---
title: "White Cable Knit Sweater Women — $94K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/white-cable-knit-sweater-women"
last_updated: "2026-08-09T13:47:20.446Z"
locale: en
meta:
description: "Niche score 47/100 · $94K/yr market · 264K searches/yr · $20.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $94K/yr market · 264K searches/yr · $20.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "White Cable Knit Sweater Women — $94K/yr Amazon US Niche (2026) - Flapen"
---
# **white cable knit sweater women**
**Skip it**
High returns (11.1%) — this niche doesn't clear our bar today.
Market size 23Growth 14Conversion 21Competition 95Returns 3Price range 79Avg price 89Brand share 87Review moat 37Quality gap 57
**Competition**
**Great****20%**
top-5 click share — an open shelf
**Avg price**
**Great****$20.71**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****48%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$9.68–$36.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,849.63**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$94K**
$94K/yr · 264K searches
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-21.3%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****11.1%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, white cable knit sweater women is a $94K/yr Amazon United States market (264K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **white cable knit sweater women market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$52K–$62K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#276**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **98%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**56 **▼falling
**Sellers**
**91**
**Top-5 brand share**
**48%**
Top 20: 81%
**Top-5 click share**
**20%**
Top 20: 44%
**Open market**
**48%**
- Amazon Essentials25% - GRECERELLE9% - ANRABESS5% - Casuashion5% - Arach&Cloz4% - GRACE KARIN4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.3% search growth over the last 90 days.
200K150KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 18.1×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/white-cable-knit-sweater-women/trend)
## **Top white cable knit sweater women search terms**
- **lightweight white sweater**13K/yr+33.7%0.9% conv. - **white cotton sweaters for women**12K/yr-14.4%0.4% conv. - **white lightweight sweater**13K/yr+5.7%0.9% conv. - **white sweaters for women dressy**18K/yr-16.3%0.4% conv. - **white cotton sweater**11K/yr+5.2%0.2% conv. - **white pullover sweaters for women**21K/yr-36.8%0.6% conv. - **plus size white sweater**27K/yr-54.0%0.8% conv. - **womens white sweaters dressy casual**8K/yr+187.9%1.2% conv. - **light white sweater**7K/yr+28.3%1.2% conv. - **light weight white sweater**5K/yr+40.3%1.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/white-cable-knit-sweater-women/search-terms)
## **Top white cable knit sweater women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$4K6%$6K8%$7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Womens Lightweight Long-Sleeve V-Neck Cotton Sweater White Medium**Amazon Essentials**$12.50**4.3★4,826 rev](https://www.amazon.com/dp/B07WHS1PV1) [2**Amazon Essentials Womens Crewneck Sweater 100% Cotton White Small Plus Size Available**Amazon Essentials**$12.63**4.3★6,024 rev](https://www.amazon.com/dp/B07WDJW2T2) [3**Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs White**Casuashion**$19.97**4.3★593 rev](https://www.amazon.com/dp/B0DT952BVG) [4**DGvan Womens Summer Cardigan White Button Down Sweater with V-Neck Long Sleeve Lightweight White Medium**DGvan**$24.03**4.5★33 rev](https://www.amazon.com/dp/B0GKNBRXFC) [5**Arach&Cloz Womens Fashion Cardigan Sweaters for Women Long Sleeve Early Spring Lightweight Shrug Knit Sweater Tops Trendy Clothing Jacket Cozy Clouds White**Arach&Cloz**$18.18**4.4★1,084 rev](https://www.amazon.com/dp/B0C5MJ7K45)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DGvan Womens Summer Cardigan White Button Down Sweater with V-Neck Long Sleeve Lightweight White