---
title: "Usmc Pin — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/usmc-pin"
last_updated: "2026-08-10T02:58:22.681Z"
locale: en
meta:
description: "Niche score 51/100 · $37K/yr market · 47K searches/yr · $13.14 avg price. A small market ($37K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $37K/yr market · 47K searches/yr · $13.14 avg price. A small market ($37K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Usmc Pin — $37K/yr Amazon US Niche (2026) - Flapen"
---
# **usmc pin**
**Worth a look**
Shows a thin review moat (363 avg reviews), but a small market ($37K/yr) keeps it on the watch list.
Market size 9Growth 29Conversion 66Competition 73Returns 80Price range 76Avg price 60Brand share 70Review moat 82Quality gap 20
**Review moat**
**Great****363.39**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$5.84–$44.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.14**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+3.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$37K**
$37K/yr · 47K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, usmc pin is a $37K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **usmc pin market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$39K–$53K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#26,769**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **89%**
- **Out of stock**
- **2.9%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **—flat
**Sellers**
**44**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**41%**
Top 20: 88%
**Open market**
**29%**
- PinMart18% - Artisan Owl17% - Old Dominion LLC10% - EE10% - Eagle Emblems, Inc.8% - Eagle8%
## **Demand**
Weekly Amazon search volume, last 34 weeks — +3.2% search growth over the last 90 days.
1K750Nov '25Dec '25Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/usmc-pin/trend)
## **Top usmc pin search terms**
- **usmc pin**11K/yr+2.1%4.8% conv. - **usmc lapel pin**11K/yr-7.7%7.0% conv. - **marine corps pin**9K/yr+20.6%5.2% conv. - **marine corps lapel pin**8K/yr-13.3%7.6% conv. - **usmc pins**5K/yr+33.3%3.3% conv. - **marine pin**4K/yr-1.1%4.5% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/usmc-pin/search-terms)
## **Top usmc pin products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$1K6%$2K9%$3K12%$4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Officially Licensed US Marine Corps (USMC) 1 Inch Lapel Pin | Perfect Veteran Marine & Military Gift | Semper Fidelis | Old Dominion LLC**Old Dominion LLC**$14.86**4.8★29 rev](https://www.amazon.com/dp/B0GGVK6FMV) [2**PinMart Officially Licensed U.S.M.C. & American Flag Lapel Pin Military Insignia United States Marine Corps Flag Pin Gold Color Plated Enamel Brooch with Secure Clutch Back - 1 piece**PinMart**$9.98**4.7★151 rev](https://www.amazon.com/dp/B09TL75FM6) [3**Eagle Emblems Marine Corps Logo and US Flag Lapel / Hat Pin**EE**$6.94**4.8★914 rev](https://www.amazon.com/dp/B00CVIL9KE) [4**Officially Licensed United States Marine Corps USMC 1 Lapel Pin (1 Pin)**Artisan Owl**$11.92**4.8★350 rev](https://www.amazon.com/dp/B07K3YYBTJ) [5**EagleEmblems United States Marine Corps Gold Tone Logo Emblem Lapel / Hat Pin**Eagle**$6.51**4.6★1,434 rev](https://www.amazon.com/dp/B00CVIWDHC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**U.S. Marine Corps Seal 4-Piece Pin Set | United States Marine Corps Emblem Pins**MEDALS OF AMERICA EST. 1976**$14.01**0 rev6mo ago](https://www.amazon.com/dp/B0GHPWGX7H) [**Officially Licensed US Marine Corps (USMC) 1 Inch Lapel Pin | Perfect Veteran Marine & Military Gift | Semper Fidelis | Old Dominion LLC**Old Dominion LLC**$14.86**29 rev6mo ago](https://www.amazon.com/dp/B0GGVK6FMV) [**Officially Licensed US Marine Corps (USMC) Eagle Globe & Anchor Lapel Pin | Perfect Veteran