---
title: "White Tube Top — $831K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/white-tube-top"
last_updated: "2026-08-09T07:28:58.750Z"
locale: en
meta:
  description: "Niche score 64/100 · $831K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · $831K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "White Tube Top — $831K/yr Amazon US Niche (2026) - Flapen"
---

# **white tube top**

**Worth a look**

Shows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 89Conversion 20Competition 91Returns 13Price range 70Avg price 70Brand share 50Review moat 58Quality gap 79

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Growth**

**Great****+95.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$831K**

$831K/yr · 3.6M searches

**Avg price**

**Good****$14.36**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.68–$34.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,197.09**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****8.2%**

return rate — above 5% kills the launch gate

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, white tube top is a $831K/yr Amazon United States market (3.6M searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Worth a look — 64/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **white tube top market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 750–1,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$718K–$862K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#527**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**97%**</dd>

<dt>**Out of stock**</dt><dd>**0.3%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**162 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

**Brands**

**23 **▼falling

**Sellers**

**25**

**Top-5 brand share**

**75%**

Top 20: 99%

**Top-5 click share**

**24%**

Top 20: 57%

**Open market**

**19%**

- Trendy Queen28% - CHICGAL20% - GKBK10% - Darong8% - EasyGala8% - REORIA6%

## **Demand & seasonality**

Weekly Amazon search volume, last 60 weeks — +95.5% search growth over the last 90 days.

150K100KSpike '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 6.3×

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/white-tube-top/trend)

## **Top white tube top search terms**

- **tube top with built in bra**448K/yr+171.7%0.4% conv. - **white tube top**658K/yr+91.8%2.1% conv. - **bandeau top**315K/yr+76.1%0.5% conv. - **black tube top**454K/yr+37.4%1.7% conv. - **white tube top with built in bra**115K/yr+265.9%2.1% conv. - **plus size tube top**130K/yr+111.6%0.0% conv. - **white bandeau top**143K/yr+81.3%2.2% conv. - **tube tops with built in bra**83K/yr+150.4%0.3% conv. - **strapless shirts for women**99K/yr+79.2%0.2% conv. - **tube top set**106K/yr+59.3%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/white-tube-top/search-terms)

## **Top white tube top products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$25K6%$50K9%$75K12%$100K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Trendy Queen Womens Strapless Tube Tops Basic Backless Sleeveless Bandeau Going Out Crop Tops Cute 2026 Summer Clothes White M](https://m.media-amazon.com/images/I/41L6YeCsGTL.jpg)**Trendy Queen Womens Strapless Tube Tops Basic Backless Sleeveless Bandeau Going Out Crop Tops Cute 2026 Summer Clothes White M**Trendy Queen**$11.69**4.2★1,822 rev](https://www.amazon.com/dp/B0DS23W6MC) [2![GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M](https://m.media-amazon.com/images/I/41ySn+gx3eL.jpg)**GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M**GKBK**$16.76**4.2★162 rev](https://www.amazon.com/dp/B0G3THNBPT) [3![Tube Tops for Women Summer Crop Top Basic Casual Bandeau Going Out Strapless Short Shirt(White S)](https://m.media-amazon.com/images/I/41Mm6Mu4cEL.jpg)**Tube Tops for Women Summer Crop Top Basic Casual Bandeau Going Out Strapless Short Shirt(White S)**CHICGAL**$6.79**4.0★691 rev](https://www.amazon.com/dp/B0DKNYRJV5) [4![Trendy Queen Womens Strapless Tube Top White Medium](https://m.media-amazon.com/images/I/41yGO+ASrQL.jpg)**Trendy Queen Womens Strapless Tube Top White Medium**Trendy Queen**$9.79**4.4★2,314 rev](https://www.amazon.com/dp/B0BW8Y9SFN) [5![Womens Tube Tops Summer Bandeau Casual Crop Top Going Out Strapless Tank Basic Short Shirt(3 Pieces Black White Red S)](https://m.media-amazon.com/images/I/21pb8bp2XyL.jpg)**Womens Tube Tops Summer Bandeau Casual Crop Top Going Out Strapless Tank Basic Short Shirt(3 Pieces Black White Red S)**CHICGAL**$9.15**4.0★1,538 rev](https://www.amazon.com/dp/B0DKNQ24NF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Trendy Queen Womens 3 Pack Strapless Tube Tops Black White Coffee M](https://m.media-amazon.com/images/I/41VbrZfz33L.jpg)**Trendy Queen Womens 3 Pack Strapless Tube Tops Black White Coffee M**Trendy Queen**$22.08**219 rev6mo ago](https://www.amazon.com/dp/B0G5Z13H7P) [![GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M](https://m.media-amazon.com/images/I/41ySn+gx3eL.jpg)**GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M**GKBK**$16.76**162 rev7mo ago](https://www.amazon.com/dp/B0G3THNBPT) [![GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion Black-M](https://m.media-amazon.com/images/I/41ZCTs+ADjL.jpg)**GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion Black-M**GKBK**$17.03**162 rev7mo ago](https://www.amazon.com/dp/B0G3TP4P1K) [![GKBK Womens Tube Top Double Lined Strapless Crop Top a Sexy Y2K Going Out and Casual Tops for Spring and Summer a Cute Basic Sleeveless Tank Shirts for 2026 White-M](https://m.media-amazon.com/images/I/4142dLt2lHL.jpg)**GKBK Womens Tube Top Double Lined Strapless Crop Top a Sexy Y2K Going Out and Casual Tops for Spring and Summer a Cute Basic Sleeveless Tank Shirts for 2026 White-M**GKBK**$14.70**83 rev8mo ago](https://www.amazon.com/dp/B0G2S9YSMR) [![EasyGala Womens Double Lined Tube Tops Bandeau Crop Tank Top Non-Padded Strapless Backless Shirts Y2k Sexy Going Out Tops Summer Outfits 2026 Black S](https://m.media-amazon.com/images/I/41p1ONTecBL.jpg)**EasyGala Womens Double Lined Tube Tops Bandeau Crop Tank Top Non-Padded Strapless Backless Shirts Y2k Sexy Going Out Tops Summer Outfits 2026 Black S**EasyGala**$16.68**216 rev9mo ago](https://www.amazon.com/dp/B0FVWWHFM4)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![GKBK Womens Tube Top Double Lined Strapless Crop Top a Sexy Y2K Going Out and Casual Tops for Spring and Summer a Cute Basic Sleeveless Tank Shirts for 2026 White-M](https://m.media-amazon.com/images/I/4142dLt2lHL.jpg)**GKBK Womens Tube Top Double Lined Strapless Crop Top a Sexy Y2K Going Out and Casual Tops for Spring and Summer a Cute Basic Sleeveless Tank Shirts for 2026 White-M**GKBK**$14.70**4.2★**▲ 26%**](https://www.amazon.com/dp/B0G2S9YSMR) [![EasyGala Womens Padded Double Lined Tube Tops Non Slip Crop Strapless Bandeau Tops Sexy Going Out Tops Y4K Summer Outfit Built in Bra Sleeveless Tank Tops Basic Backless Shirts Brown M](https://m.media-amazon.com/images/I/31-WPphFrrL.jpg)**EasyGala Womens Padded Double Lined Tube Tops Non Slip Crop Strapless Bandeau Tops Sexy Going Out Tops Y4K Summer Outfit Built in Bra Sleeveless Tank Tops Basic Backless Shirts Brown M**EasyGala**$16.69**4.4★**▲ 26%**](https://www.amazon.com/dp/B0FT2CM7J4) [![GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M](https://m.media-amazon.com/images/I/41ySn+gx3eL.jpg)**GKBK Womens Bandeau and Strapless Crop Top with Built in Bra Double Lined Padded Tube Top Y2K Going Out Summer Fashion White-M**GKBK**$16.76**4.2★**▲ 24%**](https://www.amazon.com/dp/B0G3THNBPT) [![Trendy Queen Womens Strapless Tube Top White X-Small](https://m.media-amazon.com/images/I/41yGO+ASrQL.jpg)**Trendy Queen Womens Strapless Tube Top White X-Small**Trendy Queen**$9.71**4.4★**▲ 23%**](https://www.amazon.com/dp/B0CQRD7LTK) [![Darong Womens Strapless Bandeau Crop Tank Top 9205 White S](https://m.media-amazon.com/images/I/41hFLVgLEUL.jpg)**Darong Womens Strapless Bandeau Crop Tank Top 9205 White S**Darong**$18.47**4.3★**▲ 21%**](https://www.amazon.com/dp/B0F93D2QL6)

