---
title: "Vessi Waterproof Shoes for Men — $270K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/vessi-waterproof-shoes-for-men"
last_updated: "2026-08-09T14:52:26.677Z"
locale: en
meta:
description: "Niche score 53/100 · $270K/yr market · 2.0M searches/yr · $50.87 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $270K/yr market · 2.0M searches/yr · $50.87 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Vessi Waterproof Shoes for Men — $270K/yr Amazon US Niche (2026) - Flapen"
---
# **vessi waterproof shoes for men**
**Worth a look**
Shows sweet-spot pricing room ($22.96–$100.12), but weak search conversion (0.3%) keeps it on the watch list.
Market size 49Growth 26Conversion 3Competition 92Returns 12Price range 95Avg price 93Brand share 77Review moat 38Quality gap 72
**Price range**
**Incredible****$22.96–$100.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$50.87**
avg listing price — sweet spot $15–$100
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$270K**
$270K/yr · 2.0M searches
**Review moat**
**Okay****2,719.02**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+0.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, vessi waterproof shoes for men is a $270K/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 58% of demand. Demand peaks in May–Nov–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **vessi waterproof shoes for men market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$203K–$254K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#325**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **4.9%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**29 **▼falling
**Sellers**
**109**
**Top-5 brand share**
**58%**
Top 20: 96%
**Top-5 click share**
**23%**
Top 20: 52%
**Open market**
**36%**
- Columbia19% - LARNMERN13% - SHULOOK11% - NORTIV 88% - OL OUTJET LEGEND7% - HUMTTO6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.7% search growth over the last 90 days.
35K25KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/vessi-waterproof-shoes-for-men/trend)
## **Top vessi waterproof shoes for men search terms**
- **waterproof shoes for men**550K/yr-11.4%0.1% conv. - **mens waterproof shoes**362K/yr+4.5%0.1% conv. - **water proof shoes mens**134K/yr+18.6%0.2% conv. - **waterproof sneakers men**125K/yr+3.6%0.1% conv. - **skechers waterproof shoes for men**87K/yr+16.8%0.1% conv. - **mens waterproof sneakers**83K/yr+19.7%0.1% conv. - **waterproof shoes men**76K/yr+3.8%0.1% conv. - **waterproof mens shoes**83K/yr+2.6%0.1% conv. - **waterproof work shoes for men**58K/yr+11.9%0.1% conv. - **waterproof running shoes men**58K/yr-7.3%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/vessi-waterproof-shoes-for-men/search-terms)
## **Top vessi waterproof shoes for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$11K6%$16K8%$22K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OL OUTJET LEGEND Mens Waterproof Hiking Shoes Leather Comfortable Lightweight Anti-Slip Outdoor Walking Work Sneakers Black**OL OUTJET LEGEND**$39.24**4.3★1,080 rev](https://www.amazon.com/dp/B0CC326DZB) [2**HUMTTO Mens All-Terrain Waterproof Hiking Shoes Lightweight Breathable Trekking Trails Shoes Anti Slip Outdoor Shoes 10.5 Grey**HUMTTO**$51.87**4.3★1,184 rev](https://www.amazon.com/dp/B0BPB8C635) [3**LARNMERN Men Chef Non Slip Waterproof Work Shoes Slip-on Black 10.5**LARNMERN**$45.39**4.1★8,888 rev](https://www.amazon.com/dp/B0C73MZF8M) [4**LARNMERN Men Chef Non Slip Waterproof Work Shoes Slip-on Black 9.5**LARNMERN**$45.65**4.1★8,888 rev](https://www.amazon.com/dp/B0CGNCQ8BM) [5**CKWLXQY Mens Deck Boots Waterproof Ankle Rain Boots Men Anti-Slip Traction Outdoor Rubber Fishing Garden Boots High-Performance Shoes for Farming**CKWLXQY**$31.84**4.4★1,946 rev](https://www.amazon.com/dp/B0CGXF2B8N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**adidas Mens Terrex Anylander Rain.RDY Hiking Shadow Olive/Tent Green/Halo Green 12**adidas**$65.33**2,427 rev6mo ago](https://www.amazon.com/dp/B0F2GQ3T1S) [**Columbia Mens Transverse Hike Low Waterproof Black/Stinger 