---
title: "Yellow Bikini Top — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/yellow-bikini-top"
last_updated: "2026-08-09T14:31:05.471Z"
locale: en
meta:
description: "Niche score 60/100 · $37K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $37K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Yellow Bikini Top — $37K/yr Amazon US Niche (2026) - Flapen"
---
# **yellow bikini top**
**Worth a look**
Shows a fragmented shelf (top 5 take 15% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 9Growth 95Conversion 6Competition 96Returns 0Price range 82Avg price 95Brand share 95Review moat 60Quality gap 81
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Growth**
**Incredible****+125.0%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****36%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$25.16**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.33–$56.06**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,094.27**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$37K**
$37K/yr · 289K searches
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****12.4%**
return rate — above 5% kills the launch gate
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, yellow bikini top is a $37K/yr Amazon United States market (289K searches/yr). The top 5 brands hold 36% of demand. Verdict: Worth a look — 60/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **yellow bikini top market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$38K–$50K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#416**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **84%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**62 **▲rising
**Sellers**
**73**
**Top-5 brand share**
**36%**
Top 20: 79%
**Top-5 click share**
**15%**
Top 20: 32%
**Open market**
**59%**
- ZAFUL9% - Amazon Essentials8% - Herseas7% - SUUKSESS6% - SOLY HUX6% - Sucrefas5%
## **Top yellow bikini top search terms**
- **yellow bikini top**54K/yr+117.3%0.6% conv. - **butter yellow swimsuit**28K/yr+156.7%0.3% conv. - **yellow bikini set**26K/yr+157.3%0.4% conv. - **yellow bikini bottom**23K/yr+133.2%0.5% conv. - **butter yellow bathing suit**16K/yr+117.8%0.3% conv. - **yellow high waisted bikini**17K/yr+134.1%0.1% conv. - **bikini yellow**14K/yr+76.5%0.4% conv. - **blue and yellow bikini**10K/yr+265.4%0.1% conv. - **womens yellow swimsuit**13K/yr+89.0%0.2% conv. - **yellow two piece swimsuit**9K/yr+178.5%0.1% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/yellow-bikini-top/search-terms)
## **Top yellow bikini top products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$3712%$7423%$1K4%$1K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sucrefas Womens Triangle Halter Bikini Top Adjustable String Removable Padded Swimsuit Bathing Suit Top Yellow S**Sucrefas**$17.51**4.4★399 rev](https://www.amazon.com/dp/B0CCNW5YDS) [2**SOLY HUX Womens Halter String Bikini Sets High Cut Cheeky Thong Sexy Two Piece Swimsuits Bathing Suit Pure Yellow Small**SOLY HUX**$28.79**4.0★24 rev](https://www.amazon.com/dp/B0G1LDR985) [3**Light Yellow Women 3 Piece Swimsuits - Sexy Triangle Bikini Sets with Cover Up Halter String Tie Side Bathing Suits M**Daci**$25.58**4.7★420 rev](https://www.amazon.com/dp/B0FKN78DD4) [4**MakeMeChic Womens Triangle Thong Bikini Sets Halter String High Cut Micro Swimsuit Bathing Suit Yellow Solid Small**MakeMeChic**$24.83**3.5★10 rev](https://www.amazon.com/dp/B0FZ98RGGR) [5**Herseas Womens Popular Swimsuits 2 Piece U-Wired Push up Ribbed Ruched High Rise Bikini Sets Longline Modest Solid Slimming Swim Suit Elegant Vacation Clothes Yellow Cream Large**Herseas**$28.83**4.5★2,081 rev](https://www.amazon.com/dp/B0DGQRNMDG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUUKSESS Women Sexy One piece Tummy Control Swimsuit Cutout Backless Slimming Swimwear 2025 Cheeky Side O-Ring Bathing Suit (Butter Yellow Medium)**SUUKSESS**$36.46**227 rev3mo ago](https://www.amazon.com/dp/B0GWD5ZFQQ) [**ZAFUL Yellow Gingham Underwire Bikini Womens Bikini Sets Underwire Swimsuits Full Coverage High