Medium**DGvan**$24.03**33 rev4mo ago](https://www.amazon.com/dp/B0GKNBRXFC) [**MEROKEETY Womens Summer Lightweight Cardigan 2026 Open Front Trendy Casual Shrugs Long Sleeve Button Beach Cover Up Tops White Medium**MEROKEETY**$18.10**259 rev5mo ago](https://www.amazon.com/dp/B0GHRCJZDG) [**YSYOKOW Lightweight Knit Button Front Crew Neck Cardigan Sweater for Women**YSYOKOW**$16.77**53 rev9mo ago](https://www.amazon.com/dp/B0FMNVTGQV) [**WIHOLL Womens Sweaters Dressy Casual Lightweight Long Sleeve Trendy Fall Tops V Neck Business Casual Outfits Travel Vacation Clothes Soft Cozy Warm Knit Spring Outfits Pullovers White M**WIHOLL**$21.37**1,496 rev11mo ago](https://www.amazon.com/dp/B0FCLGG32Y) [**ANRABESS Womens Long Sleeve V Neck Basic Sweaters White L**ANRABESS**$22.24**1,952 rev1y ago](https://www.amazon.com/dp/B0F6YGT5QJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DGvan Womens Summer Cardigan White Button Down Sweater with V-Neck Long Sleeve Lightweight White Medium**DGvan**$24.03**4.5★**▲ 55%**](https://www.amazon.com/dp/B0GKNBRXFC) [**YSYOKOW Lightweight Knit Button Front Crew Neck Cardigan Sweater for Women**YSYOKOW**$16.77**4.5★**▲ 53%**](https://www.amazon.com/dp/B0FMNVTGQV) [**MEROKEETY Womens Summer Lightweight Cardigan 2026 Open Front Trendy Casual Shrugs Long Sleeve Button Beach Cover Up Tops White Medium**MEROKEETY**$18.10**4.5★**▲ 44%**](https://www.amazon.com/dp/B0GHRCJZDG) [**GRACE KARIN Womens Button Down White Cardigan Sweaters Lightweight Spring Cardigans Dressy Summer Outfits Clothes XL**GRACE KARIN**$18.91**4.5★**▲ 43%**](https://www.amazon.com/dp/B0B831V3NP) [**Amazon Essentials Womens Crewneck Sweater 100% Cotton White Small Plus Size Available**Amazon Essentials**$12.63**4.3★**▲ 42%**](https://www.amazon.com/dp/B07WDJW2T2)
**~~View all trending →~~**
## **What buyers say about white cable knit sweater women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“fits as expected”*
**Weight Light**12%
*“Love this lightweight T shirt”*
**Quality-Overall**10%
*“Quality affordable”*
**Soft Feel**8%
*“It's very soft”*
**Comfort-Overall**6%
*“So comfortable”*
**Color**5%
*“Is very colorful”*
**Shape/Style**4%
*“Very flattering”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Value For Money**4%
*“Excellent value”*
**Material Quality**4%
*“Beautiful material”*
### **What buyers complain about **
**Size-Overall**28%
*“Too long”*
**Color**5%
*“NOT a true white”*
**Wrinkles**4%
*“Wrinkles will not come out”*
**Material Quality**4%
*“Just didnt like the material”*
**Quality-Overall**4%
*“Poor quality”*
**Thickness**3%
*“Its thick”*
**Thin**2%
*“Thin material”*
**Sleeve Fit**2%
*“The sleeves are very long”*
**Durability**2%
*“Shirt ripped after two washes”*
**Product Condition**1%
*“This sweater was not new”*
### **Top return reasons **
**Size-Overall**49%
**Material Quality**7%
**Color**6%
**Thin**5%
**Length**5%
**Sleeve Fit**5%
**Chest Fit**4%
**Shape/Style**3%
**Shoulder Fit**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is white cable knit sweater women profitable to sell on Amazon United States?**
- The niche generates $94K/yr across 132 tracked products. 6 of 29 products launched in the last 360 days are still selling. 90-day search growth is -21.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the white cable knit sweater women niche?**
- 56 brands and 91 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 48% of demand.
- **What do buyers complain about in white cable knit sweater women?**
- Top complaints mined from reviews: Size-Overall, Color, Wrinkles. The return rate is 11.1% — above our launch gate.
- **When does demand for white cable knit sweater women peak?**
- Demand peaks in Nov–Dec; the busiest month runs 18.1× the quietest.
- **What does it cost to enter the white cable knit sweater women niche?**
- Listings span $9.68–$36.29; the average listing price is $20.71 (sweet spot $15–$100). The average incumbent carries 2,850 reviews — the moat a new listing must climb.
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