13**Columbia**$67.14**53 rev6mo ago](https://www.amazon.com/dp/B0F9Z7FD6P) [**Mens Trail Running Shoes Waterproof Non-Slip Hiking Walking Sneakers for Outdoor Trailing Trekking Camping Quest Black**ziitop**$41.98**140 rev1y ago](https://www.amazon.com/dp/B0F8V8V3H7) [**NORTIV 8 Mens Waterproof Hiking Shoes Lightweight Trekking Walking Fashion Sneakers with Arch Support for Camping Tennis Outdoor Training StreamRunner Size 12 Black NMUMHI2505**NORTIV 8**$42.51**398 rev1y ago](https://www.amazon.com/dp/B0F1MV6NTY) [**SHULOOK Mens Non Slip Work Shoes Slip On Sneakers Waterproof Food Service Kitchen Chef Restaurant Slip Resistant Walking Shoes Lightweight Comfortable Working Footwear Black Size 9.5**SHULOOK**$39.49**936 rev1y ago](https://www.amazon.com/dp/B0DSBZV122)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Columbia Mens Transverse Hike Low Waterproof Black/Stinger 13**Columbia**$67.14**4.6★**▲ 43%**](https://www.amazon.com/dp/B0F9Z7FD6P) [**adidas Mens Terrex Anylander Rain.RDY Hiking Shadow Olive/Tent Green/Halo Green 12**adidas**$65.33**4.5★**▲ 41%**](https://www.amazon.com/dp/B0F2GQ3T1S) [**NORTIV 8 Mens Low Top Waterproof Hiking Shoes Trekking Trails Outdoor Work Shoes Size 10.5 Army/Green/Black/Orange 160448_Low**NORTIV 8**$38.85**4.2★**▲ 41%**](https://www.amazon.com/dp/B07L5H7WYJ) [**HUMTTO Mens All-Terrain Waterproof Hiking Boots Lightweight Breathable Outdoor Ankle Boots Trekking Hiking Shoes 10.5 Black**HUMTTO**$51.90**4.4★**▲ 29%**](https://www.amazon.com/dp/B0B97FQBPC) [**Columbia Mens Transverse Waterproof Hiking Boot Cordovan/Golden Yellow 12**Columbia**$68.12**4.6★**▲ 27%**](https://www.amazon.com/dp/B0CLVXP92B)
**~~View all trending →~~**
## **What buyers say about vessi waterproof shoes for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**26%
*“Comfortable Shoes”*
**Size-Overall**13%
*“Excellent fit”*
**Quality-Overall**10%
*“Good quality shoes”*
**Value For Money**9%
*“Great value”*
**Water Resistance**6%
*“Completely waterproof”*
**Exercise/Sports Suitability**4%
*“Very good walking shoes”*
**Durability**3%
*“Comfortable shoes and they and very durable”*
**Advertised Vs Actual Product**2%
*“AS PICTURED”*
**Weight Light**2%
*“They are a nice lite weight boot for school kids that have to walk in the rain to school”*
**Ease Of Use**2%
*“easy to put on and take off”*
### **What buyers complain about **
**Water Resistance**13%
*“Not water resistant”*
**Size-Overall**11%
*“Runs large”*
**Durability**10%
*“Did not last”*
**Comfort-Overall**8%
*“Not Very Comfy”*
**Quality-Overall**5%
*“Terrible shoe of very poor quality”*
**Pain Relief-Overall**4%
*“My feet hurts so bad”*
**Heel Support**2%
*“One little dip in a puddle barely past the heel”*
**Advertised Vs Actual Product**2%
*“he description is inaccurate”*
**Value For Money**2%
*“Cheap for a reason”*
**Cushion**2%
*“Poor cushioning”*
### **Top return reasons **
**Size-Overall**30%
**Feet Fit**26%
**Length**12%
**Width**9%
**Comfort-Overall**5%
**Advertised Vs Actual Product**3%
**Material Quality**2%
**Quality-Overall**1%
**Weight Heavy**1%
**Shape/Style**1%
## **Common questions**
- **Is vessi waterproof shoes for men profitable to sell on Amazon United States?**
- The niche generates $270K/yr across 96 tracked products. 8 of 31 products launched in the last 360 days are still selling. 90-day search growth is +0.7%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the vessi waterproof shoes for men niche?**
- 29 brands and 109 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in vessi waterproof shoes for men?**
- Top complaints mined from reviews: Water Resistance, Size-Overall, Durability. The return rate is 8.8% — above our launch gate.
- **When does demand for vessi waterproof shoes for men peak?**
- Demand peaks in May–Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the vessi waterproof shoes for men niche?**
- Listings span $22.96–$100.12; the average listing price is $50.87 (sweet spot $15–$100). The average incumbent carries 2,719 reviews — the moat a new listing must climb.
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