---
title: "White Sweatpants — $216K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/white-sweatpants"
last_updated: "2026-08-09T07:23:39.091Z"
locale: en
meta:
description: "Niche score 51/100 · $216K/yr market · 812K searches/yr · $22.96 avg price. High returns (12.6%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $216K/yr market · 812K searches/yr · $22.96 avg price. High returns (12.6%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "White Sweatpants — $216K/yr Amazon US Niche (2026) - Flapen"
---
# **white sweatpants**
**Worth a look**
Shows a fragmented shelf (top 5 take 15% of clicks), but high returns (12.6%) keeps it on the watch list.
Market size 42Growth 11Conversion 14Competition 96Returns 0Price range 81Avg price 95Brand share 95Review moat 23Quality gap 76
**Competition**
**Incredible****15%**
top-5 click share — an open shelf
**Brand share**
**Great****40%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****$22.96**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.60–$46.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$216K**
$216K/yr · 812K searches
**Review moat**
**Bad****6,958.83**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-28.9%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****12.6%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, white sweatpants is a $216K/yr Amazon United States market (812K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **white sweatpants market data**
- **Units sold / yr**
- **13K–15K**
- avg 100–250/product
- **Revenue / yr**
- **$287K–$344K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#1,985**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **5.0%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.
**Brands**
**59 **▲rising
**Sellers**
**84**
**Top-5 brand share**
**40%**
Top 20: 73%
**Top-5 click share**
**15%**
Top 20: 38%
**Open market**
**56%**
- LOMON16% - ATHMILE8% - Amazon Essentials6% - Walifrey5% - Ugerlov4% - JMIERR4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -28.9% search growth over the last 90 days.
60K40KSpike '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 5.3×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/white-sweatpants/trend)
## **Top white sweatpants search terms**
- **white sweatpants**283K/yr-32.8%1.1% conv. - **white sweatpants women**102K/yr-35.6%1.0% conv. - **white joggers women**57K/yr-17.0%0.9% conv. - **white sweat pants**48K/yr-25.0%1.0% conv. - **white sweatpants men**55K/yr-34.4%1.4% conv. - **white joggers**33K/yr-10.5%0.8% conv. - **white sweats**36K/yr-21.1%1.1% conv. - **white lounge pants**24K/yr+10.5%0.5% conv. - **mens white sweatpants**35K/yr-35.3%1.7% conv. - **womens white sweatpants**28K/yr-39.3%1.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/white-sweatpants/search-terms)
## **Top white sweatpants products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$9K6%$13K8%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LOMON Wide Leg Sweatpants Women Fleece Sweat Pants Fall Spring Clothes 2026 Teen Girl Baggy Jogger Sweatpant with Pockets (White M)**LOMON**$32.55**4.4★554 rev](https://www.amazon.com/dp/B0F9YZL68W) [2**LOMON Sweatpants Women Fleece Joggers Wide Leg Sweat Pants Baggy Gym Workout Sweatpant Winter Spring Inner Drawstring Clothes with Pockets (White S)**LOMON**$26.42**4.0★90 rev](https://www.amazon.com/dp/B0G26HLGL3) [3**LOMON Womens Sweatpants Wide Leg Fleece Lined Sweat Pants Spring Winter Clothes 2026 Teen Girl Baggy Drawstring Joggers with Pockets (White S)**LOMON**$28.29**4.2★195 rev](https://www.amazon.com/dp/B0FZGDLY9C) [4**Fruit of the Loom mens Eversoft Fleece & Joggers (Regular Big Man) Sweatpants Elastic Bottom - White Medium US**Fruit of the Loom**$12.98**4.4★70,868 rev](https://www.amazon.com/dp/B08Z4GXWGB) [5**Ugerlov Wide Leg Sweatpants Women Baggy Fleece Sweat Pants Teen Girls Lounge Drawstring Trousers Low Rise Cute Streetwear Pants with Pockets White S**Ugerlov**$25.34**4.3★111 rev](https://www.amazon.com/dp/B0GCKSR46H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HBQ Wide Leg Sweatpants Women Baggy Barrel Sweat Pants High Waist Drawstring Joggers with Pockets White