Waisted Two Piece Swimwear Plaid Bathing Suit M**ZAFUL**$35.34**95 rev3mo ago](https://www.amazon.com/dp/B0GTKBVGFV) [**SUUKSESS Women Bandeau High Waisted Bikini Set Cheeky High Cut Two Piece Swimsuits Square Neck Color Block Bathing Suit (Light Yellow M)**SUUKSESS**$29.22**115 rev4mo ago](https://www.amazon.com/dp/B0GQSNHFFM) [**Verdusa Women Bikini Sets 2 Piece Triangle Bikini Swimsuits and Thong Bathing Suit Vacation Outfits Butter Yellow Medium**Verdusa**$27.83**4 rev5mo ago](https://www.amazon.com/dp/B0GHQPVDWS) [**OYOANGLE Womens Tankini Swimsuits Textured Flowy Halter Bikini Set Tummy Control Modest Bathing Suits Yellow Large**OYOANGLE**$34.67**67 rev5mo ago](https://www.amazon.com/dp/B0GCHS12X7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OYOANGLE Womens Tankini Swimsuits Textured Flowy Halter Bikini Set Tummy Control Modest Bathing Suits Yellow Large**OYOANGLE**$34.67**4.0★**▲ 18%**](https://www.amazon.com/dp/B0GCHS12X7) [**SUUKSESS Women Sexy One piece Tummy Control Swimsuit Cutout Backless Slimming Swimwear 2025 Cheeky Side O-Ring Bathing Suit (Butter Yellow Medium)**SUUKSESS**$36.46**4.3★**▲ 17%**](https://www.amazon.com/dp/B0GWD5ZFQQ) [**ZAFUL Yellow Gingham Underwire Bikini Womens Bikini Sets Underwire Swimsuits Full Coverage High Waisted Two Piece Swimwear Plaid Bathing Suit M**ZAFUL**$35.34**4.0★**▲ 17%**](https://www.amazon.com/dp/B0GTKBVGFV) [**Amazon Essentials Womens Light-Support Classic Bikini Swimsuit Top Light Yellow Small**Amazon Essentials**$21.06**4.2★**▲ 16%**](https://www.amazon.com/dp/B0FJS62215) [**SUUKSESS Women Bandeau High Waisted Bikini Set Cheeky High Cut Two Piece Swimsuits Square Neck Color Block Bathing Suit (Light Yellow M)**SUUKSESS**$29.22**4.1★**▲ 16%**](https://www.amazon.com/dp/B0GQSNHFFM)
**~~View all trending →~~**
## **What buyers say about yellow bikini top**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**23%
*“fit like a glove”*
**Color**14%
*“The color is vibrant”*
**Comfort-Overall**10%
*“extremely comfortable”*
**Shape/Style**7%
*“Very flattering”*
**Quality-Overall**7%
*“Very well made with great support”*
**Material Quality**5%
*“Nice thick material and fits nicely”*
**Advertised Vs Actual Product**5%
*“Item as advertised”*
**Soft Feel**3%
*“Its buttery soft and runs true to size”*
**Value For Money**2%
*“Worth it”*
**Suitability Hot Weather**2%
*“Perfect for summer”*
### **What buyers complain about **
**Size-Overall**28%
*“So small”*
**Color**10%
*“Color fades”*
**Strap/String Quality**5%
*“Darn straps”*
**Transparency**4%
*“Not see through when wet”*
**Shape/Style**4%
*“I just didnt look the way Id like to in it”*
**Machine Wash Suitability**2%
*“cheap quality after 1 wash it started to fray”*
**Thickness**2%
*“not thick material”*
**Quality-Overall**2%
*“looks cheap”*
**Suitable For Outdoor**2%
*“not for wearing out in public”*
**Advertised Vs Actual Product**2%
*“Top slouches and dos not stay upright as pictured”*
### **Top return reasons **
**Size-Overall**42%
**Chest Fit**18%
**Color**7%
**Waist Fit**6%
**Hip Fit**5%
**Shape/Style**4%
**Material Quality**3%
**Feet Fit**3%
**Advertised Vs Actual Product**2%
**Length**2%
## **Common questions**
- **Is yellow bikini top profitable to sell on Amazon United States?**
- The niche generates $37K/yr across 191 tracked products. 19 of 101 products launched in the last 360 days are still selling. 90-day search growth is +125.0%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the yellow bikini top niche?**
- 62 brands and 73 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 36% of demand.
- **What do buyers complain about in yellow bikini top?**
- Top complaints mined from reviews: Size-Overall, Color, Strap/String Quality. The return rate is 12.4% — above our launch gate.
- **What does it cost to enter the yellow bikini top niche?**
- Listings span $7.33–$56.06; the average listing price is $25.16 (sweet spot $15–$100). The average incumbent carries 1,094 reviews — the moat a new listing must climb.
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