**~~View all trending →~~**

## **What buyers say about white tube top**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**23%

*“Fits as expected”*

**Comfort-Overall**15%

*“Super comfortable”*

**Quality-Overall**7%

*“Excellent product”*

**Material Quality**6%

*“Amazing material”*

**Strap/String Quality**6%

*“The clear straps are good”*

**Color**5%

*“The color was accurate as well”*

**Stretchability/Expandability/Elasticity**4%

*“Great elastic”*

**Soft Feel**3%

*“the fabric feels smooth”*

**Value For Money**3%

*“Great value”*

**Transparency**2%

*“Not see-through”*

### **What buyers complain about **

**Size-Overall**27%

*“Poor fit”*

**Transparency**7%

*“See Through”*

**Quality-Overall**6%

*“Not well made”*

**Thickness**6%

*“Too thick and uncomfortable”*

**Material Quality**5%

*“Dont like the material”*

**Chest Fit**3%

*“anyone with a bigger chest might have a problem”*

**Shape/Style**3%

*“Not flattering”*

**Color**3%

*“Not satisfied, black doesnt look black in color”*

**Comfort-Overall**2%

*“These bras are very tight and uncomfortable”*

**Stretchability/Expandability/Elasticity**2%

*“its not stretchy lol that would be the worst”*

### **Top return reasons **

**Size-Overall**49%

**Chest Fit**15%

**Transparency**5%

**Thin**5%

**Material Quality**5%

**Length**5%

**Advertised Vs Actual Product**3%

**Waist Fit**2%

**Shape/Style**2%

**Functionality-Overall**1%

## **Common questions**

<dl>

<dt>**Is white tube top profitable to sell on Amazon United States?**</dt><dd>The niche generates $831K/yr across 68 tracked products. 19 of 27 products launched in the last 360 days are still selling. 90-day search growth is +95.5%. Flapen's verdict: Worth a look (64/100).</dd>

<dt>**How competitive is the white tube top niche?**</dt><dd>23 brands and 25 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 75% of demand.</dd>

<dt>**What do buyers complain about in white tube top?**</dt><dd>Top complaints mined from reviews: Size-Overall, Transparency, Quality-Overall. The return rate is 8.2% — above our launch gate.</dd>

<dt>**When does demand for white tube top peak?**</dt><dd>Demand peaks in Jun–Jul–Oct; the busiest month runs 6.3× the quietest.</dd>

<dt>**What does it cost to enter the white tube top niche?**</dt><dd>Listings span $6.68–$34.81; the average listing price is $14.36 (sweet spot $15–$100). The average incumbent carries 1,197 reviews — the moat a new listing must climb.</dd>

</dl>

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