Marine & Military Gift | Semper Fidelis | Pewter Finish | Old Dominion LLC**Old Dominion LLC**$11.98**26 rev6mo ago](https://www.amazon.com/dp/B0GGGD3TGB) [**PinMart Officially Licensed U.S.M.C. Emblem/Eagle Globe & Anchor Pin - 1 Piece**PinMart**$10.05**151 rev1y ago](https://www.amazon.com/dp/B0F84KGR68) [**PinMart Officially Licensed U.S.M.C. & American Flag Lapel Pin Military Insignia United States Marine Corps Flag Pin Gold Color Plated Enamel Brooch with Secure Clutch Back - 1 piece**PinMart**$9.98**151 rev1y ago](https://www.amazon.com/dp/B09TL75FM6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Officially Licensed US Marine Corps (USMC) 1 Inch Lapel Pin | Perfect Veteran Marine & Military Gift | Semper Fidelis | Old Dominion LLC**Old Dominion LLC**$14.86**4.8★**▲ 213%**](https://www.amazon.com/dp/B0GGVK6FMV) [**U.S. Marine Corps Seal 4-Piece Pin Set | United States Marine Corps Emblem Pins**MEDALS OF AMERICA EST. 1976**$14.01**0.0★**▲ 196%**](https://www.amazon.com/dp/B0GHPWGX7H) [**PinMart Officially Licensed U.S.M.C. Emblem/Eagle Globe & Anchor Pin - 1 Piece**PinMart**$10.05**4.7★**▲ 180%**](https://www.amazon.com/dp/B0F84KGR68) [**Officially Licensed US Marine Corps (USMC) Eagle Globe & Anchor Lapel Pin | Perfect Veteran Marine & Military Gift | Semper Fidelis | Pewter Finish | Old Dominion LLC**Old Dominion LLC**$11.98**4.9★**▲ 135%**](https://www.amazon.com/dp/B0GGGD3TGB) [**Officially Licensed United States Marine Corps USMC 1 Lapel Pin (2 Pins)**Artisan Owl**$13.58**4.8★**▲ 134%**](https://www.amazon.com/dp/B07K3Z2XGK)
**~~View all trending →~~**
## **What buyers say about usmc pin**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**34%
*“It's high quality, solid, and vibrant”*
**Advertised Vs Actual Product**8%
*“Its exactly what it says it is”*
**Size-Overall**7%
*“Nice fit”*
**Value For Money**7%
*“Definitely worth”*
**Color**4%
*“Colors are vibrant”*
**Design-Overall**4%
*“The design has nice detailing”*
**Strength**4%
*“it is sturdy enough to wear on a hat, cap, or jacket”*
**Comfort-Overall**3%
*“They were very comfortable”*
**Gifting Purpose**3%
*“Well-Made Great Gift or Keepsake”*
**Durability**3%
*“The metal construction gives it a durable feel”*
### **What buyers complain about **
**Durability**17%
*“Didnt last more than a week”*
**Comfort-Overall**8%
*“honestly thought they would feel super awkward”*
**Size-Overall**7%
*“A little large for a lapel pin”*
**Advertised Vs Actual Product**7%
*“Looks nothing like the advertise picture”*
**Value For Money**5%
*“I regret spending that much for it”*
**Strap/String Quality**3%
*“one of the clasps snapped off”*
**Quality-Overall**3%
*“Cheap quality”*
**Defective Material/Parts**2%
*“The clip arrived in pieces”*
**Color**2%
*“Not two-toned colored as shown”*
**Stretchability/Expandability/Elasticity**2%
*“Poor elastic”*
### **Top return reasons **
**Size-Overall**23%
**Length**21%
**Functionality-Overall**7%
**Defective Material/Parts**6%
**Advertised Vs Actual Product**6%
**Comfort-Overall**5%
**Shape/Style**4%
**Quality-Overall**3%
**Strap/String Quality**3%
**Durability**2%
## **Common questions**
- **Is usmc pin profitable to sell on Amazon United States?**
- The niche generates $37K/yr across 38 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the usmc pin niche?**
- 17 brands and 44 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in usmc pin?**
- Top complaints mined from reviews: Durability, Comfort-Overall, Size-Overall. The return rate is 1.8%.
- **What does it cost to enter the usmc pin niche?**
- Listings span $5.84–$44.66; the average listing price is $13.14 (sweet spot $15–$100). The average incumbent carries 363 reviews — the moat a new listing must climb.
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