---
title: "White Non Slip Shoes for Women — $24K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/white-non-slip-shoes-for-women"
last_updated: "2026-08-09T07:39:11.449Z"
locale: en
meta:
description: "Niche score 51/100 · $24K/yr market · 193K searches/yr · $37.44 avg price. High returns (12.5%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $24K/yr market · 193K searches/yr · $37.44 avg price. High returns (12.5%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "White Non Slip Shoes for Women — $24K/yr Amazon US Niche (2026) - Flapen"
---
# **white non slip shoes for women**
**Worth a look**
Shows a fragmented shelf (top 5 take 20% of clicks), but high returns (12.5%) keeps it on the watch list.
Market size 6Growth 62Conversion 4Competition 95Returns 0Price range 54Avg price 95Brand share 91Review moat 24Quality gap 78
**Competition**
**Incredible****20%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$37.44**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+39.9%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$16.46–$172.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****6,171.9**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$24K**
$24K/yr · 193K searches
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****12.5%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, white non slip shoes for women is a $24K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 44% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **white non slip shoes for women market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$28K–$37K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#958**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **96%**
- **Out of stock**
- **1.6%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **135 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**66 **▲rising
**Sellers**
**154**
**Top-5 brand share**
**44%**
Top 20: 76%
**Top-5 click share**
**20%**
Top 20: 46%
**Open market**
**51%**
- SERNIAL17% - V-Janiffy7% - Amazon Essentials7% - Skechers6% - Adokoo6% - LMQLZHYC5%
## **Top white non slip shoes for women search terms**
- **white non slip shoes for women**30K/yr+17.9%0.5% conv. - **white+sneakers**8K/yr>1,000%0.0% conv. - **white work shoes**23K/yr+20.8%0.1% conv. - **ladies white shoes**15K/yr+61.9%0.0% conv. - **white non slip shoes**8K/yr+79.9%0.3% conv. - **white ladies shoes**7K/yr+33.7%0.0% conv. - **white shows**10K/yr+38.6%0.0% conv. - **white orthopedic sneakers for women**9K/yr+27.4%0.2% conv. - **cheap white shoes**11K/yr+23.4%0.1% conv. - **white slip resistant shoes for women**8K/yr+27.4%0.2% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/white-non-slip-shoes-for-women/search-terms)
## **Top white non slip shoes for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4774%$9546%$1K8%$2K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US7)**SERNIAL**$23.66**4.3★6,341 rev](https://www.amazon.com/dp/B0BW8MDTGY) [2**SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US9)**SERNIAL**$23.55**4.3★6,341 rev](https://www.amazon.com/dp/B0BW8NZ7ST) [3**V-Janiffy Womens White Non Slip Work Shoes White Food Service Slip Resistant Work Shoes White Womens Nursing Shoes.**V-Janiffy**$40.23**4.2★155 rev](https://www.amazon.com/dp/B0CNBM76KH) [4**LMQLZHYC Non Slip Work Shoes Women Food Service Suitable for Restaurant Crew Nursing Shoe White**LMQLZHYC**$37.57**3.7★223 rev](https://www.amazon.com/dp/B09P9N16RH) [5**Adokoo Womens Fashion Sneakers PU Leather Casual Shoes White Tennis Low Top Shoes Womens Lace Up Sneakers(White US8)**Adokoo**$22.16**4.3★2,113 rev](https://www.amazon.com/dp/B0CH9FJY8V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Mens Slip-On Walking Shoes White 10**Amazon Essentials**$24.79**201 rev3mo ago](https://www.amazon.com/dp/B0FNS3RJCW) [**V-Janiffy Womens White Non Slip Work Shoes White Food Service Slip Resistant Work Shoes White Womens Nursing Shoes.