---
title: "Windbreaker Women — $112K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/windbreaker-women"
last_updated: "2026-08-09T13:37:39.777Z"
locale: en
meta:
description: "Niche score 55/100 · $112K/yr market · 1.3M searches/yr · $30.17 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $112K/yr market · 1.3M searches/yr · $30.17 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Windbreaker Women — $112K/yr Amazon US Niche (2026) - Flapen"
---
# **windbreaker women**
**Worth a look**
Shows a sweet-spot price point ($30.17 avg), but weak search conversion (0.3%) keeps it on the watch list.
Market size 27Growth 51Conversion 3Competition 94Returns 8Price range 95Avg price 95Brand share 91Review moat 60Quality gap 68
**Avg price**
**Incredible****$30.17**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.20–$57.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,108.94**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+20.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$112K**
$112K/yr · 1.3M searches
**Returns**
**Bad****9.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, windbreaker women is a $112K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Apr–May. Verdict: Worth a look — 55/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **windbreaker women market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$91K–$121K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#348**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **94%**
- **Out of stock**
- **1.8%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**38 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**44%**
Top 20: 89%
**Top-5 click share**
**21%**
Top 20: 51%
**Open market**
**51%**
- 33,000ft11% - Locachy11% - Yousify10% - Amazon Essentials6% - CRIPOM5% - Columbia5%
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — +20.8% search growth over the last 90 days.
35K25KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/windbreaker-women/trend)
## **Top windbreaker women search terms**
- **windbreaker jacket women**530K/yr+21.3%0.2% conv. - **wind breaker jacket womens**191K/yr+21.6%0.2% conv. - **womens windbreaker jacket**123K/yr+18.2%0.3% conv. - **womens windbreaker**79K/yr+17.2%0.2% conv. - **windbreaker women**62K/yr+30.5%0.2% conv. - **women windbreaker jacket**45K/yr+23.8%0.2% conv. - **womens windbreaker jackets**32K/yr+26.1%0.2% conv. - **womens windbreaker jacket with hood**35K/yr+27.9%0.2% conv. - **black windbreaker women**30K/yr+19.0%0.3% conv. - **lightweight windbreaker jacket women**23K/yr+5.9%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/windbreaker-women/search-terms)
## **Top windbreaker women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$4K6%$7K8%$9K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**33 000ft Womens Rain Jacket Waterproof Lightweight Packable Raincoat with Hood for Golf Hiking Travel Windbreaker**33,000ft**$35.87**4.5★1,668 rev](https://www.amazon.com/dp/B0C2HG4ZLZ) [2**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Black M**Locachy**$23.70**4.5★288 rev](https://www.amazon.com/dp/B0C7ZSL62T) [3**Muzeca Womens Waterproof Rain Jackets Lightweight Packable Raincoats Outdoor Hooded Windbreaker with Pockets Black Large**Muzeca**$23.90**4.3★1,611 rev](https://www.amazon.com/dp/B0C1JCD4DV) [4**JMinger Womens Raincoats Windbreaker Rain Jacket Waterproof Lightweight Outdoor Hooded Rain Poncho with Pockets Black**JMinger**$22.67**4.2★1,749 rev](https://www.amazon.com/dp/B0C2TWVD2Q) [5**Yousify Womens Waterproof Rain Jackets Lightweight Zip Up Raincoat Outdoor Hiking Hooded Windbreaker with Pocket**Yousify**$26.11**3.9★195 rev](https://www.amazon.com/dp/B0FH4X5W23)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yousify Womens Casual Lightweight Jackets Hooded Windbreaker Jacket Sun Protection Coat Spring Outerwear**Yousify**$28.78**54 rev6mo