---
title: "Trend — yellow raincoat - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/yellow-raincoat/trend"
last_updated: "2026-08-09T19:24:00.648Z"
locale: en
meta:
  description: "Niche score 53/100 · $88K/yr market · 949K searches/yr · $28.03 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $88K/yr market · 949K searches/yr · $28.03 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — yellow raincoat - Flapen"
---

# **yellow raincoat**

**Worth a look**

Shows a sweet-spot price point ($28.03 avg), but weak search conversion (0.3%) keeps it on the watch list.

Market size 22Growth 51Conversion 4Competition 82Returns 46Price range 84Avg price 95Brand share 81Review moat 29Quality gap 58

**Avg price**

**Incredible****$28.03**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.11–$52.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Brand share**

**Great****54%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+21.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Okay****3.3%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****3,631.15**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$88K**

$88K/yr · 949K searches

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

## Trend