---
title: "Search terms — underscrubs - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/underscrubs/search-terms"
last_updated: "2026-08-07T13:40:59.654Z"
locale: en
meta:
  description: "Niche score 42/100 · $74K/yr market · 1.0M searches/yr · $18.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $74K/yr market · 1.0M searches/yr · $18.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — underscrubs - Flapen"
---

# **underscrubs**

**Skip it**

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Market size 18Growth 23Conversion 5Competition 93Returns 17Price range 74Avg price 84Brand share 62Review moat 27Quality gap 42

**Competition**

**Great****22%**

top-5 click share — an open shelf

**Avg price**

**Great****$18.75**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.48–$39.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,752.27**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-3.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$74K**

$74K/yr · 1.0M searches

**Returns**

**Bad****7.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Search terms