---
title: "Tory Burch Watches for Women — $119K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/clothing-shoes-jewelry/tory-burch-watches-for-women"
last_updated: "2026-08-09T14:26:30.971Z"
locale: en
meta:
  description: "Niche score 34/100 · $119K/yr market · 387K searches/yr · $162.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 34/100 · $119K/yr market · 387K searches/yr · $162.62 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Tory Burch Watches for Women — $119K/yr Amazon US Niche (2026) - Flapen"
---

# **tory burch watches for women**

**Skip it**

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 28Growth 30Conversion 2Competition 83Returns 17Price range 28Avg price 54Brand share 24Review moat 39Quality gap 27

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Avg price**

**Good****$162.62**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,550.88**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+4.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$119K**

$119K/yr · 387K searches

**Price range**

**Okay****$14.75–$320.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Returns**

**Bad****7.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, tory burch watches for women is a $119K/yr Amazon United States market (387K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 34/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **tory burch watches for women market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$163K–$203K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#721**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**8.6%**</dd>

<dt>**Avg brand age**</dt><dd>**47 months**</dd>

<dt>**Avg seller age**</dt><dd>**174 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**15 **▼falling

**Sellers**

**51**

**Top-5 brand share**

**90%**

Top 20: 100%

**Top-5 click share**

**32%**

Top 20: 66%

**Open market**

**8%**

- Fossil38% - Michael Kors28% - Tory Burch13% - PASCAL7% - SAGA4% - Timex2% - Open — no brand owns it (9 brands, 8%)

## **Demand**

Weekly Amazon search volume, last 11 weeks — +4.1% search growth over the last 90 days.

9K7KSpike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

[**Open Trend **](https://flapen.com/research/us/clothing-shoes-jewelry/tory-burch-watches-for-women/trend)

## **Top tory burch watches for women search terms**

- **tory burch watches for women**80K/yr+1.0%0.1% conv. - **rado watches for women**41K/yr+1.6%0.0% conv. - **reloj rolex para mujer**32K/yr+15.5%0.0% conv. - **armani watches for women**35K/yr-5.1%0.0% conv. - **titan raga watches women**20K/yr+55.1%0.0% conv. - **reloj maikol kors para mujer original**20K/yr-3.1%0.0% conv. - **reloj swarovski para mujer**19K/yr-0.1%0.0% conv. - **armani exchange watches women**15K/yr+49.3%0.0% conv. - **fossil women**20K/yr-3.3%0.1% conv. - **luxury womens watches cartier rolex**8K/yr+14.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/clothing-shoes-jewelry/tory-burch-watches-for-women/search-terms)

