---
title: "Trend — white summer shoes - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/white-summer-shoes/trend"
last_updated: "2026-08-09T09:26:54.197Z"
locale: en
meta:
  description: "Niche score 54/100 · $27K/yr market · 322K searches/yr · $29.44 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $27K/yr market · 322K searches/yr · $29.44 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — white summer shoes - Flapen"
---

# **white summer shoes**

**Worth a look**

Shows a fragmented shelf (top 5 take 18% of clicks), but weak search conversion (0.3%) keeps it on the watch list.

Market size 7Growth 86Conversion 4Competition 95Returns 5Price range 84Avg price 95Brand share 73Review moat 22Quality gap 73

**Competition**

**Incredible****18%**

top-5 click share — an open shelf

**Avg price**

**Incredible****$29.44**

avg listing price — sweet spot $15–$100

**Growth**

**Great****+86.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Great****$7.04–$65.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****9,356.82**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$27K**

$27K/yr · 322K searches

**Returns**

**Bad****10.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Trend