---
title: "Valentines Day Earrings — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/valentines-day-earrings"
last_updated: "2026-08-10T00:23:59.662Z"
locale: en
meta:
description: "Niche score 41/100 · $0/yr market · 1.2M searches/yr · $13.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $0/yr market · 1.2M searches/yr · $13.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Valentines Day Earrings — $0/yr Amazon US Niche (2026) - Flapen"
---
# **valentines day earrings**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 75Returns 58Price range 80Avg price 60Brand share 91Review moat 52Quality gap 57
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$4.39–$60.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Avg price**
**Good****$13.21**
avg listing price — sweet spot $15–$100
**Returns**
**Good****2.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,431**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 1.2M searches
**Growth**
**Bad****-98.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, valentines day earrings is a $0/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **valentines day earrings market data**
- **Units sold / yr**
- **30K–40K**
- avg 100–250/product
- **Revenue / yr**
- **$396K–$528K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#15,825**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **50%**
- **Out of stock**
- **4.9%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**21 **▲rising
**Sellers**
**27**
**Top-5 brand share**
**44%**
Top 20: 100%
**Top-5 click share**
**40%**
Top 20: 96%
**Open market**
**51%**
- adoyi14% - nylry10% - Jstyle8% - Cunno6% - LEE&RO6% - Betsey Johnson5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -98.9% search growth over the last 90 days.
250K150KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb · busiest ÷ quietest = 331.8×
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/valentines-day-earrings/trend)
## **Top valentines day earrings search terms**
- **valentines day earrings**176K/yr-98.3%0.1% conv. - **valentines earrings**279K/yr-99.3%0.1% conv. - **valentine earrings**189K/yr-99.1%0.3% conv. - **valentines earrings for women**108K/yr-98.7%0.1% conv. - **valentine earrings for women**115K/yr-99.0%0.4% conv. - **valentines day jewelry**48K/yr-98.6%0.0% conv. - **valentines day earrings for women**34K/yr-98.1%0.2% conv. - **valentines jewelry**49K/yr-98.7%0.0% conv. - **valentines jewelry for women**45K/yr-99.0%0.0% conv. - **valentine jewelry**47K/yr-99.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/valentines-day-earrings/search-terms)
## **Top valentines day earrings products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$08%$012%$016%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Adoyi Gold Hoop Earrings Set for Women Girls Trendy 14K Plated Gold Hoops Small Chunky Earrings Twisted Huggie Ear ring Pack Lightweight 9 Pairs Jewelry Set for Valentines Mothers Day Birthday Gifts**adoyi**$12.93**4.5★8,183 rev](https://www.amazon.com/dp/B09GY75W7Y) [2**Jstyle 2 Pairs Stainless Steel Magnetic Stud Earrings for Men Women Non-piercing CZ Hypoallergenic 5-8MM**Jstyle**$10.90**4.0★4,219 rev](https://www.amazon.com/dp/B06WGL9MP3) [3**Cunno 4 Pairs Cute Love Earrings for Mother Day Women Polymer Clay Earrings Handmade Heart Jewelry Gifts for Mom Accessories(Valentine Day)**Cunno**$14.12**4.4★27 rev](https://www.amazon.com/dp/B0FWJWCVGS) [4**LEE&RO Heart Earrings for Women Dangle Valentines Day Earrings Pink Heart Earrings Cute Love Dangling Heart Earrings Mix Style 1**LEE&RO**$6.68**4.5★373 rev](https://www.amazon.com/dp/B0C46XJ3TY) [5**Nylry Valentines Earrings for Women Acrylic Heart Dangle Earrings LOVE Cute Earring for Valentines Outfits Accessories Gifts Red Valentines day Jewelry Gifts-red**nylry**$7.02**4.6★81 rev](https://www.amazon.com/dp/B0FX44W3HG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Valentines Day Earrings for Women - Creative Red Heart Chocolate Gift Box Dangle Jewelry Valentines Day Outfit Accessories Gifts (Glitter Hot Pink)**unique corn**$8.38**12 rev6mo ago](https://www.amazon.com/dp/B0GDBFRFXR) [**Valentines Earrings Double Love Heart Drop Earrings for Women Red Heart Stud Earring Mothers Day Valentines Day Jewelry Accessories for Her (Chain)**ZXYMHL**$9.22**6 rev7mo ago](https://www.amazon.com/dp/B0G5JZ1ZZ7) [**Nylry Valentines Earrings for Women Acrylic Heart Dangle Earrings LOVE Cute Earring for Valentines Outfits Accessories Gifts Red Valentines day Jewelry Gifts-red**nylry**$7.02**81 rev9mo ago](https://www.amazon.com/dp/B0FX44W3HG) [**Nylry Valentines Earrings for Women Acrylic Heart Dangle Earrings LOVE Cute Earring for Valentines Outfits Accessories Gifts Red Valentines day Jewelry Gifts-colorful**nylry**$8.30**81 rev9mo ago](https://www.amazon.com/dp/B0FX45LN65) [**Cunno 4 Pairs Cute Love Earrings for Mother Day Women Polymer Clay Earrings Handmade Heart Jewelry Gifts for Mom Accessories(Valentine Day)**Cunno**$14.12**27 rev9mo ago](https://www.amazon.com/dp/B0FWJWCVGS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jstyle 2 Pairs Stainless Steel Magnetic Stud Earrings for Men Women Non-piercing CZ Hypoallergenic 5-8MM**Jstyle**$10.90**4.0★**▲ 1000%**](https://www.amazon.com/dp/B06WGL9MP3) [**Valentines Day Earrings for Women - Creative Red Heart Chocolate Gift Box Dangle Jewelry Valentines Day Outfit Accessories Gifts (Glitter Hot Pink)**unique corn**$8.38**4.2★**▲ 1000%**](https://www.amazon.com/dp/B0GDBFRFXR) [**Swarovski Lifelong Heart Drop Pierced Earrings for Women Set of White Crystal Heart Design Earrings with Rose-Gold Tone Plating**Swarovski**$60.67**4.7★**▲ 821%**](https://www.amazon.com/dp/B0814Z3BF9) [**Me&Hz Pink Earrings for Women Fashion Hot Pink Ombre Tassel Dangle Drop Earring Lightweight Valentines Day Earrings for Women Statement Tropical Beach Earring Romantic Valentines Mothers Day Jewelry Gift**Me&Hz**$12.28**4.6★**▲ 704%**](https://www.amazon.com/dp/B07D7BLQ36) [**MPRAINBOW 18K Gold Plated Stainless Steel Womens Stackable Floral Bracelet Set Bangle Chain Non Tarnish Trendy Jewelry Gifts for Girlfriend Christmas Valentines Birthday White 3Pcs**MPRAINBOW**$17.66**4.4★**▲ 576%**](https://www.amazon.com/dp/B0DP6H79LJ)
**~~View all trending →~~**
## **What buyers say about valentines day earrings**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Love the variety”*
**Weight Light**13%
*“Not heavy at all”*
**Value For Money**12%
*“Worth the money”*
**Color**10%
*“Just as pictured - great colors”*
**Size-Overall**7%
*“Not too big”*
**Advertised Vs Actual Product**5%
*“Exactly as pictured”*
**Shape/Style**5%
*“i love the style”*
**Durability**4%
*“so far they look brand new still”*
**Brightness/Shine/Glow**4%
*“They are bright”*
**Gifting Purpose**3%
*“They were a great little gift for Valentine's day”*
### **What buyers complain about **
**Size-Overall**24%
*“Smaller Than Expected”*
**Durability**16%
*“Broke before using”*
**Quality-Overall**15%
*“Looks cheap”*
**Weight Heavy**4%
*“heavier than I thought”*
**Value For Money**4%
*“The look expensive”*
**Allergies**2%
*“cause any irritation”*
**Advertised Vs Actual Product**2%
*“Not polymer clay as advertised”*
**Ease Of Use**2%
*“The earrings were very difficult to open”*
**Metal Authenticity**2%
*“I dont wear gold enough for it to really get ruined”*
**Strength**2%
*“they break easily”*
### **Top return reasons **
**Size-Overall**36%
**Quality-Overall**14%
**Wrist Fit**9%
**Color**8%
**Advertised Vs Actual Product**6%
**Metal Authenticity**5%
**Defective Material/Parts**3%
**Material Quality**2%
**Shape/Style**2%
**Functionality-Overall**2%
## **Common questions**
- **Is valentines day earrings profitable to sell on Amazon United States?**
- The niche generates $0/yr across 22 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -98.9%. Flapen's verdict: Skip it (41/100).
- **How competitive is the valentines day earrings niche?**
- 21 brands and 27 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 44% of demand.
- **What do buyers complain about in valentines day earrings?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.7%.
- **When does demand for valentines day earrings peak?**
- Demand peaks in Jan–Feb; the busiest month runs 331.8× the quietest.
- **What does it cost to enter the valentines day earrings niche?**
- Listings span $4.39–$60.67; the average listing price is $13.21 (sweet spot $15–$100). The average incumbent carries 1,431 reviews — the moat a new listing must climb.
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