---
title: "Underscrubs — $74K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/underscrubs"
last_updated: "2026-08-09T22:21:20.959Z"
locale: en
meta:
description: "Niche score 42/100 · $74K/yr market · 1.0M searches/yr · $18.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $74K/yr market · 1.0M searches/yr · $18.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Underscrubs — $74K/yr Amazon US Niche (2026) - Flapen"
---
# **underscrubs**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 18Growth 23Conversion 5Competition 93Returns 17Price range 74Avg price 84Brand share 62Review moat 27Quality gap 42
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Avg price**
**Great****$18.75**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.48–$39.36**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,752.27**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-3.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$74K**
$74K/yr · 1.0M searches
**Returns**
**Bad****7.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, underscrubs is a $74K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **underscrubs market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$94K–$113K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#4,088**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **90%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **152 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**38 **▲rising
**Sellers**
**47**
**Top-5 brand share**
**68%**
Top 20: 91%
**Top-5 click share**
**22%**
Top 20: 52%
**Open market**
**30%**
- COZYFIT30% - Healing Hands15% - floralhue14% - Kinglaman5% - Neer4% - NebuKinex2%
## **Demand**
Weekly Amazon search volume, last 10 weeks — -3.8% search growth over the last 90 days.
25K15KSpike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/underscrubs/trend)
## **Top underscrubs search terms**
- **under scrubs**150K/yr+6.3%0.2% conv. - **cute underscrubs**63K/yr+57.0%0.1% conv. - **patterned underscrubs**48K/yr+30.5%0.1% conv. - **scrub undershirt**83K/yr-9.1%0.5% conv. - **long sleeve scrub tops women**124K/yr-43.1%0.3% conv. - **undershirts for scrubs**74K/yr-21.6%0.5% conv. - **healing hands underscrub long sleeve**77K/yr-27.8%0.5% conv. - **underscrub long sleeve women pattern**42K/yr-4.3%0.1% conv. - **under scrub**45K/yr+10.8%0.1% conv. - **striped underscrub**27K/yr+18.3%0.3% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/underscrubs/search-terms)
## **Top underscrubs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$6K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**COZYFIT Scrub Undershirts Long Sleeve Women - Underscrub Comfort Tee with Soft Stretch Fabric Ceil Blue M**COZYFIT**$13.06**4.5★854 rev](https://www.amazon.com/dp/B0FB2JRRMV) [2**3 Pack Scrub Undershirts Long Sleeve Women Comfortable Underscrub for Nurse High Crew Neck Black M**floralhue**$26.95**4.3★85 rev](https://www.amazon.com/dp/B0GG9V1XJQ) [3**Healing Hands Womens Underscrub Soft Knit Melissa Longsleeve Scrub Tee with Breathable & Easy Care Fabric 5047 S Black**Healing Hands**$12.22**4.6★13,392 rev](https://www.amazon.com/dp/B01G7I9CFM) [4**Kinglaman 5 Pack Womens Basic Long Sleeve Shirts Crew Neck Slim-Fit Fitted T Shirts Tops Undershirts Underscrub Baselayer 2 Black 2 White 1 Heather Grey Medium**Kinglaman**$30.01**4.7★1,631 rev](https://www.amazon.com/dp/B0DJ55YCDJ) [5**COZYFIT Womens Underscrub Tee Comfort V-Neck Long Sleeve Undershirt with Soft & Easy Care Fabric Black**COZYFIT**$10.14**4.6★637 rev](https://www.amazon.com/dp/B0FHVBDCRK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Scrub Undershirts Long Sleeve Women Comfortable Underscrub for Nurse High Crew Neck Black M**floralhue**$12.98**26 rev1mo