**V-Janiffy**$38.73**155 rev7mo ago](https://www.amazon.com/dp/B0G5PQ1ZB8) [**SDYJQS Womens Running Shoes All White Tennis Sneakers Non Slip Walking Workout Gym Athletic Shoes Lightweight Comfort All Day White Size 8**SDYJQS**$19.49**201 rev9mo ago](https://www.amazon.com/dp/B0FWC9V69C) [**IQYNAM Sneakers for Women Men Tennis Running Slip on Unisex Non-Slip Work Shoes Breathable Walking Workout Gym White Shoes Size Women 9.5/Men 8**IQYNAM**$19.13**291 rev11mo ago](https://www.amazon.com/dp/B0FK5MCPVV) [**IQYNAM Tennis Running Shoes Womens Non Slip Work Shoes Lightweight Athletic Gym Workout Casual Walking Sneakers White Size Women 8.5**IQYNAM**$17.69**165 rev1y ago](https://www.amazon.com/dp/B0FBXCGDC4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Mens Slip-On Walking Shoes White 10**Amazon Essentials**$24.79**4.3★**▲ 28%**](https://www.amazon.com/dp/B0FNS3RJCW) [**V-Janiffy Womens White Non Slip Work Shoes White Food Service Slip Resistant Work Shoes White Womens Nursing Shoes.**V-Janiffy**$38.73**4.2★**▲ 27%**](https://www.amazon.com/dp/B0G5PQ1ZB8) [**SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US8.5)**SERNIAL**$23.53**4.3★**▲ 24%**](https://www.amazon.com/dp/B0DJQQL7YZ) [**SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US7)**SERNIAL**$23.66**4.3★**▲ 22%**](https://www.amazon.com/dp/B0BW8MDTGY) [**IQYNAM Sneakers for Women Men Tennis Running Slip on Unisex Non-Slip Work Shoes Breathable Walking Workout Gym White Shoes Size Women 9.5/Men 8**IQYNAM**$19.13**4.2★**▲ 19%**](https://www.amazon.com/dp/B0FK5MCPVV)
**~~View all trending →~~**
## **What buyers say about white non slip shoes for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**36%
*“Comfortable to wear”*
**Size-Overall**15%
*“Fit as expected”*
**Value For Money**7%
*“Nice shoe for the price”*
**Quality-Overall**6%
*“Quality of the shoes is good”*
**Weight Light**3%
*“Very nice lightweight pair of shoes”*
**Shape/Style**2%
*“Cute style”*
**Ease Of Cleaning**2%
*“the material makes it easy to wipe clean”*
**Exercise/Sports Suitability**2%
*“awesome for running”*
**Color**2%
*“The color was perfect”*
**Advertised Vs Actual Product**2%
*“Better than I expected”*
### **What buyers complain about **
**Size-Overall**24%
*“Run Big”*
**Comfort-Overall**9%
*“not made for comfort”*
**Quality-Overall**5%
*“not well made”*
**Pain Relief-Overall**4%
*“hurt my feet”*
**Durability**3%
*“it came apart”*
**Product Condition**2%
*“Used. Arrived used. Bottoms were black”*
**Material Quality**2%
*“Awful material”*
**Feet Fit**2%
*“name brand shoes are sometimes too tight”*
**Width**2%
*“Maybe a bit too wide for me”*
**Color**2%
*“Color issues”*
### **Top return reasons **
**Feet Fit**29%
**Size-Overall**27%
**Length**14%
**Width**9%
**Comfort-Overall**5%
**Material Quality**3%
**Advertised Vs Actual Product**2%
**Shape/Style**2%
**Quality-Overall**2%
**Color**1%
## **Common questions**
- **Is white non slip shoes for women profitable to sell on Amazon United States?**
- The niche generates $24K/yr across 146 tracked products. 3 of 34 products launched in the last 360 days are still selling. 90-day search growth is +39.9%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the white non slip shoes for women niche?**
- 66 brands and 154 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in white non slip shoes for women?**
- Top complaints mined from reviews: Size-Overall, Comfort-Overall, Quality-Overall. The return rate is 12.5% — above our launch gate.
- **What does it cost to enter the white non slip shoes for women niche?**
- Listings span $16.46–$172.34; the average listing price is $37.44 (sweet spot $15–$100). The average incumbent carries 6,172 reviews — the moat a new listing must climb.
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