X-Large**HBQ**$14.79**22 rev5mo ago](https://www.amazon.com/dp/B0GJZTJJRF) [**Warmrole Sweatpants for Women with Pockets High Waisted Baggy Lounge Pants Straight Leg Sweat Pants Joggers White Small**Warmrole**$27.46**59 rev6mo ago](https://www.amazon.com/dp/B0G3ZNL7K4) [**Ugerlov Wide Leg Sweatpants Women Baggy Fleece Sweat Pants Teen Girls Lounge Drawstring Trousers Low Rise Cute Streetwear Pants with Pockets White S**Ugerlov**$25.34**111 rev6mo ago](https://www.amazon.com/dp/B0GCKSR46H) [**Ugerlov Wide Leg Sweatpants Women Baggy Fleece Sweat Pants Teen Girls Lounge Drawstring Trousers Low Rise Cute Streetwear Pants with Pockets White XL**Ugerlov**$25.07**111 rev6mo ago](https://www.amazon.com/dp/B0GCKBXZY5) [**JMIERR Mens Baggy Sweatpants Wide Leg Lounge Workout Gym Travel Pants Streetwear with Pockets L White**JMIERR**$22.89**190 rev7mo ago](https://www.amazon.com/dp/B0FYR359ZW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Warmrole Sweatpants for Women with Pockets High Waisted Baggy Lounge Pants Straight Leg Sweat Pants Joggers White Small**Warmrole**$27.46**4.2★**▲ 99%**](https://www.amazon.com/dp/B0G3ZNL7K4) [**HBQ Wide Leg Sweatpants Women Baggy Barrel Sweat Pants High Waist Drawstring Joggers with Pockets White X-Large**HBQ**$14.79**3.0★**▲ 96%**](https://www.amazon.com/dp/B0GJZTJJRF) [**ATHMILE Sweatpants Women Baggy Lounge Pants Workout Gym Active High Waisted Comfy Joggers for Women Fall Clothes 2026 White**ATHMILE**$23.58**4.4★**▲ 92%**](https://www.amazon.com/dp/B0DTYFBP32) [**Ugerlov Wide Leg Sweatpants Women Baggy Fleece Sweat Pants Teen Girls Lounge Drawstring Trousers Low Rise Cute Streetwear Pants with Pockets White S**Ugerlov**$25.34**4.3★**▲ 88%**](https://www.amazon.com/dp/B0GCKSR46H) [**LOMON Sweatpants Women Fleece Joggers Wide Leg Sweat Pants Baggy Gym Workout Sweatpant Winter Spring Inner Drawstring Clothes with Pockets (White S)**LOMON**$26.42**4.0★**▲ 74%**](https://www.amazon.com/dp/B0G26HLGL3)
**~~View all trending →~~**
## **What buyers say about white sweatpants**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“These are not too tight”*
**Comfort-Overall**17%
*“So comfortable”*
**Quality-Overall**7%
*“Good Quality Beach Pant”*
**Soft Feel**6%
*“Soft fabric”*
**Value For Money**5%
*“Worth the price”*
**Color**3%
*“color is perfect”*
**Warmth**3%
*“They kept me warm”*
**Material Quality**3%
*“Great soft material”*
**Weight Light**3%
*“Great lightweight summer pant”*
**Machine Wash Suitability**2%
*“it washes well”*
### **What buyers complain about **
**Size-Overall**18%
*“Size down”*
**Thickness**6%
*“thinner material than I expected”*
**Material Quality**6%
*“Cheap material”*
**Quality-Overall**5%
*“POOR QUALITY”*
**Color**4%
*“White is not white”*
**Transparency**4%
*“White is see through”*
**Advertised Vs Actual Product**3%
*“Item not as described”*
**Length**2%
*“Too long for a short person”*
**Pockets/Compartments**2%
*“Weird pockets”*
**Gap/Hole**2%
*“Hole in pants”*
### **Top return reasons **
**Size-Overall**36%
**Material Quality**9%
**Transparency**9%
**Length**8%
**Thin**6%
**Waist Fit**6%
**Inseam Fit**5%
**Color**4%
**Thigh Fit**3%
**Advertised Vs Actual Product**3%
## **Common questions**
- **Is white sweatpants profitable to sell on Amazon United States?**
- The niche generates $216K/yr across 143 tracked products. 2 of 50 products launched in the last 360 days are still selling. 90-day search growth is -28.9%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the white sweatpants niche?**
- 59 brands and 84 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 40% of demand.
- **What do buyers complain about in white sweatpants?**
- Top complaints mined from reviews: Size-Overall, Thickness, Material Quality. The return rate is 12.6% — above our launch gate.
- **When does demand for white sweatpants peak?**
- Demand peaks in Oct–Nov; the busiest month runs 5.3× the quietest.
- **What does it cost to enter the white sweatpants niche?**
- Listings span $8.60–$46.05; the average listing price is $22.96 (sweet spot $15–$100). The average incumbent carries 6,959 reviews — the moat a new listing must climb.
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