ago](https://www.amazon.com/dp/B0GG9C8XLF) [**3 Pack Scrub Undershirts Long Sleeve Women Comfortable Underscrub for Nurse High Crew Neck Black M**floralhue**$26.95**85 rev3mo ago](https://www.amazon.com/dp/B0GG9V1XJQ) [**COZY SCRUBS Womens Underscrubs Short Sleeve - Crew Neck Scrubs Tee Silky Knit Undershirts for Nurse (Previously COZYFIT) Black M**COZY SCRUBS**$17.61**43 rev4mo ago](https://www.amazon.com/dp/B0G4PGLZL1) [**Nautica Underscrub Long Sleeve Women 2 Pack Soft Scrub Undershirts for Nurses Crew Neck Comfort Tee Black/White**Nautica**$14.09**72 rev7mo ago](https://www.amazon.com/dp/B0G3SS3JLQ) [**COZYFIT 3 Pack Scrub Undershirts Long Sleeve Women - Underscrub Comfort Tee Black M**COZYFIT**$32.11**327 rev8mo ago](https://www.amazon.com/dp/B0FQ56CQ5C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Scrub Undershirts Long Sleeve Women Comfortable Underscrub for Nurse High Crew Neck Black M**floralhue**$12.98**4.6★**▲ 53%**](https://www.amazon.com/dp/B0GG9C8XLF) [**3 Pack Scrub Undershirts Long Sleeve Women Comfortable Underscrub for Nurse High Crew Neck Black M**floralhue**$26.95**4.3★**▲ 53%**](https://www.amazon.com/dp/B0GG9V1XJQ) [**Seyumixi Polka Dot Tops for Women Y2K Long Sleeve Crop Top Vintage Cute Slim Fit Crew Neck Shirt Going Out Streetwear(Basic Pink S)**Seyumixi**$15.87**4.4★**▲ 52%**](https://www.amazon.com/dp/B0FVXYZG7G) [**floralhue Underscrub Long Sleeve Women Scrub Undershirts Crew Neck Comfort Tee with Ultra Soft Fabric Royal Blue M**floralhue**$9.89**4.7★**▲ 51%**](https://www.amazon.com/dp/B0F5HHFJLJ) [**COZY SCRUBS Womens Underscrubs Short Sleeve - Crew Neck Scrubs Tee Silky Knit Undershirts for Nurse (Previously COZYFIT) Black M**COZY SCRUBS**$17.61**4.6★**▲ 49%**](https://www.amazon.com/dp/B0G4PGLZL1)
**~~View all trending →~~**
## **What buyers say about underscrubs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“fit as expected”*
**Comfort-Overall**13%
*“light weight very comfortable”*
**Soft Feel**11%
*“Material is very soft and comfortable”*
**Quality-Overall**7%
*“Quality shirt”*
**Warmth**5%
*“they keep me warm”*
**Stretchability/Expandability/Elasticity**5%
*“Does not lose elasticity”*
**Material Quality**4%
*“Soft material”*
**Color**4%
*“Love the colors”*
**Value For Money**4%
*“Good value”*
**Weight Light**2%
*“This scrub vest is lightweight”*
### **What buyers complain about **
**Size-Overall**20%
*“size down”*
**Smell**6%
*“Smells Awful”*
**Material Quality**4%
*“Cheap material”*
**Color**4%
*“Color is darker than picture”*
**Stitch/Finish/Polish**3%
*“Poor quality stitching”*
**Thickness**3%
*“Thinner than expected”*
**Transparency**3%
*“the brown doesnt seem opaque so thats good”*
**Arm Fit**2%
*“And too small in the arms and the body”*
**Sleeve Fit**2%
*“Long sleeve”*
**Quality-Overall**2%
*“Poor quality”*
### **Top return reasons **
**Size-Overall**47%
**Length**8%
**Material Quality**7%
**Sleeve Fit**6%
**Chest Fit**5%
**Thin**4%
**Color**3%
**Transparency**3%
**Arm Fit**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is underscrubs profitable to sell on Amazon United States?**
- The niche generates $74K/yr across 107 tracked products. 20 of 40 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Skip it (42/100).
- **How competitive is the underscrubs niche?**
- 38 brands and 47 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in underscrubs?**
- Top complaints mined from reviews: Size-Overall, Smell, Material Quality. The return rate is 7.2% — above our launch gate.
- **What does it cost to enter the underscrubs niche?**
- Listings span $6.48–$39.36; the average listing price is $18.75 (sweet spot $15–$100). The average incumbent carries 3,752 reviews — the moat a new listing must climb.
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