---
title: "Tyler Durden Jacket — $21K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/tyler-durden-jacket"
last_updated: "2026-08-09T13:34:00.426Z"
locale: en
meta:
description: "Niche score 45/100 · $21K/yr market · 82K searches/yr · $71.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $21K/yr market · 82K searches/yr · $71.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tyler Durden Jacket — $21K/yr Amazon US Niche (2026) - Flapen"
---
# **tyler durden jacket**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 5Growth 22Conversion 4Competition 78Returns 7Price range 59Avg price 85Brand share 93Review moat 79Quality gap 77
**Brand share**
**Great****42%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$71.39**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****420.68**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$15.45–$158.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-6.8%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****10.1%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$21K**
$21K/yr · 82K searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, tyler durden jacket is a $21K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 42% of demand. Verdict: Skip it — 45/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tyler durden jacket market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$18K–$36K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#1,547**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **63%**
- **Out of stock**
- **28.2%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**27 **▲rising
**Sellers**
**33**
**Top-5 brand share**
**42%**
Top 20: 91%
**Top-5 click share**
**37%**
Top 20: 80%
**Open market**
**52%**
- Fairylinks11% - ASVP Shop9% - SpazeUp8% - Tzraboom7% - HOOD CREW6% - NOVACOS6%
## **Demand**
Weekly Amazon search volume, last 37 weeks — -6.8% search growth over the last 90 days.
18K13KSpike '26Prime Day '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/tyler-durden-jacket/trend)
## **Top tyler durden jacket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$6186%$1K9%$2K12%$2K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fairylinks Red Leather Jacket Men Casual Camo Burgundy Large**Fairylinks**$65.90**4.4★429 rev](https://www.amazon.com/dp/B07KWRNVXM) [2**ASVP Shop Tyler Durden Inspired Soap Maker Sunglasses with Red Lenses Soap Salesman Style**ASVP Shop**$15.45**4.4★124 rev](https://www.amazon.com/dp/B0DFWQQBBF) [3**Tzraboom Fight Club Tyler Durden Red Leather Jacket L**Tzraboom**$72.81**0.0★0 rev](https://www.amazon.com/dp/B0FSQ3YVH3) [4**Tyler Durden Jacket Mens Brad Red Pitt Fight Hi-Quality Tyler Biker Durden Leather Club Jacket**SpazeUp**$124.73**5.0★1 rev](https://www.amazon.com/dp/B09TKYQRMB) [5**NYC Fashions Mens Red Durden Halloween Costume Men Shirt Collar Leather Motorcycle Jacket Men**NYC Fashions**$103.39**0.0★0 rev](https://www.amazon.com/dp/B0FP9MYH2Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fun Costumes Adult Deluxe Fight Club Tyler Durden Costume for Men - Includes Jacket Shirt & Glasses - Officially Licensed X-Large**Fun Costumes**$77.86**12 rev9mo ago](https://www.amazon.com/dp/B0FTTZ5JP9) [**NYC Fashions Mens Red Durden Halloween Costume Men Shirt Collar Leather Motorcycle Jacket Men**NYC Fashions**$103.39**0 rev10mo ago](https://www.amazon.com/dp/B0FP9MYH2Q) [**NOVACOS Tyler Durden Red Leather Jacket Adult Men Halloween Cosplay Costume Outfit Motorcycle Racer Jacket with Shirt Sunglasses (X-Large)**NOVACOS**$60.59**3 rev1y ago](https://www.amazon.com/dp/B0FCF24N5J) [**NOVACOS Tyler Durden Red Leather Jacket Adult Men Halloween Cosplay Costume Outfit Motorcycle Racer Jacket with Shirt Sunglasses (Small)**NOVACOS**$58.31**3 rev1y ago](https://www.amazon.com/dp/B0FCF7ZL6G) [**Tyler Durden Jacket Mens Brad Red Pitt Fight Hi-Quality Tyler Biker Durden Leather Club Jacket**SpazeUp**$87.55**3 rev1y ago](https://www.amazon.com/dp/B09TKYHJ5T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Prime-Fashion Tyler Durden Jacket Mens Brad Red Pitt Fight Biker Leather Club Jacket**Prime-Fashion**$99.00**4.5★**▲ 771%**](https://www.amazon.com/dp/B07N4MGY7B) [**NYC Fashions Mens Red Durden Halloween Costume Men Shirt Collar Leather Motorcycle Jacket Men**NYC Fashions**$103.39**0.0★**▲ 752%**](https://www.amazon.com/dp/B0FP9MYH2Q) [**Fairylinks Red Leather Jacket Men Casual Camo Burgundy Large**Fairylinks**$65.90**4.4★**▲ 728%**](https://www.amazon.com/dp/B07KWRNVXM) [**Tyler Durden Jacket Mens Brad Red Pitt Fight Hi-Quality Tyler Biker Durden Leather Club Jacket**SpazeUp**$124.73**5.0★**▲ 683%**](https://www.amazon.com/dp/B09TKYQRMB) [**Tyler Durden Jacket Mens Brad Red Pitt Fight Hi-Quality Tyler Biker Durden Leather Club Jacket**SpazeUp**$87.55**3.5★**▲ 497%**](https://www.amazon.com/dp/B09TKYHJ5T)
**~~View all trending →~~**
## **What buyers say about tyler durden jacket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Good quality”*
**Size-Overall**26%
*“Fits good”*
**Comfort-Overall**18%
*“Very comfortable”*
**Value For Money**13%
*“Very good for the price”*
**Color**5%
*“Very good color accuracy”*
**Weight Light**3%
*“lightweight”*
**Zipper Quality**3%
*“Multiple zip pockets secure essentials securely”*
**Weather Proof**2%
*“Nice for spring”*
**Weight Heavy**2%
*“Weight is perfect”*
**Strength**2%
*“Very sturdy”*
### **What buyers complain about **
**Smell**100%
*“Got jacket today open it smelled like bad Cologne and gas and a jacket looked too small”*
### **Top return reasons **
**Size-Overall**58%
**Sleeve Fit**6%
**Material Quality**5%
**Color**5%
**Shoulder Fit**4%
**Chest Fit**3%
**Advertised Vs Actual Product**3%
**Quality-Overall**2%
**Arm Fit**2%
**Thin**1%
## **Common questions**
- **Is tyler durden jacket profitable to sell on Amazon United States?**
- The niche generates $21K/yr across 38 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (45/100).
- **How competitive is the tyler durden jacket niche?**
- 27 brands and 33 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 42% of demand.
- **What do buyers complain about in tyler durden jacket?**
- Top complaints mined from reviews: Smell. The return rate is 10.1% — above our launch gate.
- **What does it cost to enter the tyler durden jacket niche?**
- Listings span $15.45–$158.43; the average listing price is $71.39 (sweet spot $15–$100). The average incumbent carries 421 reviews — the moat a new listing must climb.
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