ago](https://www.amazon.com/dp/B0GCYRL66V) [**Fisoew Quarter Zip Pullover Women UPF 50+ Lightweight Windbreaker Jacket Running Hiking Outdoor Pullover with Pocket**Fisoew**$33.30**79 rev9mo ago](https://www.amazon.com/dp/B0FWKDJS7N) [**Yousify Womens Waterproof Rain Jackets Lightweight Zip Up Raincoat Outdoor Hiking Hooded Windbreaker with Pocket**Yousify**$26.11**195 rev10mo ago](https://www.amazon.com/dp/B0FH4X5W23) [**Yousify Womens Waterproof Rain Jackets Lightweight Zip Up Raincoat Outdoor Hiking Hooded Windbreaker with Pocket**Yousify**$29.40**195 rev10mo ago](https://www.amazon.com/dp/B0FH4ZR9CX) [**Columbia Womens Spire Valley Windbreaker White/Black/Cirrus Grey Large**Columbia**$52.31**97 rev1y ago](https://www.amazon.com/dp/B0D5VZ3291)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Beige S**Locachy**$22.98**4.5★**▲ 31%**](https://www.amazon.com/dp/B0D9NHC9PY) [**Gacaky Womens Lightweight Athletic Jacket Sun Protection Full Zip Long Sleeve Shirts Workout Track Jackets with Pocket Hiking Outdoor Black M**Gacaky**$21.16**4.6★**▲ 31%**](https://www.amazon.com/dp/B0CQR8C9VZ) [**Locachy Womens Lightweight Zip Up Athletic Jacket Stand Collar Windproof Sun Protection Workout Outdoor Jacket Black S**Locachy**$23.80**4.5★**▲ 30%**](https://www.amazon.com/dp/B0C7ZTZWG1) [**Yousify Womens Casual Lightweight Jackets Hooded Windbreaker Jacket Sun Protection Coat Spring Outerwear**Yousify**$28.78**4.2★**▲ 20%**](https://www.amazon.com/dp/B0GCYRL66V) [**Columbia Womens Spire Valley Windbreaker White/Black/Cirrus Grey Large**Columbia**$52.31**4.7★**▲ 19%**](https://www.amazon.com/dp/B0D5VZ3291)
**~~View all trending →~~**
## **What buyers say about windbreaker women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**20%
*“the fit is snug”*
**Weight Light**11%
*“Lightweight and easy to pack”*
**Quality-Overall**7%
*“Good quality, very functional”*
**Value For Money**6%
*“Excellent value”*
**Weather Proof**5%
*“Perfect for cool weather”*
**Advertised Vs Actual Product**4%
*“Exactly what I wanted”*
**Comfort-Overall**4%
*“Soft and comfortable”*
**Color**4%
*“The color is very pretty”*
**Water Resistance**3%
*“Actually water repellent”*
**Warmth**3%
*“it does keep you warm”*
### **What buyers complain about **
**Size-Overall**15%
*“Shorter than expected”*
**Water Resistance**12%
*“Not waterproof”*
**Quality-Overall**6%
*“definitely lacking in quality construction”*
**Thickness**4%
*“I thought it wouldve been more thick”*
**Material Quality**3%
*“Cheap material”*
**Zipper Quality**2%
*“Zipper doesnt work great either”*
**Wrinkles**1%
*“Wrinkles”*
**Thin**1%
*“Too thin”*
**Breathability**1%
*“Not very breathable”*
**Pockets/Compartments**1%
*“There are no pockets”*
### **Top return reasons **
**Size-Overall**50%
**Material Quality**7%
**Thin**6%
**Sleeve Fit**4%
**Chest Fit**4%
**Color**4%
**Length**2%
**Advertised Vs Actual Product**2%
**Quality-Overall**2%
**Shoulder Fit**2%
## **Common questions**
- **Is windbreaker women profitable to sell on Amazon United States?**
- The niche generates $112K/yr across 108 tracked products. 22 of 47 products launched in the last 360 days are still selling. 90-day search growth is +20.8%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the windbreaker women niche?**
- 38 brands and 68 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in windbreaker women?**
- Top complaints mined from reviews: Size-Overall, Water Resistance, Quality-Overall. The return rate is 9.9% — above our launch gate.
- **When does demand for windbreaker women peak?**
- Demand peaks in Apr–May; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the windbreaker women niche?**
- Listings span $16.20–$57.20; the average listing price is $30.17 (sweet spot $15–$100). The average incumbent carries 1,109 reviews — the moat a new listing must climb.
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