## **Top tory burch watches for women products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$7K9%$11K12%$14K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Fossil Womens Watch Scarlette Quartz Stainless Steel Three-Hand Watch for Women Color: Gold/Silver](https://m.media-amazon.com/images/I/31k667VxDQL.jpg)**Fossil Womens Watch Scarlette Quartz Stainless Steel Three-Hand Watch for Women Color: Gold/Silver**Fossil**$114.68**4.6★2,443 rev](https://www.amazon.com/dp/B08KTTQFBV) [2![Fossil Womens Watch Raquel Quartz Stainless Steel Three-Hand Watch for Women Color: Gold](https://m.media-amazon.com/images/I/31YcNBW3QkL.jpg)**Fossil Womens Watch Raquel Quartz Stainless Steel Three-Hand Watch for Women Color: Gold**Fossil**$132.19**4.7★1,634 rev](https://www.amazon.com/dp/B0B4H6K6J7) [3![Michael Kors Watch for Women Bradshaw Gold-Tone Womens Watch](https://m.media-amazon.com/images/I/31pkDZA7tjL.jpg)**Michael Kors Watch for Women Bradshaw Gold-Tone Womens Watch**Michael Kors**$192.08**4.7★4,208 rev](https://www.amazon.com/dp/B01BETGB9O) [4![PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)](https://m.media-amazon.com/images/I/31xMTeu6E0L.jpg)**PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)**PASCAL**$203.50**4.7★143 rev](https://www.amazon.com/dp/B0G1YM6V1M) [5![Michael Kors Watch for Women Pyper Three-Hand Gold-Tone Stainless Steel Mesh Womens Watch](https://m.media-amazon.com/images/I/41UtoZvcilL.jpg)**Michael Kors Watch for Women Pyper Three-Hand Gold-Tone Stainless Steel Mesh Womens Watch**Michael Kors**$154.79**4.6★5,900 rev](https://www.amazon.com/dp/B07QSK7DHR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)](https://m.media-amazon.com/images/I/31xMTeu6E0L.jpg)**PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)**PASCAL**$203.50**143 rev6mo ago](https://www.amazon.com/dp/B0G1YM6V1M) [![PASCAL Timeless Classic Diamond Watch for Women Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Avocado 31)](https://m.media-amazon.com/images/I/31Gl-jH+OSL.jpg)**PASCAL Timeless Classic Diamond Watch for Women Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Avocado 31)**PASCAL**$198.55**143 rev6mo ago](https://www.amazon.com/dp/B0D79DGVHB) [![Tory Burch Womens Small Miller Silver-Tone Stainless Steel Watch (Model: TBW9064)](https://m.media-amazon.com/images/I/31NNSCEmGNL.jpg)**Tory Burch Womens Small Miller Silver-Tone Stainless Steel Watch (Model: TBW9064)**Tory Burch**$306.51**2 rev11mo ago](https://www.amazon.com/dp/B0FFV33K6T) [![Tory Burch Womens Oval Two Tone Bracelet Watch (Model: TBW6037)](https://m.media-amazon.com/images/I/31msXuBVF9L.jpg)**Tory Burch Womens Oval Two Tone Bracelet Watch (Model: TBW6037)**Tory Burch**$302.29**37 rev1y ago](https://www.amazon.com/dp/B0F815DVC2) [![Michael Kors Watch for Women Bradshaw Gold-Tone Womens Watch](https://m.media-amazon.com/images/I/31pkDZA7tjL.jpg)**Michael Kors Watch for Women Bradshaw Gold-Tone Womens Watch**Michael Kors**$192.08**4,208 rev1y ago](https://www.amazon.com/dp/B01BETGB9O)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)](https://m.media-amazon.com/images/I/31xMTeu6E0L.jpg)**PASCAL Womens Timeless Classic Diamond Watch Swiss Quartz Watch with Lab-Grown Diamonds Sapphire Crystal Elegant Dress Watch Gift 10 ATM Water Resistant Fits 6.5-9.5 Wrists (Brown 31mm)**PASCAL**$203.50**4.7★**▲ 67%**](https://www.amazon.com/dp/B0G1YM6V1M) [![Tory Burch Womens Oval Two Tone Bracelet Watch (Model: TBW6037)](https://m.media-amazon.com/images/I/31msXuBVF9L.jpg)**Tory Burch Womens Oval Two Tone Bracelet Watch (Model: TBW6037)**Tory Burch**$302.29**4.5★**▲ 66%**](https://www.amazon.com/dp/B0F815DVC2) [![Michael Kors Womens Lexington Watch Three-Hand Micro Petite Gold Stainless Steel Watch for Women](https://m.media-amazon.com/images/I/31AYQ083jNL.jpg)**Michael Kors Womens Lexington Watch Three-Hand Micro Petite Gold Stainless Steel Watch for Women**Michael Kors**$207.43**4.4★**▲ 63%**](https://www.amazon.com/dp/B0DJ2VMNPB) [![Fossil Womens Watch Raquel Three-Hand Date Silver and Gold Two-Tone Stainless Steel Bracelet Watch for Women](https://m.media-amazon.com/images/I/31lvcCHm4wL.jpg)**Fossil Womens Watch Raquel Three-Hand Date Silver and Gold Two-Tone Stainless Steel Bracelet Watch for Women**Fossil**$139.08**4.7★**▲ 52%**](https://www.amazon.com/dp/B0D935RB6J) [![Tory Burch Womens Small Miller Silver-Tone Stainless Steel Watch (Model: TBW9064)](https://m.media-amazon.com/images/I/31NNSCEmGNL.jpg)**Tory Burch Womens Small Miller Silver-Tone Stainless Steel Watch (Model: TBW9064)**Tory Burch**$306.51**5.0★**▲ 46%**](https://www.amazon.com/dp/B0FFV33K6T)

**~~View all trending →~~**

## **What buyers say about tory burch watches for women**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**17%

*“Good Quality”*

**Shape/Style**13%

*“A very elegant watch”*

**Size-Overall**12%

*“Was happy to receive this watch for my Granddaughter it fit perfect”*

**Value For Money**6%

*“reasonably priced”*

**Design-Overall**6%

*“Great build and great look”*

**Wrist Fit**5%

*“Suitable for Tiny Wrists”*

**Color**5%

*“I bought this because I love pink”*

**Ease Of Use**4%

*“Simple”*

**Advertised Vs Actual Product**3%

*“It's exactly as described”*

**Durability**3%

*“durable”*

### **What buyers complain about **

**Size-Overall**16%

*“Was to small”*

**Durability**13%

*“ended up breaking”*

**Wrist Fit**8%

*“unfortunately too big on my wrist”*

**Battery Life**7%

*“Battery dead”*

**Quality-Overall**6%

*“it is expensive for the lowww quality”*

**Color**6%

*“The color already started changing”*

**Functionality-Overall**4%

*“Doesn't work”*

**Value For Money**4%

*“the watch looks expensive”*

**Stretchability/Expandability/Elasticity**2%

*“I wasnt expecting a stretchy band”*

**Strength**2%

*“Doesnt hold up”*

### **Top return reasons **

**Wrist Fit**42%

**Size-Overall**26%

**Advertised Vs Actual Product**4%

**Color**4%

**Quality-Overall**3%

**Functionality-Overall**3%

**Value For Money**2%

**Length**2%

**Product Condition**2%

**Shape/Style**2%

## **Common questions**

<dl>

<dt>**Is tory burch watches for women profitable to sell on Amazon United States?**</dt><dd>The niche generates $119K/yr across 60 tracked products. 4 of 8 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (34/100).</dd>

<dt>**How competitive is the tory burch watches for women niche?**</dt><dd>15 brands and 51 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 90% of demand.</dd>

<dt>**What do buyers complain about in tory burch watches for women?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Wrist Fit. The return rate is 7.1% — above our launch gate.</dd>

<dt>**What does it cost to enter the tory burch watches for women niche?**</dt><dd>Listings span $14.75–$320.25; the average listing price is $162.62 (sweet spot $15–$100). The average incumbent carries 2,551 reviews — the moat a new listing must climb.</dd>

</dl>

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