon Essentials**$14.11**90 rev2mo ago](https://www.amazon.com/dp/B0FS2DQ79C) [**Amazon Essentials Womens Slim-Fit Thin Strap Tank Pack of 2 Pastel Yellow/White X-Large**Amazon Essentials**$11.82**15,932 rev3mo ago](https://www.amazon.com/dp/B0FRS3DNM6) [**Amazon Essentials Womens Slim-Fit Thin Strap Tank Pack of 2 Pastel Yellow/White Medium**Amazon Essentials**$11.97**15,932 rev3mo ago](https://www.amazon.com/dp/B0FRRCP9CF) [**ForeFair Ruched Square Neck Tank Top for Women Summer Basic Tight Crop Tops (Yellow S)**ForeFair**$17.63**44 rev5mo ago](https://www.amazon.com/dp/B0GFCHPTYC) [**EasyGala Womens Cotton Tank Tops Lace Trim Scoop Neck Slim Fit Cami Cute Summer Going Out Tops Sexy Low Cut Backless Sleeveless Shirts Tight Trendy Clothes 2026 Yellow S**EasyGala**$14.36**173 rev5mo ago](https://www.amazon.com/dp/B0GJ98H44K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Womens Slim-Fit Thin Strap Tank Pack of 2 Pastel Yellow/White Medium**Amazon Essentials**$11.97**4.5★**▲ 28%**](https://www.amazon.com/dp/B0FRRCP9CF) [**Amazon Essentials Womens Regular-Fit Smocked Cotton Stretch Poplin Tank Golden Yellow Even Stripe Small**Amazon Essentials**$14.11**3.4★**▲ 28%**](https://www.amazon.com/dp/B0FS2DQ79C) [**EasyGala Womens Cotton Tank Tops Lace Trim Scoop Neck Slim Fit Cami Cute Summer Going Out Tops Sexy Low Cut Backless Sleeveless Shirts Tight Trendy Clothes 2026 Yellow S**EasyGala**$14.36**4.4★**▲ 28%**](https://www.amazon.com/dp/B0GJ98H44K) [**Amazon Essentials Womens Slim-Fit Thin Strap Tank Pack of 2 Pastel Yellow/White X-Large**Amazon Essentials**$11.82**4.5★**▲ 27%**](https://www.amazon.com/dp/B0FRS3DNM6) [**Darong Womens Double Lined Tank 9208 Light Yellow L**Darong**$18.79**4.2★**▲ 27%**](https://www.amazon.com/dp/B0FV2PBMTX)
**~~View all trending →~~**
## **What buyers say about yellow tops for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**21%
*“color is exact”*
**Size-Overall**21%
*“it fits as expected”*
**Comfort-Overall**8%
*“Very comfortable”*
**Quality-Overall**8%
*“Quality of the shirt seems good”*
**Soft Feel**7%
*“It's soft”*
**Material Quality**5%
*“light material”*
**Shape/Style**3%
*“She loves the feel and style”*
**Value For Money**3%
*“Worth the price”*
**Stretchability/Expandability/Elasticity**3%
*“Comfortable material with a lot of stretch”*
**Weight Light**2%
*“Its a perfect weight for spring and summer”*
### **What buyers complain about **
**Size-Overall**26%
*“Too short”*
**Color**9%
*“color not what I expected”*
**Quality-Overall**4%
*“Poor quality”*
**Material Quality**4%
*“Material is stiff and flimsy”*
**Transparency**3%
*“Doesnt seem see through to me”*
**Thickness**2%
*“sheer”*
**Advertised Vs Actual Product**2%
*“Does not fit description”*
**Chest Fit**1%
*“Because the bust size is too small”*
**Stretchability/Expandability/Elasticity**1%
*“No stretch”*
**Wrinkles**1%
*“there are still a lot of wrinkles in the fabric not counting the fold creases”*
### **Top return reasons **
**Size-Overall**43%
**Chest Fit**10%
**Color**9%
**Length**7%
**Material Quality**5%
**Thin**3%
**Waist Fit**3%
**Transparency**3%
**Arm Fit**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is yellow tops for women profitable to sell on Amazon United States?**
- The niche generates $256K/yr across 226 tracked products. 22 of 101 products launched in the last 360 days are still selling. 90-day search growth is +59.6%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the yellow tops for women niche?**
- 91 brands and 101 sellers compete. The top 5 products take 11% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in yellow tops for women?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 10.1% — above our launch gate.
- **When does demand for yellow tops for women peak?**
- Demand peaks in Jun–Jul–Oct; the busiest month runs 11.8× the quietest.
- **What does it cost to enter the yellow tops for women niche?**
- Listings span $7.87–$26.96; the average listing price is $16.71 (sweet spot $15–$100). The average incumbent carries 5,270 reviews — the moat a new listing must climb.
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